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How to make a good opening remarks in telemarketing
Usually, there are several situations that will make customers reject you. The first said I was in a meeting, and the second said I'm sorry, I don't need it. In the first case, we should correct our mentality. For example, the client is really in a meeting. We had an appointment, but I really didn't refuse you. Our business friends are waiting. Then I was on the road, really unable to speak. Our salespeople face many rejections every day. Don't feel this way. It is not convenient to make an appointment for the next call, so in this case, we will make an appointment for the next time, and the opening remarks will change next time. We will be old friends when we make the second call. I just called, so I'm like an old friend. That's much better.
The second aspect of telemarketing thldl.org.cn's opening remarks is that I don't need it. Please think about it. In the first possibility, there must be room for my preface. If a person refuses you, he must be uncomfortable and unhappy. Otherwise, he will say, I'll think about it, and we'll discuss it another day. You must think that there is still room for the opening remarks, and you have not hit the customer's advantage. You should go back to the topic and tell them the advantages of the product. People who are good at communication say that you turned me down before you said my product. After talking to me, he thinks this product is very suitable for him. You can give some examples to dispel his refusal.
You satisfied his refusal and then pulled it over. Many people feel very helpful after chatting and throw another advantage in time. Your product advantage is definitely not one, there will be at least three. You prepare in advance, and your second advantage may hit him. You have to find his consumption point before you can buy your product. If you can't find his consumption point, you won't pay.
So try to talk about the first advantage and see if you can find the weakness of his consumption. At this time, you feel that your sales have taken another step forward. When we talk about the advantages of a product, let's see if we hit the customer's needs. How do we know whether the customer has met the demand? Definitely not the third advantage, it will definitely be annoying. If he keeps talking about advantages, he will say goodbye and hang up. Let's talk about an advantage and then ask the customer how they feel.
Customers already want to know about our products. The purpose of our opening remarks is to attract the products he wants to buy. When he wants to buy our products, the prologue is over, and it goes to the later process.
9 kinds of telephone sales speech opening remarks to solve your worries.
As an excellent telemarketing operator, when calling customers for the first time, you must introduce yourself to the company within 30 seconds, so as to arouse customers' interest and make them willing to continue chatting. That is, the salesperson should clearly let the customer know the following three things within 30 seconds:
1. Who am I and what company do I represent?
2. What's the purpose of my calling the customer?
3. What's the use of our products for customers?
Opening remarks of telemarketing: direct opening method
Shop assistant: Hello, Miss Zhu/Sir? I'm Li Ming, a medical consultant of Mo Company. I disturb your work/rest. Our company is doing market research. Can you do me a favor?
Guest Zhu: It doesn't matter. What is this?
Customers can also answer: I am busy, or in a meeting, or refuse for other reasons.
The salesman must interface immediately: I'll call you back in an hour, thank you for your support. Then, the salesman should take the initiative to hang up!
When you make a phone call an hour later, you must create a familiar atmosphere and shorten the sense of distance: Miss Zhu/Mr. Hello, my name is Li. You call me in 1 hour ...)
Telemarketing speech prologue 2: the opening method of similar excuses
For example:
Shop assistant: Miss Zhu/Mr Zhu, I'm Li Ming, a consultant of XXX Company. We haven't met before, but can I talk to you for a moment?
Guest Zhu: Yes, what is it?
Customers can also answer: I am busy, or in a meeting, or refuse for other reasons.
The salesman must answer immediately: I'll call you back in an hour, thank you. Then, the salesman should take the initiative to hang up!
When you make a phone call an hour later, you must create a familiar atmosphere and shorten the sense of distance: Miss Zhu/Mr. Hello, my name is Li. You call me in 1 hour ...)
Telemarketing prologue: introduction by others
Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. Your good friend Wang Hua is a loyal user of our company. He suggested that I call you. He thinks our products also meet your needs.
Guest Zhu:? Why don't I listen to him?
Shop assistant: Really? I'm really sorry. I guess Mr. Wang hasn't come recently for other reasons. Let me introduce him to you. Look, I'm in a hurry to make a phone call.
Guest Zhu: It doesn't matter.
