Talking about how to do a good job in information disclosure.

Talking about how to do a good job in information disclosure.

As a link and bridge between enterprises, information publicity plays an important role in the development of enterprises. But for a long time, many enterprises only regard it as a routine work, and its important role has not really been brought into play. The following is my brief discussion on how to do a good job in information publicity, hoping to help you!

On how to make information public 1 1. Existing problems

With the increasing awareness of information disclosure in the local tax system, the quality and level of information research have been significantly improved, but the existing problems can not be ignored. Mainly manifested in:

First, leaders do not attach importance to it, and cadres are generally not enthusiastic. Many cadres unilaterally think that our duty is to gather wealth for the country, organizing tax revenue is the center, and the rest are trivial matters. They don't pay attention to the task of information manuscript and ignore the timeliness and effectiveness of information collection. As a result, they didn't write a message, so they sent the information draft of the undergraduate college and went with it. Whether to submit on time and the quality of submission are "important to talk about, secondary to do, not busy" for information propaganda work. This situation has a negative impact on information propaganda, which makes all subjects regard daily text information propaganda as a dispensable and insignificant task. Only when the assessment or superior leaders emphasize, they have to report the work information and can't actively carry out the work.

Second, the quality of the manuscript needs to be improved. Many sources of information reflecting achievements and exposure problems in tax information publicity come from the actual work of front-line tax officials, but most tax officials who carry out specific work are not good at summarizing and analyzing various specific problems they face, and often feel that there is no subject to write in their daily work. However, people who specialize in information propaganda and writing work in the office are not in direct contact with problems and lack first-hand information, which leads to many achievements and good experiences and practices not being summarized and publicized in time, resulting in no in-depth research on information propaganda and insufficient information.

Third, the comprehensive quality needs to be improved. In practical work, information propaganda can't keep up with the key points and highlights of tax work, the topic selection is inaccurate, the language organization is rough, and the written expression does not meet the requirements of information propaganda. Information publicity and submission do not play the role of the main channel, and often rely on full-time personnel to submit, resulting in a small amount of information and low quality. Some cadres dare not write, can't write, and don't want to write. They are afraid that their writing level is not high and the materials they write are afraid of jokes. As a result, the more afraid they are of writing, the less they can write and the less they can write. Some cadres are not good at capturing information, and the little things that happen around them are not information. Only one speech and competition can count, especially comrades in the business department. In recent years, we have done a lot of work, many innovations, many bright spots, overcome many difficulties and solved many problems, but we have not found, refined or summarized them. There are also some comrades who are lazy to cope with errands, do not want to do anything, can't do anything, or have no information value and don't need it, as long as there is no deduction in performance appraisal.

Fourth, the working mechanism has been established, but the safeguard measures are not perfect. Although there are plans and targets for information research and publicity, there is a lack of dynamic publicity information research mechanism. Individual departments think that it is enough to do a good job, and it doesn't matter whether it is publicized or not, and it has not been given due protection in personnel, funds and equipment.

Second, suggestions on strengthening information disclosure

First, raise awareness and strengthen leadership. The importance of leaders determines the development depth of information work, which is conducive to continuously improving the pertinence and effectiveness of local tax work and making correct decisions by party committees. It is necessary to set up a leading group for information work with various departments (institutes) as members to do a good job in local tax information work. Improve and enrich the tax information network, implement a strict peer review system, and leaders in charge of information should also insist on reviewing the relevant information reported by various departments (institutes), and personally ask questions about each issue of information, from layout design to content setting, from text quality to printing; Handwriting and revising some important manuscripts; Strictly review and check the reported information to ensure the quality.

The second is to improve the information evaluation system. Formulate information work assessment system and reward and punishment methods, implement information manuscript writing tasks on a monthly basis, stipulate that all departments (institutes) should complete at least one information writing task every month, and link the completion of writing tasks with the year-end post responsibility system, strengthen assessment, maintain incentive mechanism, distinguish rewards and punishments, promote all departments (institutes) to attach importance to information writing and publicity and reporting, and effectively mobilize the enthusiasm of cadres and workers in the local tax system to write contributions.

