Qingdao City’s Measures for the Setting up and Management of Outdoor Advertising

Article 1: In order to strengthen the management of outdoor advertising installation and beautify the urban environment, these Measures are formulated in accordance with relevant laws and regulations and in combination with the actual situation of this city. Article 2 The installation of outdoor advertisements as mentioned in these Measures refers to the use of various forms of installation on roads, squares, green spaces, airports, stations, docks, waters and other public places and buildings, structures and means of transportation. , posting, hanging and publishing advertisements. Article 3: These measures apply to Shinan District, Shibei District, Sifang District, Licang District and scenic tourist routes of this city. Article 4: The establishment of outdoor advertising shall be subject to a system of joint examination and approval, centralized certification and unified management. Article 5 The Qingdao Municipal Outdoor Advertising Joint Approval Office (hereinafter referred to as the Municipal Joint Approval Office) is located in the office of the Qingdao Municipal Urban Management Committee. It is specifically responsible for the organization, coordination and management of outdoor advertising approval, and is responsible for Laoshan, Chengyang District, Huangdao Supervise the outdoor advertising settings in the district.

The industrial and commercial administration department is responsible for the comprehensive review and supervision of the qualifications of outdoor advertising business units and advertising content.

The planning management department is responsible for the review of the location and location of outdoor advertising facilities and the review and issuance of construction project planning permits.

The Municipal Urban Management Committee Office is responsible for the comprehensive review of the impact of outdoor advertising on city appearance and appearance.

The municipal public security and traffic management agency is responsible for reviewing the impact of outdoor advertising on road traffic safety.

The Municipal Facilities Management Department is responsible for the review of outdoor advertising on municipal facilities.

Housing management, gardening, electrical industry and other departments should do a good job in the management of outdoor advertising settings in accordance with their respective responsibilities and the provisions of these measures. Article 6 The content of outdoor advertisements must be true, legal, healthy and clear. Article 7 The installation of outdoor advertisements shall comply with the provisions of laws, regulations and rules, obey urban planning, comply with the requirements of beautifying the city, and shall not affect the urban landscape, urban fire protection and traffic safety. Article 8 The urban planning department shall, together with relevant departments, organize the preparation of short-term and long-term plans for the city’s outdoor advertising settings based on the city’s overall plan. Article 9: All units and individuals that need to engage in outdoor advertising business (hereinafter referred to as advertising business units) must be reviewed by the industrial and commercial administration department in accordance with the law and meet the prescribed business qualifications, otherwise they are not allowed to engage in outdoor advertising business. Article 10 Units and individual industrial and commercial households may set up outdoor advertisements to publish their own products, service business projects, etc. within the scope of their land use, and may set up and publish them on their own after review and approval by the industrial and commercial administrative department and the Municipal Joint Examination Office; otherwise All outdoor advertisements must be entrusted to an advertising business unit to set up. Article 11 When holding large-scale cultural, sports, public welfare activities or holding various trade fairs or exhibitions, and setting up outdoor advertisements at the venue, the organization of the meeting or activity must apply to the local industrial and commercial administration department to receive temporary advertisements. Business license certificate. The organizers of the above-mentioned conferences or activities shall not engage in monopolistic advertising business activities, and shall not entrust advertising operators who have not obtained business qualifications to undertake or act as agents for outdoor advertising business. Article 12 To set up various non-commercial slogans, signboards and other public welfare advertisements, an application must be submitted to the Municipal Joint Examination Office and can only be set up after approval. The setting unit can pay advertising venue usage fees. Article 13: When units or individuals entrust advertising business units to publish outdoor advertisements, both parties shall enter into a written contract in accordance with the law to clarify the rights and obligations of both parties.

The outdoor advertising charging standards issued by advertising business units shall be filed with the Municipal Joint Review Office and the price and industrial and commercial administrative departments. Article 14 To set up and publish outdoor advertisements, you must apply to the Municipal Joint Examination Office with relevant certificates and information, fill in the "Qingdao City Outdoor Advertising Setup Application Form", and only after approval is issued an outdoor advertising set up and release certificate can be set up. . Article 15 To apply for an outdoor advertising setting release certificate, the following documents must be submitted:

(1) Application report;

(2) Advertising business license or other relevant approval documents ;

(3) Photos of the location of the advertisement and the floor plan, elevation and section of the advertisement;

(4) Production instructions;

(5) )Other documentary information.

If you use venues, buildings, and structures owned or used by other units or individuals to set up outdoor advertisements, you must submit a written agreement with the property owner or user. Article 16 The Municipal Joint Review Office shall, within 30 days from the date of receipt of the application, convene the relevant departments to jointly conduct a review and make a decision on approval or disapproval. The review period of the relevant departments shall not exceed 7 days. For approval If the setting is published, an outdoor advertising setting publishing certificate will be issued. If it is a building or structure, you should apply for a construction project planning permit in advance. Article 17 Where outdoor advertising is approved to be set up and released, the setting up and publishing unit must complete the set up within the limited period according to the approved items, content, form, etc. When setting up outdoor advertisements (except neon lights), the name of the setting unit must be clearly marked. Article 18: For outdoor advertisements set up and released, the installation unit must regularly maintain and repair them and update and replace them within the prescribed period to ensure the integrity and normal use of the outdoor advertisements. Article 19 Units setting up outdoor advertisements must complete construction within the prescribed time limit. If the construction is not set up within the prescribed time limit or the construction is not completed upon expiration, the reasons should be stated and an application for renewal should be submitted to the Municipal Joint Examination Office. The Municipal Joint Examination Office will jointly review and study with relevant departments and make a decision to approve or disapprove. .