Joke Collection Website - Public benefit messages - How to run an online shop
How to run an online shop
If you want to get traffic, you should refer to Taobao's sales data and cultivate your own popularity. There are data to test what everyone is buying in fashion recently. There are also some seasonal goods that the shopkeeper should recommend.
1. First of all, you should write down the contents of introducing the store, so that users who have the opportunity to know you can see some general introductions of your store and at least know what your main product is;
2. Shop introduction; Next, dress up your personal space, and don't forget to give the online store a nice name before opening the store, which will attract others to browse your online store;
3. When opening, attract tourists. In order to retain visitors, provide registration points or small gifts with online store logo, and recommend friends to reward points;
4. Reduce the risk of defense. After all, it is the first time for users to shop in your online shop and establish a sales service mode. We must consider the risk of shopping from the user's point of view, whether the quality of goods is guaranteed, whether we provide cash on delivery and unreasonable return service, and so on.
5. Promote in time. It is very important to make timely and seasonal promotions in different festivals, make a good combination and buy gifts, so that consumers can really benefit;
6. Make a distinctive online shop. Let visitors know what your online store sells, what are its features, whether it is cheap, fast delivery or distinctive products, and the goods in the store can't be bought elsewhere;
7. Emphasize the user experience. Ensure that users have a good experience. Experience comes from many aspects, such as simple shopping, registered membership, and return visit after shopping, forming a good reputation, which is convenient for word of mouth and customers to buy again;
8. Grasp the product shelf time.
9. Make more friends.
To do a good job in the newly opened online shop, we must carry out the next promotion. In order to let more people know about their online stores, the following promotion can be carried out:
1. First of all, we must determine the stage goal of online shop promotion, improve our own ability, and let more netizens know more about this online shop and its functions;
2. Be good at studying online store statistics. Always study the statistical data of your online store to see where the potential customers come from recently, which products you have visited and which products you have stayed on for a long time. This will not only help us find the deep-seated needs of customers, but also make some predictions about the popular trend of our products, which will help us adjust the product structure of online stores.
3. Collect relevant hot keywords and distribute them reasonably in store titles. In addition to collecting keywords on Taobao homepage, you can also use Baidu and Google to search for some related keywords.
4. Do soft advertising to promote the online store itself. Taobao forum is a very active forum. Paying attention to the promotion of the forum will get twice the result with half the effort.
5. Try to use your own friendship links;
6. Buy key promotion online stores;
7. Send messages in groups. Provide registered members with new products to the store or promotional information to attract users to visit your online store, which can be done by mass email or SMS;
8. Interact with users. Encourage users to comment on products and interact with customers so as to facilitate the launch of new products and the replacement of existing products.
9. Directory marketing;
10. Blog promotion;
1 1. Friendship link. Do more friendship links, text links and picture links, as well as the exchange of eye-catching positions on the home page. It is best to find some websites with higher PR, which will help to improve your PR value.
I hope it helps you! ! !
Question 2: How does the newly opened Taobao store operate? First, find the source of goods (related to the fate of the store)
I want to open a shop. Have you thought about selling any treasures? Many people don't know what they should sell, just listen to what others say is good to sell, and they are chasing others to sell. Have you ever thought that others have sold it for a period of time, with experience, stable supply and great price advantage? Do some research before opening a store to see what the current market demand is, how big the demand is, and how many sellers are selling online now. These all need to be examined in detail. Imagine how happy you will be when you just step into the big family of Taobao. I think everyone has a lot to learn. Good supply, less but better. Someone asked: what is less but better? Is it better to have as few treasures as possible in the store? A small number refers to selling such a baby on Taobao (the baby in the store is more conducive to others' search); Ok, of course the quality is better. Now Ms. Taobao's jewelry is a big selling point. Are we all going to sell jewelry? A: No, if everyone goes one way, it will be narrow and small. Buyers shop around, and dozens of stores sell the same jewelry. What do you think is the probability of buying something from you? Of course, the ultra-low price is another matter. The baby we are looking for is a well-known brand, which is sold less on Taobao. The goods should be beautiful and of very good quality. Even if you can't find it in other people's stores, where do you think buyers will buy it? Needless to say, everyone knows. I suggest you don't take the old road. "Go your own way and let others talk."
