How to write attractive advertising language?

Attractive slogans include Tao Jing's creativity, planning the tide of life, progressive culture, planning a new life and making the key to heaven. Gentlemen should strive for self-improvement, be skillful in writing, and control thousands of miles away. Only we can interfere with everyone's thoughts, only in our mouths, not in our hands.

Advertising language is also called advertising words. Broadly speaking, advertising language refers to a kind of propaganda language that introduces goods, culture, entertainment and other services to the public through various media and posters, including the title and text of advertisements. In a narrow sense, advertising language refers to the title of an advertisement or the narration and monologues of film and television works, such as advertising slogans. Advertising language is composed of words with various meanings.

The concept of advertising

It is usually used in combination with the brand LOGO or alone, or in a fixed form at the end of TV commercials, in a relatively fixed position of the Campening draft and other related materials. It can warn people to care for the environment, protect the earth, cherish life and help each other, and can also be used for promotion and introduction.

There are two essences of advertising. One is the spread of advertising, which is a means and skill for advertisers to contact the audience. The other is that the function of advertising itself is to sell goods. Advertising is a kind of mass communication, and the effect of advertising determines its success to some extent.