Lee On Life actively carries out a series of publicity activities for "Financial Knowledge Popularization Month"

In order to effectively prevent and resolve financial risks, effectively improve the financial literacy of the public, and create a clear financial network environment, starting from September 1st, Lion Life will focus on the "Financial Knowledge Popularization Month" to promote financial knowledge and strive to be rational. With the theme of "Investors strive to be good financial netizens", the Financial Knowledge Popularization Month activities were comprehensively launched.

In order to enhance the publicity effect of this event, Lion Life attached great importance to it and immediately established a special leadership group to make unified deployment requirements for all agencies under its jurisdiction. Each organization is carefully organized, all employees participate, and multiple measures are taken to create a good publicity atmosphere. The first is to unify the workplace layout of each institution during the event. Post event posters and banners, place promotional brochures and event display racks in the workplace, and electronic screens will scroll to play event themes, promotional slogans and video clips related to insurance knowledge, and special counters will be set up. Consulting services to popularize financial knowledge to customers. Second, branches at all levels actively implement various activity requirements of local regulatory authorities. Based on local actual conditions, they go into communities, schools, shopping malls and other crowded places to distribute promotional brochures, popularize financial knowledge, answer insurance questions, and carry out distinctive Financial literacy campaign. The third is to make full use of digital means to produce push soft articles and electronic leaflets, rely on the company's official WeChat platform and Weibo to carry out online financial basic knowledge education activities such as financial risk warnings and case explanations, mobilize all employees to actively forward them, and make full use of online A publicity method that integrates online and offline.

Lion Life’s series of financial knowledge popularization activities aim to guide consumers to consciously resist illegal financial advertising, illegal fund-raising and other phenomena, help consumers improve their ability to prevent and respond to illegal financial activities, and choose insurance products rationally and services. Popularizing financial knowledge is a long-term important task for all financial entities and even the whole society. Lion Life will actively assume the main responsibility and continue to carry out publicity actions such as sending financial knowledge into communities, rural areas, schools, and poverty alleviation points.