What is the job content of e-commerce operations?

E-commerce operation - Electronic Commerce Operation (ECO) is initially defined as the construction of e-commerce platform (e-commerce platform) (corporate website, forum, blog, Weibo, shop, online direct sales store, etc.), and optimization of each search product Promotion, e-commerce platform maintenance, reconstruction, expansion, and online product development and profitability. From backend optimization to serve the market, to creating an execution service market and creating a market at the same time.

E-commerce operations can be divided into two parts from the name, ECommerce and Operation, (e-commerce and operations), the former refers to the platform on which the latter is located.

The initial e-commerce did not actually occur on the website, but in news groups and emails. However, the current main battlefield of e-commerce has shifted to the website. Therefore, website promotion has become the most important content of online marketing. Internet marketing is the study of how to sell things online. Email marketing is the earliest commercial activity on the Internet. E-commerce marketing is a type of online marketing. It is a process that uses the Internet to complete a series of marketing links and achieve marketing goals. Use product packaging and flexible pricing strategies to induce users to consume.