Website work plan

The website work plan consists of seven articles.

Time flies, and ushered in a new starting point. Let's learn to write plans together. So do you really know how to write a good plan? The following are seven websites' work plans that I have compiled for you. Welcome to share.

Website work plan 1 Working in xxx is my first job out of school. It's been a year and a half before I know it. I am honored and grateful to xxx for providing this platform. Here, I can not only integrate some knowledge I have learned into my work, but also get good practice, greatly improve my working ability and learn a lot of new knowledge. Although I didn't know much about online editing before, I kept on working. In the past year and a half, I did a good job of editing in a down-to-earth, appropriate and meticulous manner, which gave me a deeper understanding of online editing. I have not only improved my professional skills here, but more importantly, I have a good team where we can work together, help each other and learn from each other. Now I am full of confidence in the future. I believe that xxx will get better and better, and I also believe that my own strength will get stronger and stronger, and I will be reused by the leaders and get better and better treatment.

During this year, my work can be roughly divided into two stages:

The first half of 20xx:

1. I am mainly responsible for the information update and website maintenance of Changsha Station and Hangzhou Station. The improvement of professional skills is mainly manifested in: enhancing the search ability of plagiarized articles and broadening the ideas of semi-original articles, such as the writing of building reviews.

2. Responsible for the group purchase production of Changsha Station and Hangzhou Station, mainly including the home page picture production and some advertising pictures. In this process, I improved my ability to make pictures and strengthened the operation of the picture making software.

Third, make a special topic. Although the special topic is very general, what I feel most is also the direction I want to develop in the future. I hope I can strengthen this part of my study in the future and improve my level of doing special topics.

The second half of 20xx:

First, in the second half of 20xx, the company established xxx Network Technology Center. My main job is to fill in the home page of the newly opened website. Although this process is quite boring, it can exercise my will and endurance and make me stick to my job better.

Second, after the website is revised, it is mainly responsible for making the first page picture of the new website. In this process, we must make maps and improve our mapping ability. At the same time, upload the made home page picture to the background and view it again.

Third, I am responsible for checking Changsha Station, Hangzhou and Shaoxing. In this process, I must be proficient in every section of the website, so as to better find problems and improve some deficiencies.

Fourth, work with colleagues in Changsha Station and Hangzhou Station, supervise their work, solve some problems they encounter in their work in time, do a better job and make the website materials better and better.

The above is my summary of 20xx's work. Generally speaking, 20xx is a tense, busy, fulfilling and responsible year. I am glad to have learned a lot of knowledge. Although there are still many shortcomings in my work, I will also strengthen my exercise and improve my ability. I hope that through future efforts, we can dig deeper and do our work better.

20xx is a brand-new year and a year of self-challenge. I will try my best to correct the shortcomings in my work, do a good job in 20xx and contribute to the development of the company.

In 20xx, I will strive to complete the home page picture of the national station as soon as possible to speed up the work progress; After that, I hope to improve my ability to do special topics, and at the same time do a good job in the handover of Changsha Station and Hangzhou Station. Thirdly, we should strengthen communication with colleagues, work together, unite and cooperate, and do our work better.

In the future, I will conscientiously sum up my experience, overcome my shortcomings and strive to do better. I believe that with everyone's efforts, the company will go further and further in the future and its performance will get better and better! Finally, I hope I can fully reflect my own value, make a good work plan, increase my work progress, speed up my pace and make progress with the company in the future.

The second website work plan is to strengthen the website work of xx middle school, and this plan is formulated according to the unified deployment of the school and effectively improve the quality of work.

First, build a website and make it run smoothly.

Second, do a good job in website maintenance and content update, improve service functions, and provide more, more comprehensive and more timely services.

Third, this semester, we will focus on building a special website for the celebration and do a good job in serving the celebration.

Four, all-round, three-dimensional publicity website, and try to operate the website business.

Five, carry out systematic activities to improve the computer application level of all employees.

Sixth, set up a website construction team.

