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How do decoration companies do marketing?
How do decoration companies do marketing?
in p>22, online marketing is the general trend.
During the epidemic period, the traditional offline marketing method was the most fatal blow. Consumers became "homebodies", and many previous habits of life, leisure and consumption were transferred to online. Even if the epidemic subsided, the online economy was still the main force, so it is imperative for business owners to carry out online marketing. How to present rich and diverse content on the Internet, improve customer acquisition ability, and achieve the effect of draining profits will become the next focus of business owners. AI full-chain marketing-to create an all-round intelligent online marketing closed loop
first, find the right person!
We can find people who are interested in decoration through Baidu's stargazing tool, and then add various related attributes to calculate, and get people with high intentionality, master and analyze their characteristics, and then distribute them to search and information flow promotion, and put advertisements in a targeted manner.
second, plan the marketing strategy of "both quality and efficiency", "self-create" activities, cast a net in an all-round way, accurately drain, and build an online base camp.
1. Search+information flow to accurately target potential users and make marketing targeted.
screen people whose intentions are from shallow to deep, and set reasonable keywords and targeted ways to deliver. Ocpc helps advertisers find users with more accurate intentions. Creativity must be eye-catching, advanced style+video materials are indispensable, and programmatic creativity can achieve thousands of people. The landing page uses the basic wooden fish, which is more flexible, and different pages are configured for different themes, which enhances the correlation between LP and words and creativity.
2. Create super exposure of online brands, build an online base camp, and strengthen favorable online marketing.
3. Plan activities, distinguish competing products and differentiate marketing: In the era of Internet marketing with extremely rich content, timely marketing activities must be combined to get twice the result with half the effort.
3. Brand-new decoration industry positions-Zhuangxin home and online home improvement store, realizing the seamless connection of decoration demand, content and service
4. Knowledge marketing-a sharp weapon of content marketing, to answer questions for people seeking decoration knowledge and implant brands.
through AI full-link marketing, we can help business owners realize the closed-loop marketing on the internet, show the charm and strength of the enterprise in thousands of ways, and realize the customer growth of the enterprise.
after the epidemic, the consumption experience mode is gradually online, and enterprises should go deep where consumers are; In the face of the crisis, some enterprises have been shrinking, while others have begun to overtake in corners, and through media online, they have developed customers and formed a new wave.
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