How to increase WeChat official account fans?

Question 1: How to increase the number of fans on the WeChat public platform According to a survey by a marketing company, the WeChat group tends to be younger and more highly educated. Now many WeChat companies are fans.

The role of brushing powder is actually very big. First, meet personal wishes; The second is to improve your ranking on WeChat search by brushing powder to get a more favorable position, thus increasing the only way for real fans.

"Fans" can be divided into "zombie fans" and "live fans". The "live powder" of computer brushes with independent IP, network cable and software are all made by hand. Sellers usually register manually and add accounts.

This is a kind of

1, store front desk publicity

Shop trick: It can be seen that these sellers attach importance to WeChat marketing, which can be seen on all pages. However, due to the limited location of the store, it is not good for the novice customers of WeChat to clearly express the steps and instructions to attract the attention of fans.

Banner in the middle of the home page: This position is good, and there is enough space to express detailed steps and instructions, but the passenger flow is poor.

Banner at the bottom of the home page: slightly worse than the middle banner, because not all customers will always browse to the bottom, especially those shops that make the home page more than ten screens high.

Left side of the store: because of the width limitation, the expressive force is limited.

2, baby details page publicity

It is as important as store recruitment, but its expressive force can be stronger than store recruitment, and it can even be combined with promotional functions, such as paying attention to back packages, discounts and gifts.

You can also give various preferential measures for single items, such as explosions or potential explosions. This is one of the important ways to quickly circle powder, which can be described as killing two birds with one stone. As for what you have, imagine for yourself. If you can't even think of this, don't do marketing and go home to farm.

3. Commodity packaging box/brand/product publicity page/book publicity

Because these are accessories of goods, they are easily overlooked by customers and can be used as collateral. The specific effect is not known at present.

Of course, if you make these accessories beautifully, you can make good use of them. As for whether your customers can pay attention to the official account of WeChat, it depends on the strength and discount of copywriting.

4. Promotion activities

In the communication with many sellers and friends, most of them will ask how to circle the powder quickly. In fact, the method is right beside you. You should ask yourself: am I marketing material?

I believe every store will do promotional activities. Don't miss this opportunity. As for how much powder a promotion can win, it depends on how to plan and how to offer discounts.

5. Publicity of the chat process

At present, there are many customer service performance softwares of third-party sellers, all of which have an indicator: inquiry conversion rate. If your customer service doesn't have preferential rights, you can always get discounts by letting fans pay attention to the official WeChat account, which will help improve the inquiry conversion rate.

Extra: According to feedback from some sellers and friends, Taobao Xiaoer forbids sellers to encourage buyers to pay attention to WeChat official account through Want Want Chat. This is unconfirmed news. It seems that Master Ma Yun's concern about the threat of mobile e-commerce has affected Taobao employees at the grassroots level.

6. Weibo WeChat Promotion

At present, Weibo's attention is not as good as before. Of course, it's not that Weibo is useless, but there are some places worth recommending. For example, it is much more convenient to publish a QR code map of an official WeChat account than to let users enter a letter to find the official WeChat account.

Taking WeChat as an example, the circle of friends is a means, and many people share articles in the circle of friends, which is also a good propaganda position. However, according to a well-informed person, WeChat is more disgusted with sharing among friends.

In addition, you can encourage your customers to send your official WeChat account to their friends (sending business cards includes this function, and it is best to provide graphic operation tutorials). This push function will not affect the overall situation of WeChat, so you can give full play to it.

7, SMS/MMS publicity

To sum up, you can find a method that suits you. ...& gt& gt

Question 2: How to use the official WeChat account to increase fan promotion?

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Let others know

Then, make the content of your official WeChat account better and let the people who come to see stay.

Question 3: How to add followers of the official WeChat account as WeChat friends is currently impossible, because even the administrators of public platforms can't see the WeChat accounts of fans, only their nicknames, regions and signatures. Of course, they can interact with fans in the background, and other information is really unknown.

Question 4: How can WeChat official account increase the number of fans, which can be increased rapidly? Now many enterprises or individuals have WeChat official account, which is a micro-signal of a company or brand. With the continuous expansion of modern WeChat marketing, many people have used it. WeChat official account is divided into subscription number and service number. General enterprises will choose the service number if they are biased towards the service industry. If they pay attention to brand promotion, they will choose the subscription number. How to promote the official WeChat account like this, increase the user experience and remind the brand or enterprise of its popularity? This requires a series of continuous promotion work.