The specific scheme is as follows:

Taking the development of Suide Middle School as the overall goal, improving the service function as the guidance, focusing on the teaching quality, and following the principles of "overall consideration, long-term, scientific planning, decentralized implementation, joint construction and sharing, highlighting key points and paying attention to practical results", we will promote the strategic adjustment of teachers' working methods, thus improving efficiency and effectiveness.

1, each teaching and research group will send correspondents respectively. Solid teaching skills and excellent writing or computer skills are required.

2. Require the leaders of each teaching and research group to attach importance to the website work, strengthen contact with correspondents, and keep abreast of the dynamics of the unit.

3, require all staff to attach importance to the website work, participate in the website work, actively offer suggestions, support and help the correspondent to do a good job in invigorating the website work of the unit.

4. Require all staff to browse the website of our school before turning on the computer to do other things, keep abreast of the education and teaching trends through the network, learn from the experience of advanced education and teaching methods, guide their own education and teaching work, and improve the level of education and teaching work.

5. Strengthen the connection between schools and departments, departments and teaching and research groups, teaching and research groups and teachers, teachers and students through the network, and make the best use of network resources.

6, the correspondent job responsibilities

(1), under the main leadership of the leader of the teaching and research group, is responsible for the website construction of this unit according to the requirements of superiors.

(2) Keep abreast of state affairs, educational trends and discourses related to this discipline through newspapers, internet and other media. Processing and sorting out valuable materials and publishing them on the unit's website.

(3), strengthen the contact with the unit leadership, so that the ongoing and upcoming events can be collected and reported in time.

(4) To have a comprehensive understanding of all the staff in this unit, and make a series of reports on the related deeds of teaching experts.

(5), to assist the network administrator to do a good job of website construction and management.

At the same time, we also need to pay attention to the following issues:

I. Operation of four websites:

Whether the website runs normally or not is directly related to the visitors' stay time, so we should pay more attention to this aspect and give feedback to our superiors in time if there are any problems.

Second, check the articles on the landing page and all the articles in the station:

We need to ensure that all error messages in the station are zero. Matters needing attention are: the layout of the article should be neat, the technology corresponding to the disease should be correct, and the consultation button link added in the article should be correct;

Third, add new content to four websites:

The key places to add are: hospital news, media reports, latest recommendations, requirements: add articles every two to three days, and add one or two articles under one column;

Fourth, comprehensively check the error information of the four websites:

Correct the wrong information found in time, and report to the team leader for assistance as soon as possible if it can't be handled;

Five, cooperate with the technology to complete the construction of three diseases alopecia station and bromhidrosis station on the secondary page:

To do this work, we must communicate in place and strive to complete the task with good quality and quantity in the fastest time;

In short, the correspondent's duty is to let all members of the unit see and hear valuable materials from the education department and the major in time; We will publish as widely as possible the written materials of the deeds that the school or the teaching and research groups have completed or will complete in time, so that all departments of the school and all sectors of society can understand and support our work.

The third work plan of the website was discussed and decided by the website preparation Committee at the meeting on the evening of April 20, and the name of the website was tentatively set as: XX; Nature: price inquiry network. In order to make the website develop rapidly and healthily, the work plan for xx years is formulated:

I. xx is responsible for the construction and maintenance of the website, and xx is responsible for business promotion.

2. Complete the website framework construction (including webpage design, LOGO design, website promotion, etc.) before April 15. ).

3. On April 20th, go to the three major supermarkets (Tian Tian, Le Duoduo and Taixing) to retrieve the newsletter and complete the entry.

Four, the website construction work was completed before April 30, and the trial operation began.

Verb (abbreviation of verb) website promotion:

1. Promote the website to the merchants, advertise for the merchants on the website, and ask the merchants to promote the website.

2. Free publicity for businesses in the first three months.

3. Develop new customers.

Vi. August 1 website operation benefits.

Seven, 65438+February output value 1 ten thousand yuan.