The third is to innovate propaganda methods and make full use of online propaganda. For a long time, newspapers, radio, television, distribution of tax leaflets and tax consultation are the main means for local tax authorities to carry out tax publicity. However, with the development of information technology, we have entered the era of network multimedia, which has the characteristics of rich information, strong interaction, high efficiency and low cost. While doing a good job in traditional publicity, we should follow the trend to run a good tax website, carry out online tax publicity, and make full use of Weibo, QQ group, tax enterprise interactive platform and SMS to carry out tax publicity.

The fourth is to increase the introduction of professional talents. In the people-oriented modern society, the introduction of talents, especially professionals, is increasingly placed in a more prominent and important position. The local tax system is no exception. How to introduce professionals, especially journalism professionals, is the main direction of information propaganda work. It is necessary to use and introduce talents in an eclectic way and increase the use and introduction of non-tax professionals, which is the necessary work to strengthen the information disclosure of the local tax system.

The fifth is to increase training. In order to further improve the writing level of information workers, we should set aside a certain time every year to hold information writing training courses, invite the heads of relevant departments to give lectures to information workers, improve their writing level through lectures, discussions and exchange of experiences, learn how to find out the "hidden worries" in information propaganda work and recognize the social status quo; Highlight the "highlights" and highlight the key points and highlights of the work.

Sixth, improve the information publicity system. Establish an information reporting system. The scope, time limit and content of information submitted by each subject are specified in detail, with emphasis on the implementation of major decisions, phased work progress, emergencies, important work trends and superior advanced deeds; Improve the audit system. Reporting all kinds of major emergency information to superiors and the outside world must be approved by the competent leader personally; Implement the "three priorities" system. Give priority to information workers to attend various meetings, follow the grassroots research under the leadership and read various documents, so as to create conditions for information workers to fully grasp the situation, clarify their work priorities and improve information efficiency.

On how to do a good job in information propaganda Part II: Doing a good job in information propaganda has a unique and irreplaceable role. It is necessary to follow the guiding ideology of "take a stand only when you do something, and make leaders at all levels and the broad masses of the people understand and support the work of the region and the unit, which needs to be effectively promoted and implemented through information propaganda work. We should focus on the following three aspects:

(A) fully understand the importance of information disclosure to the whole. Information propaganda work is an important basic work related to the overall situation of construction, which reflects the overall work level of a region and a unit, and also reflects the position and influence of this region and this unit in social management. If you don't do a good job in information propaganda, it is empty talk to show the good image of your region and unit, and you can't win the support of leaders at all levels and the understanding of the masses. Therefore, the importance of information disclosure is self-evident.

(2) Continuously improve the quality and service level of information publicity. It is necessary to focus on the center, highlight key points, difficulties, hot spots and bright spots, and pay attention to the compilation of feedback information, empirical information and stage performance information. We should attach importance to the role of various information propaganda carriers, pay attention to the use of various new carriers while further applying some traditional carriers, and correctly guide public opinion. We should attach importance to social propaganda, grasp, plan and make good use of special opportunities and effective means, pay attention to popularizing models, and expand the influence of our region and unit.

(three) focus on consolidating the team and mechanism foundation of information publicity work. It is necessary to form a good atmosphere of attention at all levels. Leaders should personally pay attention to and ask questions about information propaganda work, personally review and publish important information and news reports, put forward leadership opinions on the handling of important information in a timely manner, insist on emphasizing information propaganda at every meeting, and deploy it at the same time as business work. It is necessary to cultivate and build a team of information personnel with excellent quality, organize study and training, constantly improve their professional ability, be good at rational thinking on practical problems, grasp the inherent laws of service leadership, and make information propaganda work closer to the center, decision-making and people's livelihood. It is necessary to establish and improve the working mechanism for the implementation of responsibilities, and promote the effective development of information publicity through measures such as target assessment and reward, quantitative scoring, and regular notification and supervision.

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