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How to treat Pinduoduo's brainwashing advertisements interspersed in the Olympic broadcast?

Recently, there is a hot stalk circulating on the Internet. How to prove that you are watching the Olympics in one sentence? I'll go first! "The Pinduo team is here!" Enough to prove the brainwashing degree of this advertisement.

Pinduoduo always knows how to brainwash. This advertisement is very annoying, but it has achieved a certain communication effect.

1. Brainwashing Repetition of a short 15 second advertisement can achieve such amazing brainwashing effect, all because Pinduoduo repeatedly threw money at CCTV. According to netizens' calculation, this advertisement was repeated six times within half an hour during the Olympic broadcast. No matter which event you watch, you can't escape the sentence that "the Pinduoduo team is coming" after the end. In the end, it may not be to remember sports events, but to remember the Pinduoduo team firmly.

2. How brainwashed is this advertisement when it is integrated into the life situation? A netizen's answer is really wonderful: I want to go downstairs to do exercises every time I hear it. I believe many friends feel the same way. Why? Because Pinduo grasps the situation of life tightly, whenever this familiar melody rings, we can remember the scene of shouting slogans in the playground with neat steps, awakening the memories of netizens. Pinduoduo, with its own slogan "Buy Together, Cheap", makes it hard not to pay attention!

3. Slot machines lead to discussion. An advertisement that can trigger communication always has various slots. There is a discussion when there is a slot, and there is a heat when there is a discussion. At this moment when all the people are paying attention to the Olympic Games, Pinduoduo repeated his slogan over and over again, causing countless netizens to vomit and vomit. It also means that Pinduoduo's brand slogan has been remembered by countless people!

Generally speaking, Pinduoduo's advertisements can really gain users' attention and create memory points, but from the perspective of brand goodwill, this wave of operation may not be worth the candle.