Connecting with the examples in real life, this paper sums up the main modes of e-commerce payment, and summarizes their advantages and disadvantages.

In the development of e-commerce in China, B2C and C2C e-commerce have produced a variety of payment methods, including remittance, cash on delivery, online payment, telephone payment, SMS payment and so on, and these methods coexist at the same time. According to CNNT statistics in 2005, consumers often use various payment methods, among which remittance users account for 43.2% of the total users, online payment accounts for 4 1.9%, cash on delivery accounts for 34.7%, and mobile payment accounts for 1.7%. 2. 1 Remittance Bank remittance or post office remittance is a traditional payment method, and it is also the most commonly used payment method among e-commerce payment methods so far. Post office remittance is a settlement payment method that customers remit the order amount to merchants through the postal department. Remittances from banks or post offices can be directly traded in RMB, which avoids problems such as hacking, account leakage and password theft, and is safer for customers. However, this payment method takes a long time to receive and deliver goods. For example, the post office remittance payment cycle in Joyo.com is 14 days, bank wire transfer is 10 days, and other online payments only need 1-2 days. In addition, customers have to go to the bank or post office to pay fees, and the payment process is complicated. For merchants, this transaction method can not reflect the advantages of fast speed, strong interaction, simplicity and low operating cost of e-commerce. Therefore, this payment method can not adapt to the long-term rapid development of e-commerce. 2.2 Cash on delivery Cash on delivery, also known as door-to-door, refers to a settlement payment method that the goods are delivered to the delivery place designated by the customer within the promised delivery period according to the contents of the order submitted by the customer, and then the payment is accepted and paid on the spot. At present, many shopping websites offer this payment method. This is a B2C e-commerce payment mode and logistics mode full of China characteristics, which not only solves the two major problems of payment and logistics in China's online retail industry, but also cultivates customers' trust in the network. Cash on delivery is still one of the favorite payment methods for users in China. However, there are many problems in combining payment with logistics. First of all, the payment method is cash payment, so it is limited to small payment. For example, the order amount in Joyo.com can't be higher than15,000 yuan, so it can't realize large-value transactions for merchants. Secondly, due to geographical restrictions on home delivery, EMS costs are high, and customers choose ordinary mail at most, which will bring inevitable time loss and inconvenience to users. For example, the door-to-door service of Dangdang Bookstore takes 1-2 days for readers in Beijing, 3-7 days for other cities, and 1-2 weeks for ordinary mail, which does not include remote areas. It is unacceptable for customers who make small purchases to deliver a single order to their homes, with the postage free of 5 yuan when the purchase amount is over 30 yuan and the courier fee free when the purchase amount is over 200 yuan. 2.3 Online Payment The so-called online payment is based on the financial electronic network, with commercial electronic tools and various trading cards as the media, computer technology and communication technology as the means, stored in the form of binary data, and realized circulation and payment in the form of electronic information transmission through the computer network system. In 2006, online payment accounted for 97% of the whole electronic payment market, and online payment is still the absolute main form of electronic payment. At present, the total number of online bookstores using online payment services in China has exceeded 65,438+10,000. The main ways of online payment are: bank card payment, electronic check payment and electronic money payment. Among them, bank card payment is the most mature method, which is the most important means to realize online payment in domestic online shopping. 2.3. 1 online bank card transfer payment online bank card transfer payment refers to the way that e-commerce transactions use bank cards to pay through the network. After ordering from the merchant through the network, the customer sends the card number and password of the bank card to the bank through encryption, and directly requests to transfer the funds to the merchant's bank account to complete the payment. The types of bank cards can include credit cards, debit cards and smart cards. At present, online bank card transfer payment in China is divided into two ways: digital certificate and no digital certificate. Ordinary users can only use online payment without digital certificate protection if they have not applied to the bank for online payment with digital certificate protection. Online payment without digital certificate protection will have certain restrictions in function, such as only account inquiry or small payment. Online payment with digital certificate protection is not only more secure, but also can enjoy all the services provided by online banking, and the payment amount is not limited. There is a contradiction between security and convenience in online bank card direct transfer payment. For example, in order to use digital certificate protection, the payer must go through many procedures such as applying to the bank to install digital certificate and downloading designated software, which is difficult for some customers who are not familiar with computer operation. In addition, because the customer directly transfers the payment to the merchant account, if the transaction fails, the process of recovering the payment may become very complicated and difficult. 2.3.2 Third-party payment platform settlement payment Third-party settlement payment means that both customers and merchants open accounts on the third-party payment platform first; And provide their respective bank account information to the account of the payment platform, and the third-party payment platform informs the merchant that the money has arrived and the merchant delivers the goods; After the customer receives the goods and inspects the goods, it informs the third-party payment platform that it can pay the merchant, and the third-party payment platform will transfer the money to the merchant's account. In this way, only the bank account information of customers and merchants needs to be provided to the third-party payment platform, which is safer and the payment can be completed through the third-party payment platform. If the customer has not received the goods or there is something wrong with the goods, he can inform the third-party payment platform to refuse to transfer the payment to the merchant. Merchants can safely deliver the goods when the payment is guaranteed, which effectively reduces the transaction risk. Third-party platform settlement payment is the payment mode with the largest number of services in China. At present, the number of enterprises engaged in online payment in China has increased from more than 10 in 2004 to more than 50 now. In 2005, the scale of the third-party payment platform in China increased to 16 1 100 million yuan. According to CCID Consulting's survey, the scale of the third-party payment platform in China has reached 210.50 billion yuan in 2007. At present, among the domestic third-party payment companies, the well-known ones are Alipay of Alibaba, Tenpay of Yi Bei, PayPal, Tenpay of Tencent, Epro, online banking, UnionPay electronic payment, IPS of Huanxun and Wang Yun. Due to the intervention of the third-party payment platform, a series of problems in the process of e-commerce payment have been solved. Such as security, credit and cost. At the same time, there are some problems in the existing third-party payment platform in China. (1) According to the laws of our country, only financial institutions have the right to absorb the money of agent users, and other enterprises are not allowed to engage in similar activities. The legal status of the payment platform has also been questioned by some people. (2) The money will generate certain interest during its stay in the third-party payment platform, and how to allocate this interest is also lack of clear norms and strict supervision. (3) The security problem in the payment process of e-commerce solved by the payment platform is only a problem between customers and manufacturers. Other security issues, such as confidentiality, validity and integrity of information when customers fill in bank information on the payment platform, need to be further solved. (4) The operation is not simple enough, and customers must make a series of complicated applications when using the payment platform. (5) The loan will stay in the account of the third-party payment platform for a period of time, and non-real-time payment will bring deposit risk. If the third-party payment enterprise cannot fully guarantee the security of payment, it will greatly harm the interests of customers and businesses. (6) Third-party payment platforms may be used for credit card cashing by fabricating false transactions, and there is even the risk of being used for money laundering.