Second, the name of the store
The name of the store is very important. Don't ignore it. A good store name is to reflect what the store is running, so that people can look very clear and remember it at once.
Third, the store decoration (whether creative)
As the saying goes, clothes make the man, but gold doesn't change Buddha's clothes. When you see beautiful women and handsome men in the street, do you all want to see more and stay on them for a while? If people were beautiful, handsome and dressed in rags, would you want to see more? I don't think so. In fact, all the shops are the same. Whether they can attract others' attention and let others see more depends on how much thought the owner has spent on it. As for how to decorate, I won't go into details here. There are many such posts in the community. Just do a casual search.
Fourth, the baby name
The source of goods has been found and the store has been decorated. Now it's time to marry a nice name for the baby. What kind of name is perfect? The name is not only beautiful, but also not practical. People buy things in Taobao, not directly into your store. How do others know the address of your shop? Continue to see the introduction behind), everyone's search keywords are different, and the search results are different. Make good use of the number of words, try to marry the baby's name in detail within the allowed number of words, and let others search as much as possible.
Five, the baby's detailed information
Now that the names have been written, it's time to give the baby a detailed description. Be sure to try your best to show the baby's functions and characteristics. In addition to explaining the baby's size, color and other basic information, but also write the baby's characteristics. Can let buyers fully understand all aspects of the baby, and then let buyers have a sense of trust. In the description of the baby, you should also indicate the rules and precautions of postage. To increase the buyer's desire to buy.
Six, baby photos
Good pictures can be said to be half the battle, and pictures on online stores are the most intuitive feelings of buyers. If the picture is a physical picture, someone will ask me what to do if my photography skills are not good. It doesn't matter. There are many posts in the community that teach you how to take pictures and how to deal with them. Go find them. I'm sure you can take beautiful photos after you finish learning.
Seven, baby upload time
Some people say: as long as it is not uploaded when the number of buyers is the largest, it is not uploaded. It is conceivable how important it is to upload the baby, and when is the time to buy the most people? According to statistics, from 2 pm to 5: 30 pm and from 8 pm to 1 1, the buyers are the most. This time the baby was put on the shelves, and it was also this time. The closer and higher Taobao search is to the goods off the shelf, the greater the chance of being searched.
Eight, window recommendation
Every shop has a recommendation position, and the level of credibility determines the number of recommendation positions in the window. How to make good use of this limited window recommendation? As I said just now, the closer to the bookshelf, the higher the search. Of course, you should recommend cheap products close to the shelves, so as to improve the baby's browsing rate, and the shop's browsing rate will follow. Even if the recommended baby is replaced.
Nine, friendship connection
I believe everyone ... >>
Question 3: How does Taobao open an online shop? The operation flow is 10. Hello! Glad to answer your question!
How to open an online shop? What is the process? There are many people who open online stores now, but it doesn't mean that everyone has mastered the process of opening online stores. Quite a few novice friends are still in a state of ignorance. Below, I will sort out the relevant knowledge for these friends except how to open an online shop.
First, the preparatory work before opening an online shop
After choosing the goods to sell, before opening an online store, you need to choose a website that provides a personal store platform and register as a user. In order to ensure the security of the transaction, it is necessary to authenticate the corresponding identity and payment method.
I chose to open a shop in Taobao because it is completely free. Three conditions need to be met:
First, register as a member and pass the certification;
Second, release more than 10 (including 10) baby;
In order to facilitate safe transactions, online banking was opened.
