Joke Collection Website - Public benefit messages - Know the historical development of palm.
Know the historical development of palm.
Palm Smart promotes its services through China's two major mobile network operators, China Mobile and China Unicom. Both China Mobile and China Unicom have seen the great potential of the wireless communication value-added service market. 200 1, they launched wireless data services-Monternet and China Unicom in the letter. The contents and applications required for these two services are provided by third-party companies such as Pocket Intelligence, and Pocket Intelligence has also established preliminary cooperative relations with these two companies.
Palm Smart has a long-term cooperative relationship with China mobile operators, and it is also the only pure SP (wireless value-added service provider) among the six partners in M-Zone. Pocket Smart has close interaction with many international media, and its powerful partners constantly update the product content for the company. In May 2002, Tong Ling cooperated with McDonald's, the official sponsor of the 2002 World Cup, to launch the World Cup promotion activities. In addition, Tong Ling also promotes movies, large-scale entertainment activities and commodities.
In 2003, Tong Ling signed contracts with media companies with international brands, including Sony Records, Turner Company under AOL time warner Inc., Channel[V] and Star TV. Subsequently, Tong Ling signed a contract with EMI and was authorized by the famous Japanese animation character Crayon Shinchan. Since 2004, Tong Ling has successively signed cooperation agreements with domestic first-class radio and television media such as china national radio, and successively launched the first mobile novel "Far Away", which was broadcast simultaneously on both sides of the Taiwan Strait, and obtained the exclusive right to develop and operate the wireless value-added service of the film "2046". In 2005, Pocket Tong Ling researched and developed new products: after signing a contract with the Korean company Neople and obtaining the agency right of the online game "Hammer Online" in China, it also acquired Shenzhen Yuan Hang Technology Co., Ltd., a subsidiary of Brilliant Concept Investment Company, and formally entered the online game industry. In May, the company launched the second generation of new mobile phone chat products: pocket chat, which "includes all MSN, QQ and Yahoo", and opened up a new era of mobile phone chat. This series of actions shows that Tong Ling has moved towards a comprehensive, systematic and international business operation.
Pocket Intelligence has a wide and powerful sales and access network, providing popular entertainment products and perfect services with leading technical level and in-depth understanding of customers. By the end of 2004, the company has provided professional short messages, 2.5G products and voice services to more than 340 million mobile phone users in China, covering almost all areas providing mobile value-added services.
Pocket Intelligence has a group of excellent investors: including Insk, Acer, Mitsubishi, Index, Temasek and some investment banks; The members of the board of directors and the advisory group also brought successful experiences of domestic and foreign enterprises in strategy and finance. On March 4th, 2004, Pocket Intelligence successfully entered the stage of Nasdaq, becoming the first "Chinese concept stock" in 2004 and the first "wireless entertainment stock" in the history of Nasdaq.
In May 2005, Pocket Informed announced its entry into online games.
In 2005, Pocket Intelligence first put forward the concept of "the fifth media for wireless entertainment". There were nearly 20 million short messages in the final stage of Super Girl, which once again proved the strong vitality of short message service in China.
In 2006, Pocket Intelligence made a strategic investment in "Nine Days Music". The latter is the main digital music download provider in China, and it is also one of the largest and most popular music download websites in China. They provide online music services for users in China, and have signed agreements with well-known record companies at home and abroad, including SONYBMG boardman Music and EMI Records, to provide copyright-protected music services to nearly 6.5438+million registered users. In June, 2005, 165438+ 10, Pocket Tong Ling announced that it had signed a contract with Stellar Media Group and obtained the exclusive wireless copyright of If Love. Users can query all kinds of movie information through SMS, and have the opportunity to get rich prizes such as movie premiere and national free movie tickets.
In 2008, Indonesian media company PT Media Nusantara Citra Tbk(MNC) completed its strategic investment. After MNC completed its strategic investment, Pocket Smart's cash balance increased by $68.4 million, which will help it to implement cross-media strategy in China and other Southeast Asian markets on a large scale.
With the popularity of 3G network and the new era of mobile Internet triggered by Apple iPhone, the SMS which dominated in the 2G era plummeted, and operators gradually became "pipelines", so a large number of value-added service providers parasitic on operators died one after another.
In the era of mobile internet, the form of application store has become the mainstream of the market, and application software is king. From mobile phone desktop, browser and instant messaging software to maps and input methods, it has become an important entrance for large and small enterprises to compete. Traditional wireless value-added service providers or SP vendors have been gradually forgotten. At the same time, mobile phone users can get the application experience through free download.
In 20 14, Pocket Smart's share price dropped from the issue price of $0/4 per share in 2004 to less than $2, and it had to be delisted. Pocket Intelligence indicates that it will adjust its market positioning and withdraw from the telecom value-added service market. For the future transformation direction, Pocket Intelligence has not given a clear strategic plan.
- Related articles
- Where can I see a refund for opening a store?
- What would you do if Su Xiangmao were XinXin Zhai?
- Apple SMS shows that it has been delivered in white.
- Someone sent me a message wishing me a happy Dragon Boat Festival. What should I say?
- What does it mean to receive a short message on epidemic prevention and control in Qixia District on September 9, 2022?
- New Year's Message to Teachers
- I just applied for online banking, but why can¡¯t I receive text messages after binding the bank card?
- What should I do if the sound of Meizu mobile phone receiver is small?
- How do telecom users inquire about package details?
- May, 2022 1 Date Latest Regulations on Returning Home in Wolong District, Nanyang City