Cultural concept of pharmaceutical enterprises

Cultural concept of pharmaceutical enterprises

Corporate culture is the mission, vision, purpose, spirit, values and business philosophy with organizational characteristics gradually formed by all employees in production and operation practice, and the sum of these concepts reflected in production and operation practice, management system, employee behavior and corporate external image. Corporate culture is the soul of an enterprise and an inexhaustible motive force to promote its development. The following is the concept of pharmaceutical enterprise culture I have compiled, welcome to refer to it!

The new medical reform passed by the State Council will "establish a public health service system, a medical service system, a medical security system and a drug supply security system covering urban and rural residents, and four basic medical and health systems." This will have a huge impact on small and medium-sized pharmaceutical companies. Under the new situation, it is very important for pharmaceutical enterprises to be in an invincible position, build a corporate culture that conforms to their own development, assess the situation, be down-to-earth, forge ahead and accelerate development.

The healthy development experience of Xinxing Pharmaceutical Branch of Pharmaceutical Co., Ltd. is to strengthen the study of all staff, build a cultural enterprise and make the enterprise develop healthily.

One is to learn business and improve service level.

In the era of "knowledge economy", learning ability is the core competitiveness that supports the survival and development of organizations and enterprises. Personally, I can feel that a person who doesn't study can't adapt to such rapid environmental changes. If an organization doesn't study, it can't adapt to the changes in the external environment. Only by constantly learning to charge can we adapt to the needs of social development. In order to improve the professional level of employees, the company launched the activity of "recording drug instructions". Asking sales staff to remember three drug instructions every day not only enriches knowledge, but also provides better service for customers. Activities such as how to reduce the loss of products, how to reduce the cost of purchasing goods, how to implement all-staff marketing and how to link bonuses with export gross profit have been carried out to continuously improve the professional level of cadres and workers.

Two, learn the law, understand the law, abide by the law, and operate legally.

In order to cooperate with the national, provincial and municipal inspections on food and drug safety supervision and management, and enhance the awareness of laws and regulations of cadres and workers, the company organized all cadres and workers to re-learn the Drug Administration Law of People's Republic of China (PRC), the Regulations for the Implementation of the Drug Administration Law of People's Republic of China (PRC), and the Measures for the Administration of Drug Circulation. Everyone studied hard, strengthened their memory, successfully passed the examination, and deeply understood their spiritual essence.

Third, learn to cooperate and build excellent teams.

In order to cultivate employees' spirit of unity and cooperation, the company's 265,438+0 people participated in the excellent team workshop training course held by Isei Consulting Company in Texas in four batches, which made everyone deeply realize that enterprises can't survive, develop and grow only by individual strength in the fierce competition, but only by teamwork. The company also held a big discussion on "opposing liberalism" and "discipline between me and the labor organization"; "I love the emerging" and "I add luster to the emerging" essay speech activities, so that cadres and workers are more dedicated and love the emerging.

Fourth, class time, improve the ability to respond.

The company timely conveys the state's principles and policies on economic construction and medical reform to cadres and workers, and often sends some useful articles to cadres and workers to learn, such as: facing the reality, enhancing confidence, the new medical reform is coming, pharmacies will face the "life and death exam", and the implementation of medicine separation will benefit/kloc-0.3 billion people. This paper analyzes how retail pharmacies will face unprecedented crisis from different angles and guide enterprises in policy. "Confidence is power" and "Yes, we can do it! (Yes, we can do it) and "Make a big show in a world where I am the only one", etc., and analyze how enterprises can enhance their confidence, strengthen their own advantages, turn the crisis into bigger and stronger retail under the current pilot situation of "zero price increase" of drugs in public hospitals. Studying and studying these articles has played a positive role in the current crisis and improving the adaptability of enterprises.

Five, learn from the example, the implementation of target incentives.

The company sets goals every year and every month, calling on all employees to answer three questions every day: What is our goal? Who is our biggest competitor? Who are our business partners? Let employees never forget their position and direction, and implement the goal to every day and everyone. Make employees pay attention to what they should do every day, pay attention to the situation of competitors, pay attention to the objects they operate, and try their best to accomplish the set goals. The company announced in time, and according to the situation of everyone's completion of the goal, the rewards were cashed in time, which truly realized more work and more pay.

Six, learn to manage, always adhere to the "people-oriented"

As the saying goes, "people's hearts are connected" and "those who win people's hearts win the world". The company implements humanized management, and the leaders set an example and set an example first. What to learn, take the lead in learning; Organize speeches and go into battle in person; When the company is in trouble, take the lead in helping each other; When it snows, sweep the snow with everyone; Drug trafficking, do everything possible to take the lead ... The company also regularly carries out health checkups, tourism and other activities, so that employees can get the company's sympathy and leisure after hard work. Practice has proved that in a company, if every employee's heart can become a continuous spring and every department can become a small river that supplies water to the big river, then the company's big river will never dry up. "Work is beautiful, work is happy", which is the heartfelt words of employees of Xinxing Pharmaceutical Branch.

The new medical reform has brought challenges and opportunities to small and medium-sized pharmaceutical enterprises. Suffering and opportunities coexist, and challenges and hopes coexist. The establishment of cultural enterprises is the requirement of human progress in the 2 1 century and the necessity of historical development. It is not only a learning process, but also a never-ending process of continuous innovation. Loving learning will give people unlimited opportunities in the competition, create cultural enterprises, make enterprises full of wisdom and strength in the competition, and make enterprises develop healthily for a long time.

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