Website work plan 4 I. Project planning cycle:

This period is mainly the theoretical demonstration period of the website, collecting relevant materials and completing relevant documents.

This stage mainly completes the following work:

(1) Market analysis before website construction

1. What is the market of related industries? What are the characteristics of the market? Can the company conduct business on the Internet?

2. Analyze the main competitors in the market, the online situation of competitors and their website planning and functions.

3. Analysis of the company's own conditions, company profile, market advantages, what competitiveness can be improved by using the website, and website construction capacity (cost, technology, manpower, etc.). ).

(B), the purpose of building a website and functional positioning

1. Why build a website? Is it product promotion, e-commerce or industry website? Is it the need of enterprises or the extension of market development?

2. Integrate company resources and determine website functions. According to the company's needs and plans, determine the functions of the website: product promotion, network marketing, customer service, e-commerce, etc.

3. According to the function of the website, determine the purpose that the website should achieve.

(3), website technology solutions

According to the function of the website, determine the technical scheme of the website.

1, use self-built server or rent space.

2. Select the operating system, unix, Linux or windows 20xx/NT. Analyze the input cost, function, development, stability and safety.

3. Use the purchased website system or develop it yourself.

4, website security measures, anti-hacking, anti-virus programs.

5. Development of related programs. Such as web programs ASP, JSP, CGI, database programs, etc.

(4), website content planning

1. The e-commerce website shall provide member registration, detailed commodity service information, information search and inquiry, order confirmation, payment, personal information confidentiality measures and related help.

2. If there are many columns on the website, you can consider using a website programmer to take charge of the relevant content. Note: the content of the website is the most important factor to attract visitors to visit the website. No content or useless information will attract visitors who browse in a hurry. The information people want to read can be investigated in advance, and people's satisfaction with the content of the website can be investigated after the website is published, and the content of the website can be adjusted in time.

This stage mainly completes the following series of documents.

Document 1: Market analysis before website construction

Document 2: Purpose and function orientation of website construction

Document 3: Competition Report of Similar Websites

File 4: List of Contents and Functions

Document 5: Website Function Analysis Manual

Document 6: Website Hierarchy Diagram

Document 7: Website Technical Solution

Document 8: Website Target Design Manual

Document 9: Website CI Image Report

Document 10: station construction cost estimation

File 1 1: website revenue realization measures

Second, the website design period:

At this stage, as long as the website is designed according to a series of documents in the first stage, the main work contents are as follows:

1, according to the website CI image report, the graphic design of website pages should fully consider the habits of browsers, and the pages should be unified, beautiful and intuitive;

2. According to the content and function list, website function analysis manual and website hierarchical structure diagram, the website is programmed to realize the functions and processes of the website and realize related functions on the designed page. Program design should fully consider the actual situation of the network at this stage, with high efficiency, high speed, high reliability and high expansibility.

At this stage, the website project leader should track the design progress, put forward suggestions for improvement, and continue to complete the following documents:

Document 12: Website Testing Scheme

Document 13: website publishing and promotion scheme

Document 14: Establishment Method and Work Arrangement of Website Operation Team

Third, the trial operation period of the website:

After the website design is completed, in order to ensure the safety and stability of the website, it should be tested and run. In the meantime, the test should be conducted according to the instructions in the website test plan. Generally speaking, the trial operation is divided into two stages:

The first stage, internal testing

During internal testing, the internal staff of the company are mainly mobilized to test the website function and implementation process according to the website testing scheme, and submit the problems to the programmer for modification after finding them.

The main items of internal testing are:

1, server stability and security.

2. Program and database testing.

3. Network compatibility testing, such as browsers and monitors.

4. Other tests required.

The second stage, public testing.

During the public beta, the data of the internal beta should be cleared, and friends and units with good relationships in the company should be invited to conduct the same test and upload all kinds of data and materials.

The purpose of public beta is mainly to solicit opinions from all parties and customer acceptance, and it is also the process of accumulating the first users of the website.

