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How to make a good VI?
First of all, we must understand what is vi and what is VI? To understand this problem, you must first understand what CI is! So, what is CI? The specific components of CI: idea identification (MI), behavior identification (BI), and visual identification (VI). VI belongs to a set of identification systems including logos, signboards, business cards, etc. These are some of the more commonly used identification items in our social process. To make a good VI, there are basically the following principles:
The design of VI is not a mechanical symbol operation, but a vivid expression with MI as its connotation. Therefore, VI design should reflect the company's business philosophy from multiple angles and in an all-round way.
A. The principle of unity of style
B. The principle of strengthening visual impact
C. The principle of emphasizing humanization
D , The principle of enhancing national personality and respecting national customs
E. The principle of implementability: VI design is not the whim of the designer but requires strong implementability. If it is too cumbersome to implement, or if it is too expensive to implement, no matter how excellent the VI design is, it will become a castle in the air and just talk on paper because it is difficult to implement.
F. The principle of conforming to aesthetic laws
G. The principle of strict management
The VI design system is intricate and complex. Therefore, after years of hard work, During the implementation process, we must pay full attention to the arbitrariness of each implementation department or personnel, and strictly follow the provisions of the VI design manual to ensure that it is not distorted.
These are just some basic vi design knowledge. If you want to make a professional vi, it is recommended to find a professional vi design company. In China, Meisheng Creative Design currently has a team of professional designers with senior senior designers. There are more than 20 designers with their own unique design concepts and design thinking. We have had good cooperation with many companies and contributed to the development of the company! Hope this helps.
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