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The meaning of Rolls-Royce logo

Rolls-Royce's flat logo uses two overlapping "R" s, which are the initials of Rolls-Royce and Rolls-Royce, symbolizing that you have me and I have you, reflecting the harmonious relationship between them. The famous symbol of flying goddess comes from a beautiful love story.

The mascot on the front of every Rolls-Royce: the winged goddess of joy, whose manufacturing process is an excellent example of Rolls-Royce's pursuit of perfection. Charles Sikes, the designer of the Rolls-Royce logo, described his design concept in this way: "The elegant goddess used the front of Rolls-Royce as a happy fountain, and the breeze swayed lightly along the way." This concept and goddess modeling are excellent manifestations of Rolls-Royce's pursuit of Excellence.