During the website testing, the website operation team should be set up according to the method and work arrangement, and put into trial operation.

After the website test, complete the document 15 website test summary.

Fourth, the website promotion period:

The website passed the test and officially entered the operation period. According to the guidance of the website release and promotion plan, the website is officially released and publicized.

The main work is as follows

1. Public relations and advertising activities after website testing.

2. Search for lottery registration, exchange friendship links, etc.

Verb (abbreviation for verb) Website operation period:

During this period, the website had a certain steady flow, and the website entered the marketing period.

The main tasks of this period are:

According to the website target design specification, website revenue realization method and other documents and the changing market environment, formulate and implement the corresponding marketing plan.

Plan various activities in the name of the website.

In the process of operation, if it is found that the original plan is not suitable for the new situation or the original plan is not perfect, the emergency plan should be implemented in time and a new plan should be formulated.

Website Work Plan Part V I. Objectives:

1, realize the advertising of five manufacturers within three months. (Joint Sales Department)

2. Let the platform 100 manufacturers interact with users within half a year, and the non-paid traffic of the website will reach more than 5000 IP/ day.

Second, the analysis of the characteristics of printing consumables manufacturers: the development of the Internet has had a huge impact on traditional industries, and many manufacturers need to increase their business volume through the Internet. I think manufacturers have four characteristics:

A, I have never promoted the Internet, and I plan to promote the Internet in the future.

B, I haven't done internet promotion, and I plan to do it in the future, but I just don't know how to start.

C. I have done network promotion, but the effect is not good.

D. I have done internet promotion, and the effect is good.

No matter which of the above four kinds, their common goal is to increase business volume, and our platform can help them achieve this, and it is more economical and achieve better results than setting up a team to promote it.

Third, the overall promotion strategy:

In the short term, most of the promotion work (main bidding) will focus on serving 15 quality manufacturers, so that more printers can consult and interact with these 15 quality manufacturers. Let a small number of manufacturers benefit from the platform first, on the one hand, through this small number of people to drive most others, on the other hand, sales salesmen follow up this small number of people to negotiate advertising business. At the same time, set up an seo team to increase the website traffic to 5000ip/ day within half a year, gradually expand the beneficiaries and expand the advertising business.

Fourth, the realization process of the three-month plan:

1, screening 15 high-quality manufacturers (with good products and online activities, but no special promotion team) needs the cooperation and help of the product department.

2. Recruit bidding experts. The post of tender specialist can be set up for a long time, which plays a great role in the early and late development of the company.

3. Customize and modify the bidding strategy (balance the bidding cost and the advertising fee charged by the platform).

4. Collect the mailboxes of merchants and manufacturers in various ways and promote them in groups.

5. The promotion of Q&A platform mainly focuses on Baidu Know, Soso Ask and Sina Know.

5. Campus promotion activities.

Five, the realization of the half-year plan:

Specific time work plan:

A. Participate in website construction before March 20th, and make keyword analysis and campus promotion plan according to products and users.

B. New station stage from March 20th to April 20th: The main reason is that the original content in the station is rich. Considering the brand website, the content of the website requires not only originality, but also readability. Recruit 3 editors and update 20-30 articles every day. Long tail keywords will not be considered in the article for the time being. The spider who is in charge and is an outer chain.

C. After the website ranking appeared from April 20th to May 20th, 300 long-tail keywords were mined, high-quality articles were updated in the site with high frequency, and external links were steadily increased.

D, 5.2 1-9.30 stable ranking stage: websites have a certain weight and mine 5000 long-tail keywords. Increase website traffic.

Intransitive verbs campus activities promotion plan:

(1) Campus Promotion Plan (2) Media Promotion

1. Characteristics of students' network activities:

Basically, 99% of students will be active on the Internet, and each group has its own characteristics. Students' offline life is scattered. Because there are classes during the day, their online time is mainly concentrated at 7: 00 pm-12: 00 pm. In the evening, students play the most: Weibo +qq+bbs. My rough guess is that about 10% of the students in bbs go to play, and a few go to campus bbs. Others are different in professionalism or entertainment according to their professional interests.

