Joke Collection Website - Public benefit messages - How do hotel sales find customers quickly?
How do hotel sales find customers quickly?
1. For new salesmen, finding customers online is the best choice to start. First, search some information about your customers through some commercial websites on the Internet. Or through large search engines such as Baidu, sogou search, Baidu Map, Gaode Map, etc. , search with keywords;
Don't stick to a search engine, the same keyword will have different results in different search engines. Also, different countries have local search engines, just like China's search engine has Baidu. You should try to find as many local search engines in English-speaking countries as possible, and then use keywords to search.
Search skills of Baidu map: search your hotel name in Baidu map-then click your name-click "nearby" below-and then search what you need in the nearby search box, such as entering "company", "community", "travel agency" and "association".
2. Find industry websites of various industries. Almost every industry has an industry website, which can be searched by keywords. Like a major.
Industry network, an industry association (try to use English keywords). If you find it, you will usually see the membership list on these websites. These professional networks and trade association websites also have many related links, which are also very useful.
3. Find a large company database, such as our Thompson website.
4. Looking for a manufacturer on B2B is just like having a supplier in Ali.
5. Find the exhibitor's website.
Second, the advertising search method
The basic steps of the method are as follows:
1. Send advertisements to target customers;
2. Attract guests to carry out business activities or accept feedback to carry out activities. For example, with the help of the media resources of various cooperative businesses, we will send advertisements for hotel promotion, and then launch activities with other businesses in the target area.
Thirdly, introduce the search method.
Salesmen seek customers through the direct introduction or information provided by others, through social relationships such as acquaintances and friends of salesmen, or through partners and customers of enterprises. The main ways are: telephone introduction, oral introduction, letter introduction, business card introduction, word-of-mouth effect and so on.
Fourth, data search methods
Searching for customers through data consultation can not only ensure certain reliability, but also reduce workload, improve work efficiency, and at the same time minimize the blindness of business work and customer resistance.
The materials that salespeople often use are: national and regional statistical data, enterprise yellow pages, guide to open government affairs, industrial and commercial enterprise catalogs and product catalogs, chambers of commerce, associations, motorists' associations, top 100 enterprises directories, television, newspapers, magazines, the Internet, recruitment websites and other mass media, news released by customers, product introductions, internal publications of enterprises, SMS platforms, resource exchange services, intermediary services, travel agencies, large-scale exhibitions, etc.
Five, entrust the assistant to find the method
With the help of their own customer base and competitors' staff, salespeople entrust specific people to collect information for themselves in a paid way, understand the information of customers, markets and regions, and find customers through recommendation.
Six, customer data sorting method
Customer data management is very important. Information such as existing customers, units that have had contact with enterprises, and participants in activities held by enterprises (such as public relations and market research) should be properly handled and preserved. When this information is accumulated to a certain extent, it is a fortune.
Seven, fair discovery method
There are many international and domestic fairs every year, such as Canton Fair, Hi-Tech Fair and SME Expo. Make full use of the fair to find customers, contact feelings and communicate. Find all kinds of exhibitions in local cities on the Internet regularly, and cooperate with international convention and exhibition centers, exhibition halls, conference and exhibition companies and advertising planning companies.
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