Corporate Culture of Ningbo Tianan Group Co., Ltd.

Enterprise spirit: Be prepared for danger in times of peace and strive for progress.

Corporate philosophy: quality is character.

Innovative idea: innovate in the details of work and work in innovative thinking.

Quality policy: leading technology, excellent quality, safety and reliability, and being responsible to the end.

Business strategy: leading technology, market orientation, management support, talent guarantee, building a famous brand in China and building a modern electrician city.

Be prepared for danger in times of peace and strive for progress.

Being prepared for danger in times of peace and striving for progress are the core of Tianan corporate culture. It is rooted in the entrepreneurial spirit in the mid-1980s, the spiritual pillar and code of conduct of Tianan people, and the cornerstone and motivation of Tianan Building. Be prepared for danger in times of peace, which shows that Tianan people have maintained enough sense of crisis in challenging severe market competition. At the same time, we know the advantages and disadvantages. Hard work and enterprising spirit show the enterprising spirit of Tianan people in the tide of market economy and never back down. The cross-flow of the sea shows the true nature of Tianan. In the journey of continuous fighting and progress, Tianan has continuously created first-class products, first-class performance and first-class enterprises.

Innovate in the details of work and work in innovative thinking.

This is Tianan's innovative idea of pursuing Excellence and an important part of Tianan's corporate culture. Tianan vigorously cultivates employees' strong desire for innovation in their work, so that employees can constantly innovate in the process of pursuing Excellence and enrich the connotation of corporate culture through continuous innovation.

The innovation of work details means to do your own work in a down-to-earth manner based on specific practical work, not to ignore any local links, to think carefully about every detail in the work, to find changeable details in the work, and to make it as perfect as possible in the ever-changing process.

Working in innovative thinking requires everyone to maintain a good state of innovation from beginning to end, to find a breakthrough point in work with a positive working attitude and a highly responsible professionalism, and to fully mobilize people's thinking ability and innovative ability. Innovation, in the final analysis, means self-denial and self-transcendence, and constantly having new goals. It is embodied in every process of production, every design of technology and every detail of management. We should not stick to the rules, but boldly explore a new road and a new method.

See the present as backward.

Being prepared for danger in times of peace, striving for progress, sense of hardship and spirit of struggle make Tianan's development climb steadily, and at the same time, Tianan people find it more and more difficult to start a business and develop. Only by constantly rushing forward is the source of enterprise prosperity. Therefore, Tianan's entrepreneurial spirit keeps pace with the times and has been extended. Seeing the present as backward is a strong desire to be bigger, stronger and better, and it is a higher demand and a greater test for all Tianan people in the face of global economic integration. Tianan is required to face new competition, base itself on today, compete for tomorrow, seize the day and strive for self-improvement. Only when we regard the present as backward can we make the future more brilliant, which is an inexhaustible motive force for Tianan's prosperity.

Quality is character.

In a country with thousands of years of civilization, quality and conduct are endowed with profound connotations, and its supreme purity and unattainable moral bottom line are admirable. Tianan is interested in its gold content and integrity. In the experience of the market, Tianan has always introduced the ever-changing demand concept of the market and users into the corporate culture, gradually formed a good reputation of integrity Tianan among users, interpreted quality with personality, and promoted the market with quality, driving the market to be stable. Resolutely put forward the quality concept that quality is character, improve product quality to the height of character, and improve product quality, work quality and service quality to the same height as character, which is an important content of employee professional ethics education. With the essence of this quality concept, we will create a culture of customer satisfaction and a fine culture of the company.

The product of character guarantee is a sublimation of deep meaning.

Equality and communication

This is the basic principle of people-oriented management. The flourishing development of Tianan Group has attracted more and more ambitious and capable management, technical and marketing talents. These new employees have just come into contact with Tianan's corporate culture, and their work style and the company's cultural atmosphere still have a process of mutual coordination and running-in. The original employees of the enterprise are also eager for enterprise development. Therefore, Tianan Group strives to create an equal dialogue and communication mechanism and atmosphere within the company, and through normal and smooth channels, it can keep abreast of employees' ideological trends, work and life needs and suggestions beneficial to enterprise development in an equal, democratic and respectful manner, thus forming a harmonious and good interpersonal relationship and environment.

On heroes with both ability and political integrity

This is the principle of selecting and employing people in enterprises. In the early stage of development, Tianan Group mostly started its business with the participation of friends and relatives. With the gradual development of enterprises, the negative effects of traditional culture, such as moderation, conservatism, psychological imbalance and lack of rationality, will gradually be exposed. It is difficult for some old employees to keep up with the development of enterprises ideologically. In some enterprises, some old employees may unite with small groups to deal with external shocks in order to protect their vested interests. Therefore, in order to create a harmonious Tianan family and meet the needs of management innovation, the company does not value qualifications, qualifications and geographical differences. All people regard virtue as a hero, and only virtue, talent and knowledge are the best examples. The talent concept has laid a talent foundation for the leap-forward development of Tianan Group.

Everyone is a manager.

This is the need of enterprise development strategy. With the rapid development of Tianan Group, strategic management problems also appear. Enterprise strategy is an overall plan for enterprises to seek long-term survival and development in the face of fierce changes.

In order to combine the overall strategy of the group company, that is, the mission of long-term development of the enterprise with the realization of the mission, the company fully mobilized all employees to participate in enterprise management and plan the development plan of the enterprise. The establishment of the president's mailbox and the development of rationalization suggestions enable employees to complain their unique opinions and constructive measures to the company's top management at any time. In particular, the task-based rationalization construction closely binds employees' personal career planning with the fate of the enterprise, so that employees always have a string that I am a manager, which truly reflects the prosperity of the enterprise. At the same time, it also enables enterprises to re-evaluate some unsuitable problems in corporate culture according to the changes of environment and organizational objectives, such as business philosophy, business purpose, principles and policies, and make innovations in time, so that the company can form its own special strategic attributes and competitive advantages.

Sincere and eternal

Honesty and trustworthiness is the oldest moral standard of mankind, a fine tradition of the Chinese nation, and a traditional morality that Tianan people have always regarded as a standard. Paying attention to honesty, honesty-oriented, honesty-oriented, is the foundation of Tianan's career. Tianan people firmly believe that there is no bridge in business, sincerely make friends all over the world, and devote themselves to the creation of honest Tianan. Sincerity is eternal, not only for customers, products and work, but also this concept runs through all the business activities of Tianan and becomes the ideal, belief and moral sentiment of Tianan employees.