Shop assistant: I'm sorry about that. Let me give you a brief introduction of our products. ...
Opening remarks of telemarketing speech 4: self-reported opening remarks
Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. However, this is a sales call. I don't think you will hang up right away!
Customer Zhu: Selling products, cheating. I hate salesmen!
Customers may also answer: What products are you going to promote?
If so, you can directly intervene in the product introduction stage)
Salesman: Then I really have to be careful not to let you add another annoying person, hehe.
Guest Zhu: Hehe, the young man is very humorous. What products are you going to sell? Tell me about it.
Salesman: Well, our company's medical expert group is doing a market survey on xxx recently. What do you think of our products?
Telemarketing speech prologue 5: Deliberately picking faults with the prologue method.
Shop assistant: Hello, Miss Zhu/Mr Zhu. I'm Li Ming, a medical consultant in a company. How have you been recently? Do you still remember me
Guest Zhu: Fine, and you? !
Salesman: Well, our company mainly sells sheep xx products. You called us to buy them six months ago, and we provided you with some trial products. I'm calling you this time to ask if you have any valuable opinions and suggestions on our products.
Guest Zhu: You have the wrong number. I didn't use your products.
Shop assistant: No way. Is it because my client's return visit file records are wrong? Excuse me, may I ask what brand of beauty products you are using at present?
Guest Zhu: I use XX brand beauty products. ...
Opening remarks of telemarketing speech 6: Pretending to be familiar with the opening remarks.
Shop assistant: Hello, Miss Zhu/Mr Zhu. I'm Li Ming, a medical consultant in a company. How have you been recently?
Guest Zhu: OK. Who are you?
Shop assistant: No way, Miss Zhu/Mr Zhu, you are forgetful. I'm Li Ming. You should pay attention to your health when you are under pressure at work. By the way, have you used our beauty products? Do you feel good? Recently, we just launched a joint service package. I wonder if you are interested?
Guest Zhu: You may have the wrong number. I didn't use your products?
Salesman: I won't make a mistake about the customer's return visit file. Miss Zhu/Sir, I'm so sorry! May I introduce our products to you and provide some services?
Guest Zhu: It seems that you care about users. Please introduce yourself.
Opening remarks of telemarketing speech 7: herd mentality opening remarks
Shop assistant: Hello, Miss Zhu/Mr., I'm Li Ming, a medical consultant of a company. Our company specializes in selling xx anti-aging beauty products. The reason why I am calling you is that our products have successfully helped many people (such as Maggie Cheung, Brigitte Lin, Kimura Takuya, etc.). ). May I ask which brand of anti-aging beauty products you use? ……
Guest Zhu: Really? I am currently using XX brand beauty products.
Opening remarks of telemarketing speech 8: Clever use of Dongfeng to open the speech
Shop assistant: Hello, is this Miss Zhu/Mr Zhu?
Guest Zhu: Yes, what is it?
Shop assistant: Hello, Miss Zhu/Mr., I'm Li Ming, a medical consultant of a company. The main reason for calling you today is to thank you for your consistent support to our company. Thank you!
Guest Zhu: Nothing!
Salesman: In order to thank the old customers for their support to our company, the company specially prepared a special reward activity. I think Miss Zhu/Mr Zhu will be very interested!
Guest Zhu: Tell me about it!
Opening remarks of telemarketing speech 9: Opening methods to create anxiety
Shop assistant: Hello, is this Miss Zhu/Mr Zhu?
Guest Zhu: Yes, what is it?
Shop assistant: I'm Li Ming, a medical consultant of a company. The main reason for calling you is that many customers have reported that most of the current beauty products are temporary measures, and once they stop using them, they will rebound immediately. I'd like to ask your opinion on this issue.
Guest Zhu: Right. ......
The customer may also answer: Sorry, I don't know.
Salespeople should quickly interface: What brand of products is Miss Zhu/Mr Zhu currently using?
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The purpose of effective opening remarks is to make customers interested in telemarketers and conversation content in the shortest time, so that they can get to the point quickly in the conversation, rather than hanging up the phone and making you unable to get involved in the topic.
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