How to plan a direct selling enterprise investment promotion meeting?

1. Determine the dealer target group that suits you based on the product’s market positioning, product characteristics, and channel characteristics. Collecting market information, surveying and researching the market, and investment planning are the preparatory stages of the preliminary work. Small and medium-sized enterprises basically do not have detailed and thorough research conditions. With the help of external brains, they can provide comprehensive market guidance and support for investment and help enterprises understand the form of investment. , and then find the target, including the formulation and implementation of all investment strategies, the formulation of investment instructions; media selection for investment advertisements; investment budget and effect evaluation; organization and implementation of investment meetings; management of investment information; responses to dealers' FAQs ; Dealer selection criteria and verification. (Feifanpindu Culture Media)

2. Find the correct positioning. The product has a good name, or has an authoritative theoretical support. There may even be an authoritative person or celebrity who praises the product. The product will become popular. At the same time, packaging is the first face of a product. Excellent packaging design can catch the attention of investors and stand out among competing products. The exquisite and unique packaging of a company often contributes to brand image building.