In 2023, which home appliance franchise brands are more inclined to young entrepreneurs, which are suitable for novices to open stores and start businesses?

Before joining a brand, we must first do market research to find out how many local stores there are, the grades of consumers, the overall income level and consumption level of the people in this area. After some investigation, I have a general concept of the positioning of opening a shop. If the store is located in an area where office workers are concentrated, you can choose to join the project according to the characteristics of office workers.

First, investigate franchise brands.

The investigation of the affiliated brands is mainly divided into the following aspects:

1. The influence, market attraction and positioning of affiliated brands.

2. Brand products and marketing system.

3. The prospect of joining the brand

4. Public evaluation of the brand.

5. The difference between this brand and other brands.

It's best to have actually been there. Your own contact can give you a more comprehensive understanding of the brand.

Second, difference management.

Physical stores are everywhere, and customers will be dazzled. How to attract customers into the store is very important. Sticking to the rules or blindly imitating others will not last long. Only by highlighting your own characteristics can you attract more customers. All walks of life are emphasizing differentiated competition. Only by showing their own characteristics can we do what others don't have and stand out.

Differentiated management and service can help you catch the remaining minority customers.

The unique service experience can make customers feel refreshed and linger. Advanced marketing experience can also satisfy customers psychologically.

Third, reliable and authentic products.

Charm International Beauty has a very mature supply chain of imported beauty products, including Armani, Estee Lauder, SK-II, Chanel, Lancome, Dior, Givenchy, Hermes, Gucci, Burberry, Versace, L 'Oreal, Kiehl's, Shiseido, Clinique and Lan Zhi ... including SK-II care, make-up, fragrance, medical beauty and so on.