Why do you want to add "unsubscribe back to T" in marketing SMS?

Different industries have different SMS templates, but according to relevant laws and regulations, marketing SMS must add similar words such as "unsubscribe back to T" in its content and cannot be changed.

In fact, every time I see the unsubscribe back to' T', it's just a form. Even if you reply to' t' hundreds of times, you can't unsubscribe. In the final analysis, this is only a complaint about the SMS channel, but it will not be cancelled. Send it to users in the background, and users can still receive it.

And this is a standard to detect whether the sent number is active. Once you reply "T", you will be judged as an active user, and your number information will be sold to various promoters in the name of active users, and more promotional messages will arrive as scheduled.

Solutions for such marketing short messages:

1, don't pay attention, don't reply, it's better to directly black out.

2. Download some housekeeper software on your mobile phone and turn on the function of intercepting spam messages.

3. Block short messages containing keywords, such as: double 1 1, activity, unsubscribe,

4. Reply "0000" to directly shield the port. After the reply, the operator will send a feedback message, and all notification messages of the merchant will be blocked directly from the port of the operator.

5. For bank and Alipay SMS reminders, it is best not to reply "0000" to set the screen, otherwise you may never receive SMS and verification code again, which will affect the acquisition of usual transaction information.