1, user registration
Log in to Taobao and click "Free Registration" at the top of the page. In the opened page, enter the member's name, password, email address and other information (email address can be applied for free on major websites such as Yahoo, Sina, Sohu and Netease), and click the button "Agree to the following terms of service and submit registration information". Then, the registered email will receive a confirmation email, open the link, and after confirmation, the user registration is completed.
Security tip: In order to ensure the security of the transaction, be careful not to set the password too simple. It is recommended to use the combination password of "English letters+numbers+symbols".
2. Identity authentication
"Taobao" stipulates that only through real-name authentication can you sell treasures and open stores. Therefore, after registering users, we should also carry out corresponding authentication (including personal real-name authentication and Alipay authentication). The specific operation steps are as follows:
The first step is to log in to Taobao and click "My Taobao" at the top of the page. In the page that opens, click "Please click here" next to the words "I want to sell my baby for Alipay authentication first".
Step 2: In the opened page, you will be prompted that Alipay account has not been activated, and click "Click here to complete Alipay account activation". Enter your real name, ID card type and number, Alipay password, etc. In the pop-up page, click the "Save and activate Alipay account immediately" button.
Step 3: After successfully activating Alipay account, return to the original page and press F5 to refresh the page. Click the "Apply for Alipay Personal Real Name Authentication" button, read the terms of Alipay authentication service, and then click the "I have read" button to continue.
Step 4: First fill in the personal information according to the prompt, and click "Next"; Next, select the ID card for verification. You can choose to upload a scanned ID card online, and click Next. Then, enter the bank card information, including bank, bank card number, province, city, etc. After the input is completed, wait for Alipay remittance within one day.
Friendly reminder: if you upload a scanned ID card online, the size of the picture file should be controlled within 200KB; If it is an IC ID card, you also need to provide a picture on the back.
Step 5: After one day, reopen my Taobao, click on the corresponding link in the authentication area to open the Alipay authentication page, click "Confirm remittance amount" in the "Bank account verification" area, then enter the amount of funds that Alipay has injected into your bank account, and click "OK" button.
3. Purchase photos (not necessary if it is an agent)
A key factor in the success of online shop opening is the purchase channel. The price of the same product is different in different purchase channels.
After certification, you will be busy sorting out the treasures you already have. In order to display the sold treasures in front of consumers more intuitively, it is very important to take pictures. It is best to use corresponding graphic image processing tools to convert the format and size of pictures, such as Photoshop, light and shadow magician and so on.
I hope our answer can help you. If it is useful, please adopt it.
Question 4: How to run a good Taobao shop Many people have their own shops online, but no matter how cheap it is, it may be swallowed up by a large number of online stores. If you don't publicize it, no one will ever know about your online store. Whether you are a small and medium-sized enterprise, a small businessman or even a Soho family, you should publicize, publicize and publicize again! The buyer bubbled from the jar
Use other people's popularity to promote their own online shop. This free way is of course your first choice. We can often go to some popular forums, chat rooms, communities, guest books and so on. , and add the name of your website to your signature file or name, especially the signature file should be exquisite and beautiful, and others will notice the unique photo advertisement and text description of the signature file when reading your post. This is a very effective method. For example, Taobao community is a very popular interactive area, where there are many potential buyers. Choose a distinctive avatar and often write some Taobao experiences and feelings in the community. If the writing is fluent and the thinking is clear and valuable, so much the better. While others are reading your post, it is easy for them to visit your online shop through the link of your signature file. You can also go to the relevant popular forums according to the goods you sell, and there will be a lot of gains.
Store Link in Win-Win Mode
Taobao can add up to 35 friendship links, and the exchange of links with popular shops can greatly increase everyone's website traffic. You should also talk about skills when making links. For example, you should try to find stores with the same buying groups. If you sell young people's things and he sells old people's things, such a link may be meaningless. Try to find different kinds of goods in the same industry, such as selling jewelry. I specialize in oriental jewelry, and he specializes in European and American jewelry. At the same time, pay special attention to whether your link partner has integrity, which will directly affect your reputation.
