What is the difference between a magazine and a corporate album?

But there are many differences between them. In the album printing design, the album should pay attention to the theme of the album and highlight the direction of the company's products, while the magazine is oriented towards fashion and popular trends. Follow on. At the same time, the slogan of the magazine is not as flexible and vivid as the picture album. The cover design of corporate albums is similar to that of mass consumer magazines. It has a relatively fixed title and masthead. It often uses its own unique brand name logo or specific words, and often uses exquisite pictures to embellish the cover. The inner pages are usually designed to be more lively than general album design publications, with various columns using different expression methods and using special identification colors to enhance them. In terms of the application of text, it is relatively standardized. The arrangement not only shows certain characteristics but also maintains relative visual stability. It is not too fancy to prevent it from distracting the guest. Initially, magazines and newspapers were similar in form and easily confused. Later, newspapers gradually tended to publish timely news, while magazines specialized in novels, travel notes and entertainment articles. The difference in content became more and more obvious. In terms of form, the layout of newspapers became larger and larger, ranging from three to five feet. , folded in half, and the magazine was bound and covered to become a book. After that, magazines and newspapers were concretely separated in people's minds. Marx pointed out in the publication notice of "Neue Rheinische Zeitung·Political and Economic Review" that compared with newspapers, the advantage of magazines is that "it can study various events more extensively and only talk about the most important issues. Magazines can conduct scientific research in detail Economic relations as the basis of an entire political movement.” By content: Magazines can be divided into two categories: comprehensive journals and professional journals. By subject, magazines can be divided into three categories: social science journals, scientific journals, and popular journals. Social science journals can be divided into news, literature, theory, commentary, etc. Zhantai packaging masters believe that it is quite difficult to design brochures for a type of corporate organization. In specific operations, designers need to conduct in-depth investigations, strive to have a deeper understanding of the characteristics of corporate organizations, and find more innovative expressions. The organizational image must be systematic and standardized, which is the best basis for design and operation. We should try our best to improve the incomplete image, and modify or eliminate the factors that affect the integrity of the image to maintain visual consistency as a whole. In terms of expression techniques, we must seek innovation, avoid clichés, and reject sameness. As for the use of materials, you might as well try out new materials and use some novel expression techniques, coupled with special printing processes. Even if it increases some costs, it can often bring out new ideas and achieve outstanding results. The corporate album uses simple and simple words and pictures to form an exquisite picture, allowing the company's spirit, culture, and products to be displayed, while enhancing customer experience and achieving the purpose of increasing sales. There is no overly fancy content in the magazine, and the concise picture album highlights the theme of the company so that customers can understand the benefits to them at the first time. In short: Graphic designers believe that picture albums are more suitable than magazines for small and medium-sized enterprises to promote corporate spirit, culture, and products. Picture album printing is a good choice.