1, improve information, enhance corporate visibility:

To apply for the official WeChat account, we must first improve the information of the enterprise or individual, such as the avatar and clear picture, which can be the company logo or the brand name. The official account of WeChat WeChat should be short and easy to remember, and it should conform to our own enterprise.

2. Improve the function and enhance the user experience:

Use development functions or other post-development to increase the diversification of functions and improve the display of pages, thus improving the user experience. The function menu is as simple and clear as possible, so that fans can see it at a glance.

3, graphic association, increase the viscosity of vermicelli:

The content of WeChat official account should be published regularly and appropriately, and the content should be both relevant to the enterprise and practical and readable. We shouldn't just advertise for enterprises. When editing content, we should pay attention to typesetting to give people a comfortable reading feeling, and also pay attention to the size of the picture. Generally, the information picture size of WeChat public platform is 900*500.

4. Use personal micro-signals to promote Weibo: Now many people have their own micro-signals. If all employees of an enterprise can use their own micro-signals to promote the official WeChat account of the enterprise, it is a good way for information diffusion and brand promotion. You can also use Sina Weibo and Tencent Weibo to promote it together. The name should be consistent with the official account name of WeChat as far as possible, which is conducive to memory.

5, online activities to increase fans:

A single micro-signal, if it's just a literal thing, can't increase fans' love. We can add some fun games or other reward activities to the technology development function, which can increase the direct interaction of fans, thus enhancing the stickiness of fans to the official WeChat account, such as some daily sign-in rewards, question-and-answer rewards, and sharing rewards.

6. Auxiliary promotion of offline activities:

On the premise of online activities, you can also engage in some activities offline to increase fans. For example, the most common way for many companies is to scan the QR code of WeChat, what rewards or discounts are there in front, and some businesses pay attention to the discounts of WeChat orders.

note:

WeChat official account avatar and profile can only be modified five times a month, micro-signal can only be modified once (if there is no authentication, it can be modified once during authentication), and login email can only be modified once a month. Therefore, these are all things that should be paid attention to when improving the information when applying.

If this experience is helpful to you, remember to adopt it.

Question 5: How to increase the number of fans of the official WeChat account? 1, the rapidly increasing king of WeChat fans: personalized content.

Whether it is WeChat marketing or Weibo marketing, content is the key. But the difference between WeChat and Weibo is that the content of the rapidly increasing WeChat fans must be very personalized. Weibo can send many messages every day, while the official WeChat account can only send one message every day, which requires more distinctive personality and uniqueness.

If you want to create "personalized content", you must first confirm your product positioning, that is, your official WeChat account name. For institutional and media accounts, just use the brand name. However, for the official account of WeChat, the first choice is your own name, and the second is to choose a name with personality.

Another key to "personalized content" is the dry goods index. On WeChat, only the dry goods index is high, the communication will be high, and the fan growth will be high.

2. Wechat powder pulling technology: looking for effective channels.

Any ineffective channel is hooliganism. That fake traffic is disgusting. Very deceptive. At present, this kind of access room is more effective:

A, pull powder from Weibo. Do everything possible to put WeChat official account or QR code.

B, through the science and technology column of the portal website is also very effective. You can do this if you have the conditions.

C. recommended by friends circle.

D mutual recommendation of wechat official account.

3. The method of WeChat powder pulling: create effective interaction.

Interaction is the king of WeChat. Many Weibo experts are not used to using WeChat, because although there is interaction in Weibo, most of them are published in one direction. Wechat is different and has a lot of interaction.

Effective interaction methods:

B, test games or questionnaires.

C, users contribute, or let beautiful women take photos of life as WeChat pictures.

Question 6: How to add fans of WeChat official account as micro-friends? Fans cannot be added to the background of the official WeChat account. You can only talk to her privately one by one, or guide them to add you to the pushed pictures and texts. Hope to adopt.

Question 7: How can WeChat official account increase the number of fans, write some dry articles and share them with friends? Content is king.

Question 8: How does the official WeChat account operate to increase fans? Step 1. As an official account of enterprise WeChat, it is very important for users to trust it. For users, they will pay attention because of trust, because they can improve their understanding and progress. In other words, if the user thinks it is useful to him and will not affect his normal life, he will pay attention. Where does trust come from? Authoritative major. Therefore, as an enterprise, it is necessary to carry out WeChat authentication.