Effective promotion of letters in the station
This is an old-fashioned promotion aspect, but it must be admitted that it is effective, so it is still a sharp weapon for online shop owners to promote. Use mass mailing tools and email lists. Send e-mail. But be careful not to send spam. Moreover, delivery is also very skillful. For example, you can "pretend" an introduction email and send some knowledge and skills related to goods regularly to avoid being set as spam by the recipient; Don't send it too often; Send it on special days (according to your goods, such as lovers' goods, before Qixi Valentine's Day) and so on. In a word, it must be based on the actual situation and don't make the recipient disgusted, otherwise it will be counterproductive.
Search post bar that can't be ignored
We know that search engines are the best way to promote websites, but only the top 30 search results are browsed by people. If your store always appears after the 50th place in search results, few people will visit it. If you want to rank high, you usually need to spend some money and find a special website promotion company. However, everyone ignores the post bars provided by various search engines, such as Baidu and Yahoo. , which provides such a function. First, look for keywords that are highly relevant to the goods you sell in the search engine, and then create a post bar with this keyword (of course, don't just create one, create it every once in a while or in different post bars). Pay special attention to a trick, that is, you can post a picture in Baidu Post Bar. You can post a picture every time you speak. Of course, it goes without saying that you also know that it is a beautiful picture similar to a signature file produced by the publicity network, which allows visitors to click on the picture to enter the online store when reading the post.
Question 5: How does the newly opened Taobao shop operate Taobao? It has been developed for 14 years. Many useful operation methods in the past suddenly stopped working. Many successful trading experiences in the past have suddenly become the past. Many people are complaining that Taobao is becoming more and more difficult to do and the competition cost is getting higher and higher. In fact, it is not difficult to do it, but the group of buyers has grown and the purchasing demand has changed, so the original thinking mode must be changed. Only by constantly digging can the store be done well. Let's analyze these market changes and countermeasures together.
First, great market competition means that the demand of buyers is increasing.
Taobao platform is becoming more and more mature now, and the traffic distribution is very personalized. Although Taobao is difficult to do, as the saying goes, there is great competition and great demand! Moreover, Taobao has given many opportunities on 20 16, giving more support to small and medium-sized sellers, and the requirements for special activities every day have also changed. Therefore, we should strengthen our study, learn more about the changing trend of Taobao traffic portal and keep up with the rhythm.
Second, brush the bill
If your friend is in business, he tells you today: My store is growing every day, and my store has never swiped a bill. I believe these words are basically fooling you. When I came home, he brushed harder than anyone else. Because we are e-commerce, no one will not brush the bill. Because the brush list is to balance the conversion rate, do a through train of basic sales, and do a good job of buyers' purchase desire and evaluation. Remember that it is a suitable brush, not a big brush!
I can tell you responsibly that it is a miracle that Taobao can still brush out more than 3,000 explosions. Because the current Taobao anti-cheating system has long been perfect, Xiao Er has less and less authority to operate.
Third, through train.
As soon as everyone heard the name of the through train, they felt unfathomable and dared not try. The through train is undoubtedly one of the most efficient shops! One-day flower 100 yuan and one-day flower 1000 yuan are completely different concepts. Many through trains are all about strategy! It takes time to test keywords because of the side section! The benefit of the through train is the fastest, but the internal operation method of the through train is your biggest headache! The through train doesn't work well, and an unimportant shop entrance is missing. How to do your shop well? Showing "click" and "click" and "transformation" are the three points that the through train wants to do most. If you think about it carefully, or want to know how to operate it, you can only learn from actual combat, or see how a friend's successful through train works.
Now the wireless through train is more competitive, so you can relax and not be too competitive, because all the major sellers are fighting for their brains. All you have to do is to be keywords, locate your core buyers and make your own small world. That's enough!
Fourth, marketing.
There are many shops and businesses that don't even know what marketing is, and some don't even think about it. Marketing, as its name implies, is to do a marketing activity to make buyers have a deeper interest in your baby and enhance their desire to buy!