Difficulty: The promotion of Weibo can't be completed in a short time. Students with different majors and hobbies have various websites, and the workload is very heavy.

2. Market analysis:

Universities in Guangdong province: ** 13 1.

3. Promotion methods

(1), bbs: Most schools have BBS, and all the most active campus BBS in student forums can put home advertisements.

Home Advertisement 1200 yuan/Month. The advertisement goes online within 24 hours after payment. According to the characteristics of the activity, it is estimated that more than 100ip can be obtained/day.

Posting in other forums, such as Guangzhou University Town Forum, Sun Yat-sen University Forum, etc., all bbs will post posts, and there will be someone to maintain them after posting.

(2) Part-time websites: Three large part-time websites for college students can be promoted by recruiting part-time. It is the largest part-time student network in China, with daily traffic exceeding 1 10,000. Advertisements can be placed in 600 yuan/month. According to the characteristics of event planning, it is estimated that 100ip or more can be obtained/day. Required documents: business license, organization code certificate, tax registration certificate. The effect is as shown in the figure:

Other part-time websites can post and promote for free.

(3) Weibo promotion:

1. Establish Sina official Weibo, add V certification, and attach Weibo when promoting other platforms in the forum.

9: 00, 12: 00, 3: 00 and 5: 00 are the times when Weibo users surf the Internet the most, so they need to play a lot of attractive content. We can ask the target users to help us forward Weibo by private mail or @.

2, Zhu Bajie. Com, Shanda ha. Com and other navy websites: Forwarding Weibo.

Seven. Media promotion plan

The effect achieved: through the' soft article report' of the big portal website, the user's recognition of the company's strength is increased.

Methods: Put it on Tencent, Phoenix, Sina, Sohu and other portals in the form of news, and describe the title and content of the article according to seo standards.

Soft text content: 1. Highlight the strength of the company. 2. Emphasize the role of platform target users, manufacturers and printers.

Estimated cost: 1000 yuan. Expected effect: mainly enhance brand strength and increase users' trust.

Eight, the recent work list:

March11-March 20th:

A, contact Baidu to open Baidu bidding, Baidu Alliance.

B, recruitment bidding, editing.

C. Participate in the discussion of website design if possible (important).

D. Collect and register the forum addresses of more than 100 colleges and universities, and publish the contents (it is very important to plan the contents with the assistance of others). E. Find the email address of printing equipment manufacturers and try to find the email address of college students for email marketing. I need help planning the content of the email.

F, part-time network, the backyard advertising content planning.

G, contact the media, do soft promotion in the portal.

H, establish the official Weibo, add V, and plan the first forwarding activity.

First, the promotion of question and answer platform.

IX. Current difficulties:

1, the promotion team has not yet been established, and the team should be established on the basis of keyword analysis and combined with the final version of the website. You can recruit 3 editors and 2 promoters first, 1 bid, 1 copy planning.

2. The editorial team has a negative impact on seo. The reason may be that they don't need to be distracted to help the company complete other tasks. At present, the articles updated on the website are plagiarized, which leads to no increase or even decline in the collection of the website. In the long run, the weight of websites in search engines will be lower and lower, and eventually they will become garbage stations.

Editors need to adjust their work from three aspects:

A, devote yourself to editing.

B, you can't copy articles any more. You need a high-quality pseudo original. If you don't know the way to pseudo original, you can call me.

C, improve the workload, and the workload per person per day 10 is relatively moderate.

2. Different departments are unfamiliar, the tacit understanding of division of labor and cooperation is not enough, and the platform is not perfect. Seo is a combination of website design, website content and external chain construction.

X. summary:

The cost of bidding promotion: make another plan.

Total cost of campus promotion: 5000 yuan.

