Unionpay brand value

Pay attention to customers' interests: users of UnionPay brands such as cardholders, issuing banks, accepting merchants and related partners constitute "customers" in a broad sense of UnionPay. Always paying attention to the interests of customers and devoting to the growth of customer value is the primary value of UnionPay brand.

Emphasis on integrity innovation: China UnionPay believes that integrity and responsibility are the basis for promoting the development of China's bank card industry, and also the concept that China UnionPay always adheres to. At the same time, China UnionPay attaches great importance to independent innovation and pursues a higher level.

Pursuit of harmonious development: the continuous innovation and strong vitality of UnionPay brand are guaranteed by integrating resources from all sides and using and developing all kinds of resources in a harmonious and balanced way.

Since its establishment, under the leadership of the People's Bank of China, China UnionPay has successfully completed the historical mission of "Internet of Everything", successfully established its own brand, and played an important role in serving economic and social development, improving people's livelihood, improving financial services, and promoting the construction of China's modern payment system.

Please contact official website or UnionPay customer service for details!