Step two. Provide authoritative and rich content for users to read and participate interactively. Interaction can bring us closer. As the official account of WeChat, how to realize interaction? You can reply by paying attention to greetings, setting custom menus and keywords. In addition, in order to make the content more comprehensive, we can carry out secondary development, build micro-official website and micro-mall, and also open micro-payment. These depend on the specific situation of the enterprise.

Step three. Who started the company to pay attention. For enterprises, there must be a certain number. So people in the company can pay attention to WeChat official account. At the same time, the people who started the company also actively shared the pushed content.

Step four. Analyze the industry and users in which the enterprise is located and understand what potential consumers and consumers care about. Then, combined with the content planned by the company and the industry, the graphic layout is carried out to increase the quality and aesthetics of the content, push the content, and focus on imparting knowledge, news and dynamics.

Step five. You can do some promotion online and attach the QR code of the official WeChat account to attract attention. Online promotion platforms mainly include official website, Weibo, blogs, questions and answers, forums and so on. To increase the exposure. If users are interested, they will pay attention to you, and such fans have high loyalty.

Step six. Make full use of offline resources, such as offline store promotion and training activities. When holding promotional activities, carry out publicity, such as paying attention to WeChat official account, scanning QR code and sending it politely. At the same time, the QR code can be posted on business cards, X display stands, DM advertisements, outdoor advertisements, etc. To attract attention.

Step seven. The increase of WeChat official account fans lies in persistence and interaction. Rome was not built in a day. The same is true for high-quality and high-volume WeChat fans in the official WeChat account. Therefore, we should adhere to the planning and pushing of content, and at the same time, we should interact with users' consultation, respond positively and answer patiently.

Question 9: How to quickly increase the number of true fans on the WeChat public platform? Trick 1: Establish an attractive WeChat public platform.

The hardest part is actually in the beginning Before WeChat marketing, the first thing to do is to build an attractive platform. Many enterprises will take the name of the enterprise as an account without thinking when opening an account. In fact, this behavior is too narcissistic. If you are not particularly famous in the local area, or don't have a large number of loyal fans, this is not a rational choice. Because for WeChat users, they are more concerned about whether you have direct benefits. Can it bring them benefits? So, for a simple example, delicious Sichuan food is obviously more attractive than a restaurant, and it is easier to grow powder automatically.

Trick 2: Pay attention to offline word-of-mouth marketing.

Wechat only needs a scan to pay attention, but how to make consumers interested in scanning is very knowledgeable. Many companies can't wait to print the WeChat QR code on every promotional material, but the final effect is not good because there are fewer baits. In the city where I live, there is a bakery WeChat platform, which works very well. After summing up the experience, I found that on the one hand, their products are excellent, as long as people who have tasted them are full of praise, and their reputation is excellent; On the other hand, they have good reasons to attract consumers to pay attention to WeChat. As long as they pay attention, they can get the opportunity to learn from free goods, and get the discount information at the first time. For foodies who often go shopping there, this trick is very useful, and the number of fans will definitely soar.

Trick 3: WeChat content must be empathetic.

In this era, what people lack is not information, but information that is useful to them. Therefore, when posting WeChat content, don't send all kinds of advertisements with wishful thinking. You know, it's only a second before users give up paying attention to you. Every WeChat user has many friends, but only a few can really make them like to watch. Enterprises must pay attention to content publishing skills if they want users to keep an eye on your trends and love your advertisements. Remember, users must have preferential promotions, funny information, touching words, attractive activities and so on. , and the release should be small and precise, so as not to become a garbage maker.

Trick 4: Rich third-party applications

If you want to make your WeChat public platform different, you must contribute special value to your fans. However, when I communicate with the departments responsible for the promotion of WeChat platform in many enterprises, they will say that they have no development funds or lack the technology for application development. Actually, this is not a problem. At present, there are many third-party application providers of WeChat, and the developed applications are relatively mature. For example, micro poly, the most famous company, already has intelligent customer service, micro-group purchase, scratch card lottery, lucky wheel and discount arc, which can be easily realized by loading them on your WeChat platform.

Wechat will certainly play a more and more important role in the future marketing of enterprises, but the first tester may not benefit, because the premise of income must be that users like you and are willing to listen to you!

Question 10: How do the WeChat fans of the official WeChat account rise rapidly? How does the official WeChat account increase WeChat fans? Merchants can engage in some marketing activities, such as scanning codes to send gifts, and buying powder if they are individuals.