Wu's Commercial Group

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1 Group logo

2\ Introduction to Wu Group Company

3 Purpose of Wu Group

4 Commitment of the cheapest price

5 The speed of communication and information feedback is improved...

6 Wu Group in the world

Edit this paragraph|Back to top Group logoEdit this paragraph|Back to top\ Wu Group Company Introduction Wu Group was founded in Xi'an in 2008 by Mr. Wu Feitao, a legend in China's wholesale industry. After more than 2 years of development, Wu Group has become China's largest private wholesale enterprise. At present, Wu Group has built more than 30 central warehouses across the country, with a total number of more than 10,000 employees, distributed in 23 provinces, four municipalities and 5 autonomous regions in China. Daily wholesale products exceed 1 billion. Wu Group is one of the top 500 companies in the country.

In 2008, Wu Group’s annual sales exceeded US$10 billion, and in 2009, it exceeded US$100 billion, becoming one of the country’s largest wholesale enterprises. According to the national service industry classification rankings published by Golden Idea Magazine in May 2009, Wu Group's sales in 2009 reached US$121.1 billion, an increase of more than 100 billion from the previous year, surpassing 2010 and ranking first in the national wholesale industry. In 2009, Wu Group's wholesale sales continued to grow and set a world record in the wholesale industry, achieving annual sales of US$121.1 billion and ranking among China's top 100 largest companies in Fortune magazine's 2010 ranking. In fact, Wu Group's annual sales are equivalent to the total wholesale volume in the country, and it still maintains a strong momentum of development. So far, Wu Group has 30 central warehouses, 4 million terminal retail stores and 50,000 shopping plazas all over the country. It has developed so rapidly in just 2 years, which has to be said to be a miracle in the wholesale industry.

On May 21, 2010, the group company established an information department. It is dedicated to information collection, search engines, and network operations, and cooperates with various Internet companies around the world such as Google and Yahoo

Baidu, Tencent, Shanda, Sohu... and other alliances.

Edit this paragraph | Return to the top of Wu Group’s purpose Wu Group has put forward the purpose of “helping merchants save every penny” and has fulfilled its promise of the cheapest price. Wu Group also provides merchants with New enjoyment of super first-class service. The company has always adhered to the principle of "outstanding service and distinctive employees". When ordering from Wu Group, merchants can personally experience the attentive service that makes them feel at home. Thirdly, Wu Group promotes the new concept of "one-stop" shopping. Merchants can purchase all needed goods as quickly as possible in the shortest time. It is this fast and convenient shopping method that attracts modern consumers.

In addition, although the Wu Group has repeatedly cut back on advertising expenditures in order to reduce costs, it has spared no expense in donating to various public welfare undertakings and doing good to others. Where there is effort, there is gain. Wu Group's large long-term investment in public welfare activities and the unique creativity of the activities themselves have greatly increased brand awareness and successfully shaped the brand's outstanding image in the minds of the majority of terminal retailers. Finally, and the most critical reason why Wu Group has become a strong player in the industry, Wu Group adopts different wholesale distribution business forms for different target retailers, occupying different cities. rural market. For example: for urban and urban terminal customer companies, we adopt one-day delivery; only for rural groups, we adopt 2-day to one-week delivery; and it is very popular with terminal retailers.

Edit this paragraph | Return to the top and promise the cheapest price. Wu Group’s warehouse area is slightly larger than that of ordinary wholesalers. Each company covers an average area of ??about 100,000 square meters and operates a complete range of commodities. Everything you need in a convenience store can be found here, also known as "merchant one-time shopping." From clothing, cloth, medicines, toys, various daily necessities, household appliances, jewelry and cosmetics, to auto parts, small yachts, etc., they are all available. Product display is clean and neat. People who first come to China often don’t know where to put the things they need when visiting wholesale markets. However, Wu Group asked merchants not to spend a lot of time on purchasing and implement one-stop delivery. Each delivery truck has a large slogan saying "Ultra Low Price". If you compare carefully, products of the same brand are cheaper here.

Buy two boxes of "Master Kong" brand mineral water. The price at other wholesalers is 17 yuan per box, but here it is only 14.5 yuan. The quality of the goods is beyond reproach. The products of other wholesalers are relatively single. Terminal retailers purchase goods and exchange them. It is very inconvenient to return the goods. If the Wu Group is not satisfied with any item ordered by the retailer, as long as it does not affect the next sale, all wholesalers adopt a low-price business strategy. What makes Wu's unique is that it tries every means to save money from purchase channels, distribution methods, marketing expenses, administrative expenses and other aspects. It puts forward the slogan of "always the best price" and strives to achieve lower prices than others. Wholesalers' commitment to cheaper prices. Rigorous purchasing attitude, complete delivery system and advanced inventory management are the key factors that enable Wal-Mart to achieve the lowest cost and cheapest price. Its founder, Wu Feitao, once said, "We value it. Every penny is worth, because one of the purposes of our service is to help every dealer save money. Every time we save a dollar, we win the dealer's trust. "For this reason, he asked every purchasing staff to be firm when purchasing goods. He warned: "You are not bargaining for us, but for retailers and customers. We should strive for the best for our customers. price. ”

Edit this paragraph | Back to top The speed of communication and information feedback improves the operational efficiency of the entire company. The high-speed computers at the headquarters are connected to 30 delivery centers and more than 4 million stores. Payment through stores Every item sold by the laser scanner will be automatically recorded in the computer. When the inventory of a certain item is reduced to a certain amount, the computer will send a signal to remind the store to promptly request the supply of goods from the headquarters and send it to the store. The nearest shipping center of the store will arrange the delivery time and route by the computer of the shipping center. The required goods will appear on the warehouse shelves within 24 hours after the store places the order. The company can quickly grasp the sales situation and market demand trends and replenish inventory shortages in a timely manner. This can reduce inventory risks, reduce the amount of capital backlog, and accelerate the speed of capital operation.

Wu Group also adopts warehousing wholesale. Therefore, the economies of scale are more fully reflected in the wholesale cost of goods. Products are mostly sold in various packages to provide customers with better choices. Conditions for implementing this model. Merchants have gradually realized the advantages of reducing warehousing costs and have begun some attempts, similar to the tobacco company model. The most critical issue at present is to learn from the experience of successful national companies (such as China Tobacco) and become more comprehensive. , more thoroughly achieve the lowest cost and achieve economies of scale

Edit this paragraph|Back to top Wu Group in the world