In the era of big data, precise data marketing is indispensable

In the era of big data, accurate data marketing is indispensable

The cost of acquiring accurate customers will be too high, resulting in a huge waste of resources. From the perspective of precision marketing, customer demand is the primary condition.

2. There are many data types. Web logs, videos, pictures, geographical location information, etc. constitute the carrier of big data. How to find the industry needs that suit your industry needs in these data is a test of the analysis ability of data collection, and it also tests the technical level of technology developers. , a huge amount of data needs to be subdivided in detail.

3. Low value density and high commercial value. Taking video as an example, during continuous and uninterrupted monitoring, the data that may be useful is only one or two seconds. How to monitor and obtain data during this one or two seconds will be a big problem. Accurate data requires detailed segmentation of customer groups to obtain accurate customer demand intentions.

4. Fourth, the processing speed is fast. In big data, various indicators are required to be completed at a high speed! The data is processed and organized into information that helps enterprises make more positive business decisions.

Based on the above factors, online marketing and precision marketing are inseparable in the era of big data. But how to find a software that can replace manual processing in this era is crucial. Let me talk in detail about the 360 ??marketing software-qq precise customer collection system. Through the analysis of customer data, this system found that the monitoring of qq space can obtain a very considerable amount of data. Currently, qq space ranks first in the qq traffic ratio, accounting for 55% of the entire qq visits, so the customer base Very big.

After finding a good customer group, it is necessary to segment the customer needs and customer groups. First, the software can realize the collection of industries and regions. Through customer segmentation, customers are excluded from the demand one by one. On this basis, customers are again accurately screened for effectiveness and timeliness, and secondary screening is conducted based on online, age, and gender. All operation speeds in this series of links are completed through multi-threading. Whether it is data collection and space monitoring, it is a multi-threaded monitoring mode. The corresponding speed for space visitors can be calculated in seconds. It can complete the collection speed of more than 50,000 per hour, and customer screening can be completed by simply checking. This is an essential tool for online marketing. Now we are doing activities in a group. The original price is 699, and the current price is only 199. It is very cost-effective.

The above is what the editor has shared with you. Regarding the era of big data, precise data marketing is inseparable. For more information, you can follow Global Ivy to share more information