How many ways are there to promote online marketing?

202 1 year inventory: 2 1 the most effective and commonly used promotion method!

Many people are miserable when they talk about network promotion! I don't know what kind of promotion can bring good results. The author has 1 1 years of experience in Internet marketing and promotion. I'll give you an inventory of 2 1 the most effective and commonly used promotion methods! Friends who feel useful can collect it!

1. Question and answer promotion: The most common thing is that Baidu knows and asks questions. By asking and answering questions, we make use of people's psychology of wanting answers and leave a deep impression on users. Q&A class has an advantage: as long as the content you output is of high quality, it will always be displayed, and even after several years, it will still have the promotion effect. When we are operating, we can also operate by ourselves.

2. Media channels: including today's headlines, little red books, WeChat official account, Baijiahao, Netease, Dafeng, a little information, etc. , regularly produce high-quality original content.

3.SEM search engine bidding: In the Internet age, when encountering problems, the first thing that everyone thinks of is searching in search engines. How to rank your website in front of the search results becomes very important, and bidding promotion is also a way for us to get accurate traffic quickly.

4.SEO search engine optimization: SEO optimization is another important method to rank your website or content on the homepage of search engines. Optimization is a long-term promotion work, which can supplement SEM bidding and reduce the waste of promotion expenses.

5. Video promotion: Make some videos with high relevance and good quality and upload them to platforms such as Tik Tok and Iqiyi. Many people will notice you every day. At present, short video is also one of the most popular promotion methods. As long as your content is good enough, it can also bring you lasting results. Now Xiaohongshu also strongly supports short video creation, which also proves the popularity of this promotion channel.

6. WeChat marketing: WeChat, a software with 65.438+0.2 billion monthly users, now covers: WeChat personal number, WeChat official account number, WeChat enterprise number and WeChat video number; There is also information flow advertising coverage such as friends circle, which is a marketing position that enterprises must not give up! Wechat marketing covers a wide range. Later, I will launch a series of in-depth explanations on WeChat marketing. Pay attention to me, so stay tuned! The more likes, the faster the content will go online!

7.APP advertising: Everyone will install some software on their mobile phones, including WeChat, qq, Tik Tok, today's headlines and so on, with hundreds of millions of active people every day. As long as you find your own target group, the delivery effect will not be bad.

8. Information flow advertising: You can put this in, and basically you can deliver it accurately, so that your advertising content can reach users accurately! You can learn about platforms such as Guangdiantong, and I will provide you with the content of an information flow advertisement later!

9. Community promotion: Private domain traffic is also the marketing focus of major enterprises in recent years. Taking content as the core, combining with our own industry, we will circle the target users together to form a community and organize social activities on a regular basis. This method is favored by many educational companies and is suitable for products that need to be changed for a long time.

10. Resource cooperation: Similar target websites can promote each other through website link exchange, advertisement exchange, content cooperation and user resource cooperation. The most common way of resource cooperation is website link strategy, which promotes each other by using website access and resource cooperation between partners. I will provide you with a special article on offline cross-industry cooperation later!

1 1. fission marketing: let users promote it for you through some reward mechanisms. Many knowledge payment platforms use this method, which is actually suitable for decoration companies and education industries.

12. Weibo promotion: Weibo is more open than social software. Can continuously output content, enhance attention, make good use of functions such as forwarding lottery, and can quickly suck powder.

13. Classified information websites: 58 Tongcheng, Jiji.com, etc. are famous. The effects of different industries are quite different, so you can deal with them according to your own situation.

14. Database marketing: including IM promotion, EDM email sending, SMS sending, etc. The conversion rate depends on the matching degree of people. Generally speaking, the cost is low and the return is acceptable. For the second and third articles, there are many softwares that can export the numbers of qq group members in batches, and the marketing effect is multiplied by combining them.

15. Soft article promotion: A good soft article always makes you laugh at the end, but it fits the theme very well. It requires a deep knowledge of writing, and the effect is much better than hard and wide.

16. Image promotion: There are two kinds of image promotion, one is to cooperate with search engines, and users click on images to jump to related links. For example, building decoration. The other is in the photo business, and the recently popular "vision china" is typical.

17.IM promotion: QQ, WeChat, Want Want, etc. , low operating costs, win by quantity. There are many small ways to do this, and I will update them for you in the future.

18. Forum promotion: Send carefully prepared posts to popular forums and get buzz quickly, which is suitable for health care products, such as acne, weight loss, hair loss and other hot topics.

19. Map promotion: Mark the brand or company name on Baidu or Gaode map, and users can see you when using the map. Maps are widely spread, received by many people and used frequently, which is especially suitable for the promotion of mass consumer goods.

20. Encyclopedia promotion: Use the weight of some platforms in search engines to create relevant encyclopedia entries to achieve marketing purposes.

2 1. recruitment website: in the name of recruitment, increase the exposure of enterprises. If used properly, zero cost will also have a good return.