Is the information gap valuable?

Many people always think that with the development of the Internet, the information gap is getting smaller and smaller. After all, the essence of the Internet is to eliminate information asymmetry. If you think so, it's really naive.

The information gap has always existed, especially in China, which contains great commercial value.

China is vast in territory and abundant in natural resources, with a large population, the education level of people at all levels, the development level of cities, and the cultural differences between provinces and cities. Knowing this national situation, we can understand why the information gap will never be eliminated.

I once said this in a circle of friends:

In China, at least 1 100 million people don't know your common sense, which creates some business opportunities.

Let me give you a few examples, which may be easier for you to understand.

Universal Taobao, in the eyes of us internet users, is actually very common, but many people in small towns can't use Taobao, and many people have never even heard of Taobao. There is a person in my circle of friends who sells things in the circle of friends every day, but her model is quite simple. She doesn't take the goods herself, and she doesn't have to take care of the supply chain herself. She just looks for some high-quality Taobao shops, and someone buys her goods, and then she goes to Taobao shops to place an order and earn the difference. So simple and rude, it can be said that it is a white wolf with empty gloves. Although you can't make much money, it's ok for small towns and villages along the 18th Route to earn hundreds of days a day.

There are many physical stores selling clothes in small counties, and the supply is from Taobao, but offline is aimed at residents of many small cities. People's shopping habit is to go offline and feel that way. In addition, they can communicate face to face and focus on sales transformation. These are all bad information, not to mention taobao guest. I guess even many of my readers have heard very little.

In the past two years, many P2P and blockchain air coins have been closed. Many people will ask, where did those people go?

If you carefully find that first-and second-tier cities can't get along, those scammers have already started to get along in small cities in the 18th line. They have begun to lie to middle-aged aunts and grandmothers, and even many P2P and blockchain are combined, and various tall concepts lie to those with backward information.

Don't ask me how I know. Many golfers ask me which blockchain projects their parents have invested in, and there are many other questions. One day one of my cousins even asked me on WeChat that a friend introduced a xx coin project. Do you know that?/You know what? Can I buy it? I was really shocked.

In fact, in essence, these scammers are also using the gap of information to harvest leeks.

Actually, there are many similar examples. Even in life, there are opportunities to make money by using information gaps, such as helping others write papers. Don't think that everyone knows that many people don't know that there are other things to write for others, such as offline insurance sales. In fact, many internet insurances are cheaper, because many people don't know about the loss of intermediary profits of sales agents. For example, if you do WeChat business in the WeChat circle of friends, you can usually travel by ticket.

Let's talk about the domestic stock market in the past. When many people see a good news, such as a pre-increased financial report, an acquisition, or a policy, when you see this news, other people's institutions already know it. You think you are sensitive to information, but in fact your information has lagged behind. In the early policy, all major institutions in the city harvested leeks in this way. Now it is better, but everyone's access to information is still unfair and serious.

I won't say more. In short, remember that information gap can always make money, depending on whether you can find information gap and find such opportunities. I can't tell you what other areas have such opportunities here. I do know that many people make a lot of money with this, but publishing other people's models is not a job loss. You need to explore it yourself.

Of course, what I want to convey to readers must be serious and compliant business. We know what liars do and avoid being cheated. We can't imitate them, but there are always opportunities to make money by using information gaps legally and legally. I hope every reader can have this kind of thinking and be good at discovering such opportunities.