1. The goal of marketing activities is the season, not the product sales.
For example, this year's trend is white, so if you do black, you lose! For example, it's summer now, so you can imagine selling winter clothes! Therefore, marketing should be targeted, which does not mean that your products have high sales and popularity, but that your products can be sold at any time!
2, marketing in place, to seize the core population.
Celebrate the store, or make a big clearance font at a loss! However, consumers have to buy this product before they can use it, so the final thing is whether your marketing plan is in place and whether customers choose you.
For example, the keyboard of my computer is broken today, so I just need to buy this product! I must have seen the marketing campaign I bought. Did it really take advantage? And I don't want to be cheap, because if it is cheap, I can rest assured that the rate of return is high? Therefore, we need to think about marketing in place and seize the core population!
Verb (abbreviation of verb) 20 16 How to achieve the business goal of the store?
How can we achieve the store management goal of 20 16? Divided into two points: one is the mobile phone, and the other is the characteristic product.
At present, you can imagine the weight of mobile phones. Therefore, the seller should make a good mobile phone, so that the store will get better and better. As for specialty products, what we should consider in Ali at present is which products he needs to give strong support and which products will make his shop easier to do? The content of this featured product is only for the reference of friends who want to change products in stores or make superior products around the local area.
6. Why do others do better than you?
......& gt& gt
Question 6: How should Taobao open a shop? First of all, I admire your entrepreneurial spirit.
Now is the internet age, everything is sold, only you can't think of it, but you can't buy it. In Taobao, even a lump of shit is bought. (Cow dung, chicken manure) You can find out for yourself.
Selling clothes is more profitable, has a large demand, and is easy to cultivate repeat customers. However, there is a risk called hoarding goods in different seasons. If you have the goods, you will occupy the warehouse, and you will lose money if you discount them.
It is also a wise choice not to be an agent, because novice sellers have no bargaining chip in the agent unless they have a few more diamonds. Moreover, even if I acted as an agent, I didn't deliver the clothes to my home on time, but the buyer has been in Cui and even refunded them. Another is that I finally exploded at a low price, and my family is out of stock. Or the season has changed.
My advice to you is that you have sufficient supply. There must be a good plan and a good team. To put it bluntly, it's a long road.
Buy one and get one free. Here is a hint about how to cooperate with the courier company. When your online store opens, you will need it.
First of all, make your room (office) a little messy. There are goods, cartons and express orders everywhere, and then several people are asked to put on a show.
Secondly, I will buy things online again and designate Tong Yuan or Shentong. The receiving address is, which building, which unit, which room, XX E-commerce Return Department.
Third, just wait for Tong Yuan or Shentong to deliver the goods to your door. Don't be tricked into going downstairs, or your preliminary preparations will be in vain.
Fourth, the general courier delivers goods to the door, and when he sees such a chaotic delivery place, he either looks for the boss or talks to the person in charge. Have you delivered the goods? Which one to send now and what price? Although the policy, as long as * * * help, blow up the cow.
Fifth, the first one left a price list. When the next one comes, the fourth rule should be repeated. Just show him a price list left behind. In short, if it's lower than him, I'll send you.
Six, the above is the preparation time. At the beginning of your cooperation, you should respect the courier, because they are out in the wind and rain, give them a little kindness, and they will think that you attach great importance to him, so that the price will not increase easily. Moreover, as long as the courier nods, the price can be pulled back.
Seventh, when you have already cooperated with a courier, don't cooperate with a second courier unless you have to. The courier should be exclusive, otherwise the joint punishment will be unpleasant. If the customer really wants to send another courier, you can ask the courier to forward it for you. Generally, the courier reaches an agreement privately, and the peers can transfer.
Eighth, try your best to recommend it!
