How to write marketing messages to achieve better results?

The first is that the content should be easy to understand. Overseas enterprises must be easy to understand when writing a large number of international short messages. If overseas users receive international short messages, they should also study the meaning to be expressed in the international short messages for half a day. In this case, overseas users certainly don't have much time to study, and they won't learn more details according to the instructions in the short messages of overseas enterprises. In that case, this promotion is invalid. Therefore, when an enterprise goes out to sea to write an international short message copy, it must be easy to understand, just say what activity it is and what kind of discount it has, and don't be too tortuous.

Related to overseas users. When overseas enterprises are writing international short message, it is also very important that the content of international short message is related to overseas users. If an overseas enterprise receives an international short message and the whole content has nothing to do with him, then overseas users will not have such a strong mood to learn more. Only when the content of international short messages revolves around overseas users, overseas users will feel familiar when viewing international short messages, and overseas users will learn more detailed activities and even make purchases.

Don't be too purposeful. The marketing of international short messages written by many overseas enterprises is very strong, and overseas users can know what the purpose of this international short message is at a glance, which will make overseas users feel disgusted. When writing international short messages, try not to reveal the purpose too clearly, and consider from the perspective of overseas users, and the effect of international short messages will be better.

The transmission frequency should not be too high. Many overseas enterprises always send international short messages frequently when promoting through mass sending of international short messages. They think that as long as they send more international short messages, overseas users can get to know them in a short time and reach a deal. Actually, this is not right. Overseas enterprises need to pay more attention to their sending frequency when sending international short messages in groups for promotion. If the sending frequency is too high, it will arouse the resentment of overseas users, leading overseas users to blacken it, which is not worth the loss. If the push frequency is too low, overseas users cannot leave a deep impression on the products and brands of overseas enterprises. Therefore, the frequency of sending international short messages by overseas enterprises should be moderate, and it is best to keep it once a week or once every two weeks, so that overseas users will not feel disturbed and overseas enterprises can achieve better promotion results.