How to quote for the development of WeChat Mall?

At present, e-commerce network promotion channels can be divided into the following categories: database marketing, social media marketing, online advertising, mobile phone client, distribution platform, search engine marketing, resource cooperative marketing, classified information and so on. The model is always ever-changing, but it will never change. No matter what kind of promotion channel, it is only for the same goal: sales.

1) database marketing

Database marketing, including IM promotion, EDM mail sending and SMS short message sending, is a common promotion method for online e-commerce. Database marketing usually has little contribution to sales and low conversion rate, but it plays a relatively good role in tapping potential people and exerting brand power. The advantage here lies in the return on investment.