Question 7: How to open a Taobao shop and how to operate an online shop Steps:
I. Registered account number
1. Log on to Taobao's homepage-click "Free Registration" at the top left.
2. Registration method selection: "E-mail registration"
3. Fill in the membership information and click "Agree to the following agreement to submit registration".
4. Log in to the mailbox to receive the activation letter, open the mailbox and click the activation letter to complete the account activation.
5. Click "Complete Registration" in the email, and the registration is successful.
Note: Email name = Alipay account name, Alipay login password = Taobao login password.
Second, Alipay account activation
1. Go to the homepage of Taobao. Click "My Taobao" at the top right to log in to Taobao account.
2. Click "Alipay Account Management" in "Account Management" and click "Click here to activate" to activate Alipay account.
3. Fill in the account registration information and Alipay account information, and click "Save and use Alipay account immediately". Alipay account has been successfully activated and become a member of Alipay.
Third, how to authenticate?
1. Go to Taobao homepage and click "My Taobao" at the top right to start the authentication operation.
2. Click "Real Name Authentication" on the right side of the avatar.
3. Click "Apply for Alipay Personal Real Name Authentication"
4. Select "Alipay Cartoon" or "Confirm the amount of bank remittance" to apply.
Take "Confirm Bank Remittance Amount" as an example, and click the "Apply Now" button.
5. Fill in the ID card information and submit it.
6. Fill in personal information and bank account information and click Submit. Click "Confirm Submit" after checking the information is correct.
7. The application for certification has been successfully submitted.
Please check your account at the bank counter or online banking within 1-2 working days and remit the confirmed funds.
After checking the funds in your bank account, please log on to Alipay website, click "Apply for Authentication" in the upper right corner of "My Alipay" and enter the exact amount.
8. Log in to Alipay Account-My Account and click "Apply for Real Name Authentication" to enter the remittance amount page.
9. Confirm the remittance amount, enter the amount from Alipay in the bank account, and then click OK.
10, 2 seconds after information review, you have passed Alipay real-name authentication.
Fourth, I want to open a shop.
1. Log in to Taobao, enter my Taobao, and click "I want to sell" in "Baby Management".
2. Click "Bite Price"
3. Select the category of your baby. Categories need to correspond to the baby's attribute categories and so on. Click OK to release the baby.
4. Fill in the basic information of the baby and click "Publish"
5. After releasing 10 different treasures in the same way, you can apply for opening a shop.
6. After publishing the 10 treasure, click "I want to open a shop" to create a shop.
7. Fill in the basic information of the store and click OK.
8. The store was created successfully, and your store address was recorded in time.
Question 8: The detailed steps of opening an online shop and how to operate it after opening it are not asked.
First, bring your ID card, preferably a copy of the front and back of your ID card;
Second, open a bank card in a nearby bank, preferably a state-owned bank;
Third, fill in the form before opening the card. The bank has a complete sample, you can refer to the sample to fill in.
Fourth, go to the counter and tell the staff that you need to open an online bank if you want to buy things online;
5. Set the relevant password, and remember the relevant password after the online banking is successfully opened;
6. Open Alipay official website, register new users, fill in relevant real information according to the prompts, and the registration is completed;
7. Log in to Alipay, apply for real-name authentication, fill in relevant real information according to the prompts, and the authentication is completed;
8. Open Taobao official website, register new users, fill in relevant real information according to the prompts, and the registration is completed;
Nine, Taobao must be bound to Alipay, and the operation is simple. Taobao identity also needs authentication, just click.
Question 9: What is the business model of opening an online shop? This simple one
I've been doing it for years, but I don't understand.
Give it to the person you want to adopt.
Question 10: What do beginners do in the initial stage of opening an online shop and how to operate it? Hello, dear, I'm glad to answer your question. If you don't find a good entrepreneurial project, choose Taobao to open an online shop and make a virtual good investment. To do a simple and zero-risk virtual simulation requires a good master]-]-] Recommend my master and teach him by hand ~! In this way, novices can take fewer detours. 39660 . 68668686666
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