Job content of operation assistant

Broadly speaking, the work of the operation includes these pieces: a. The content output content can be roughly divided into four types: first, banner, push, and short message copy, focusing on attracting users to click. Second, recommend shopping guide copy, dig deep into the characteristics of goods or service providers, and improve the transformation of their content packaging and promotion. Third, the content of the rules, the playing method of the activities, the relevant standards and the functional description of the products all need the simple and direct understanding of the users. Fourthly, soft articles related to scenes, stories, jokes, topics and shopping scenes. Arouse users' interest and stimulate users' needs. B. Resource control activities and channels are all resource positions, and resources are limited, so there will be competition, and the management of resources needs to establish rules. Otherwise, someone will ask what the standard of resource positions is and why he can't fuck me, which involves the division of horizontal industries and categories, and the head and waist of vertical businesses. The stratification of the tail. In detail, it also includes the same page, the adjustment and optimization of commodity sorting. C. Data analysis Data analysis is very important. From what angles, what indicators are needed, how to compare and analyze different indicators horizontally and vertically, what does the change of data represent, what are the reasons behind it, and what improvement measures are there. From complete ignorance to gradually having a set of thinking methods, I personally feel that data analysis is one of the biggest gains since operation. Data is an objective standard to evaluate the effect and an important means to assist scientific and technological decision-making. Operators who can't do data analysis are blind. D. Communication operations often feel busy today, but it seems that nothing has been completed. Most of the time I'm debating and discussing. As the demander, we need to communicate with students in product, design and development to ensure that the demand is not deformed and achieve the actual final effect. As the party with the most resources, we need to communicate with students in the industry and businesses to clarify the rules and standards. E. Miscellaneous things say that the operation is trivial, because in addition to arranging the above tasks, you also need to quietly bow your head to review goods, make pictures, compile pages, market human flesh operations in the background and even purchase and deliver goods. These are all things to be done in operation. Subdivided, there are actually three positions, namely content operation, activity operation and product operation, and the key points of these positions are refined. Target of product operation The essence of operation is operation, and operation has cost, so there is a very clear target: 1. Expand the user base. 2. Find a suitable profit model to increase income. 3. Improve user activity. No matter how the operation is played and how many tricks there are, all roads lead to one point: revenue. Even if it is to expand users and improve user activity in the short term, it will eventually return to the point of profitability.