Website work plan. What the individual expects to achieve between the websites of the operation team:

1. Preparation: (mainly)

(1) Coordinate with product technology department, planning department and marketing department to determine the overall structure, general content and function realization of the website;

(2) Coordinate product technology department, planning department and marketing department to distinguish the types of goods for sale;

(3) Cooperate with the art group to make website publicity pictures and merchandise display pictures;

(4) Edit basic attribute description, price, logistics and other information;

(5) Understand the market demand, industry trends and hot topics of agricultural products;

2. Maintenance and change of website information: (main)

(1) Function planning and content editing of website columns, planning and content editing of each page;

(2) Collect, edit and modify the data and information of the homepage and related topics;

(3) data addition;

(4) Monitor each column of the website, understand the data source of each column, track the website update in time, and ensure the timeliness, relevance and correctness of each column release.

3. Website management: (mainly)

(1) Detect the content and function of the whole website;

(2) Organization and content management of user interactive services such as websites and forums;

(3) Integrating high-quality resources to provide support for the sales department;

(4) Topic selection or thematic planning of website headlines and important activities of each column, as well as soft writing of related content, and cooperate with the work of network promotion group to improve the quality of website content and website search engine optimization.

4. Website design: (Level 2)

(1) Cooperate with designers and developers to modify and make new pages of the website and add functions;

(2) Improve the details of each part of the company website according to the suggestions of each department;

(3) Coordinate the staff of all departments to improve the website function as planned;

(4) Special planning of columns and writing of useful articles;

5. Operation: (later stage)

(1) Assist in the planning and implementation of the company's public relations activities and marketing activities;

(2) Promote website content resources, develop and expand cooperation resources, and promote exchanges and cooperation with other websites;

(3) Planning and formulating online and offline promotion activities of website content resources and service resources;

(4) Contact and maintenance of partners;

(5) Compilation of website publicity materials.

Second, personal vocational skills upgrading plan:

(1) Fully understand and be familiar with the Internet industry, and have rich background operation experience in online shopping malls and e-commerce websites;

(2) Master basic network knowledge and skillfully operate photoshop, dreamweaver, flash and office software.

(3) Good writing and typesetting skills, easy, clear and fluent manuscripts;

(4) improve the ability of information collection, induction, collation and expression in a planned way.

Website Work Plan 7 I. Staffing:

A, editor b, website customer service and promotion personnel

A. Editing: Collect all kinds of information, be able to grasp the theme of channels or columns, have original ability, be responsible for sorting out medical and health industry information, and make press releases that meet the characteristics of website columns. Require professionalism and care. Strive for authority in material selection.

B. Website customer service and promotion personnel:

1. Interact with existing members, solve the problems raised by users of online consultation column in time, send and receive E_mail on the company website, and give timely feedback.

2. Be responsible for the promotion of * * net forum: enrich the content of the forum, and collect excellent posts to the forum every day (or edit original posts).

3. Enhance the forum's popularity through various means, develop the number of registered members, and improve the forum's popularity.

4. Assist the forum to build the moderator system and forum environment.

Second, the profit focus:

A, advertising, using the current website platform, began to contact some pharmaceutical companies and medical enterprises for advertising and website construction, mainly aimed at private hospitals, health care products, drug delivery or new listing, health care equipment, and cooperated with TV stations and newspapers to become an exclusive online advertising investment platform (partner). At the same time, absorb business personnel.

B. Establish a station business, and establish and promote various enterprises, township hospitals and private hospitals. Selling point: promote in all directions with the help of the advantages of * * network, not just making websites.

C, value-added benefit development of each module. For example, SMS activation for * * card users, SMS Q&A for women's health, SMS Q&A for healthy parenting, SMS monthly service of "whispering between men and women", SMS announcement of drug discount information, SMS monthly service of "health nanny" and so on.

Third, the auxiliary function:

A. Cooperate with issuing cards, provide convenient services and increase the sales of cards.

B, cooperate with the hospital alliance, do a good job in hospital publicity, and increase the sales of cards.

C, continue to adjust the website to achieve satisfactory results.