How to write the official account of home care service training meeting

Nowadays, the Internet is developing very rapidly, and the popularity of self-media has brought diversified choices for brand promotion. The most common one for home care service centers is to push on the WeChat official account. Here we mainly talk about how to write the official account of the home care service training meeting:

1. Introduction to the service center

The service center’s application process for home care services, what service facilities it has, and what it provides Service items, whether there are service packages, what the services include, which services provide door-to-door services, as well as the center's service purpose, center address, hotline and other information need to be published on the official account and pushed to fans who follow the official account for everyone's reference.

2. Holiday Blessings (Activity)

Holidays are a "good time" for publicity. Publishing holiday blessing articles on the day of the holiday can increase the favorability of fans, or increase the popularity of the holiday before the holiday. Plan discounts or public welfare activities and publish them on the public account to advertise them widely. Take photos on the day of the event and post an article about the event after the event.

3. Leaders’ visits

When civil affairs leaders or colleagues come to visit and study, they should take photos and compile the leadership opinions, encouragement and other texts on the public account for news reports.

4. Daily activities

For example, take good photos of daily health measurement activities, spiritual care activities, door-to-door service, volunteer services, etc., and publish the content of the activities (services), and the feelings and thoughts of the elderly. Highlight the service characteristics of the center and present the service purpose of the center from the details.

5. Cooperative service providers

Work with local influential and reliable brand service providers to report on the official account when signing contracts for cooperation and providing services for the elderly.