How does a car wash maintain customers?

As a service-oriented car wash store, we not only allow customers to see high-quality products but also professional construction. The most important thing is to ensure thoughtful, enthusiastic and attentive service. No matter before, during or after sales, the quality is always the same. Let’s follow the editor to take a look at the key points that car wash stores should achieve in maintaining customer relationships.

1. Respond at any time

Be sure to hand over the vehicle before the customer leaves the store. Before handover, check whether the exterior cleaning is in place and whether there are any omissions or defects, tell customers the precautions for daily maintenance, and ensure that customers' questions will be responded to in a timely manner.

2. Return visit during the consumption process

In daily work, we need to ask customers at an appropriate time whether they are satisfied with the store service and construction, and what shortcomings there are. Caring is the most popular marketing method for customers, and it is also the most humane marketing method. If you care about your customers as much as you care about yourself, they will trust you more and become your long-term stable customers.

3. Create effective short messages

This can be easily achieved through the management system. Specifying the sending recipient is more convenient and more cost-effective than sending it directly with a mobile phone.

① Use the SMS marketing function to establish an effective SMS library. In addition to sending information on promotional activities, you can also send some warm and caring messages on a daily basis to impress and trust customers.

②Holiday text messages: The focus of text messages is to give customers good wishes for the holidays. Of course, you can also mention holiday activities by the way.

③Birthday text messages: Wish customers a happy birthday, or tell them that there are birthday privileges on that day

④Season text messages: If winter comes, remind customers that the weather is getting colder and they should pay attention when going in and out. Clothes, pay attention to diet, etc.

Additional sales

Basic trust has been established with customers through short messages. At this time, the store is no longer just selling products, but also selling more of the whole solutions, which means starting from discovering customer problems and re-constructing marketing ideas. For example, when customers encounter some other difficulties, as long as you know and can do it, you'd better help them. What seems simple is doing your best, but it actually changes the business relationship between you and your customers. It is no longer a simple cooperative relationship, but more like we have become friends. Only in this way will customers think of you first in the next moment.

4. Create a reputation

As the saying goes: "When everyone adds firewood, the flames rise." Use management software and other related peripheral industry partners to improve your service quality and win reputation from customers while providing services to car washes. This will provide your customers with more comprehensive services and expand a broader space for cooperation. I believe that customers will come to you soon.

Through the above methods, we can promote more intersection between the store and the lives of customers. Of course, it is better to use store management tools to achieve better and faster service to customers. Stores create value and achieve a win-win situation between stores and customers.