A real revolution? Hammer 5. 15 Conference Luo Yonghao Golden Sentence Inventory

IT 168 Evaluation 2018 On May 5 15, Hammer Technology held a grand new product launch conference in the Bird's Nest, with as many as 30,000 participants, and the ticket revenue of Hammer Technology reached 4,848,500 yuan, which was almost one of the biggest events of technology product launch. At the press conference, two products were mainly released: one is a regular update-Nut R 1 mobile phone; The second is Nut TNT Workstation, which brings people a revolutionary experience. Let's take a look at Lao Luo's "golden sentence" at the press conference and see if it really brought revolutionary products to the world and us as he said.

"This year marks the 6th anniversary of Hammer Technology, 20 12. When we set up this company, we knew that we would become a very different company, but we didn't expect it to be so different. "

Hammer technology has gone through six years, but these six years are really not peaceful, from the first generation of dystocia T 1, to thousands of nuts, to M 1 that Lao Luo thinks has no characteristics, and then to the increasingly mature nut Pro 2 and nut 3 mobile phones. Hammer has been doing the ultimate exploration in user experience.

Later, Lao Luo quickly released a brand-new nut flagship machine-Nut R 1. The machine was changed to Qualcomm Snapdragon 845 platform, equipped with a maximum of 8GB of running memory and a maximum of 1TB of body storage. 3499 went on sale, and the configuration version of 8GB+ 1TB reached 8848 yuan, making it the most expensive mobile phone in the history of hammer technology. of course，

"Since the establishment of 12, what I want to say is: From the beginning, we always wanted to be a great company like Sony in the Akio Morita era or Apple in the Jobs era. To be a great company, we must make great products. The ideal is always lofty, which is why although we are laughed at all the way, we always pursue something different. "

So what Lao Luo is about to release here is "redefining personal computers in the next decade"-Nut TNT Workstation. At the press conference, Luo Yonghao mainly introduced three functions of Smartisan OS in the next-generation nut TNT workstation: TNT (hold and talk), CRYSTAL BALL and poker DEALER.

TNT, as the name implies, "hold down and talk" refers to improving efficiency through voice interaction after holding down a specific position, such as holding down words and changing the font, color and other attributes of words through voice commands.

The crystal ball is to help you intelligently generate PPT information through AI algorithm.

With the help of the big screen of Nut TNT workstation, poker makers can display a variety of information at the same time when searching or sending short messages, which improves the efficiency of use.

At the same time, with the popularity of instant messaging tools today, Hammer also launched an efficient software Bullet Messeager, which realized an ultra-efficient communication experience with the help of dealer interaction.

"These three system-level interactive solutions will guide the design of human computing platforms in the next decade or even decades."

It can be seen that Luo Yonghao is very confident in the design of its interaction scheme, but at present, we see that the functions presented by Lao Luo are basically light business style. As some heavyweight productivity applications, similar to AE in PS, hammer technology has not been involved. Interactions like TNT still need to rely on a quiet working environment to bring correct speech recognition input. The functions of crystal ball and poker dealer need the support of powerful software algorithms.

"I am doing this company to change the world, not to earn your stinking money"; "For us, it doesn't matter whether it is the Red Sea or the Blue Ocean. We are staring at the distant sea. "

At the end of the conference, Lao Luo said with emotion that his ideal goal is high and he insists on not being short-sighted. The goal of hammer technology will be the distant sea. Finally, let's take stock of the prices of the two products brought to us by this hammer conference. Nut R 1 regular version of 6GB+64GB costs 3499 yuan, 6GB+ 128GB costs 3999 yuan, 8GB+ 128GB costs 499 yuan, and the top version of 8GB+ 1TB costs 8489 yuan. Nut TNT workstation only has a monitor version in the early stage, priced at 9999 yuan, and an all-in-one version will be launched in the later stage, priced at 14999 yuan.

Lao Luo called the two products brought to us by this hammer technology conference revolutionary, but in my opinion, their application level is still too narrow. At the press conference, Lao Luo showed us some simple functions of editing office documents and sending short messages. It is not a precedent that a mobile phone is connected to a monitor and turned into office equipment. Samsung's DEX docking station has long been the pioneer of Android. Of course, we can't deny the hammer's efforts in interaction, but the price of over 10 thousand is believed to have some resistance to its promotion. For the prospect of Android workstation, I think we need to be cautious and optimistic, and I believe that the hammer will be more and more perfect. However, if the Nut R 1 is regarded as a mobile phone product alone, it is believed that it can take a different path in today's increasingly homogeneous mobile phone with its comprehensive screen, top-level configuration and unique interactive function of Smartisan OS.