What is the specific work of business planning?

What is the specific work of business planning? Business planning is a unique position of Japanese enterprises, equivalent to the planning assistant of domestic enterprises.

Job responsibilities:

1, advertising copy writing, writing phased advertising themes according to the overall strategic direction, and communicating with the design;

2. Sort out and analyze market data (weekly and monthly), collect market information, conduct in-depth investigation and analysis on surrounding and competitive markets, and issue a conclusion report with pertinence and practical guiding significance;

3. Statistical analysis of customer data (weekly and monthly), customer source area, access, customer demand, customer occupation, etc.

4. Track and evaluate the advertising effect (weekly report and monthly report), formulate and implement the advertising plan according to the opinions of both parties, and monitor the advertising effect; Supervise the on-site staff to timely count the telephone calls and visits of daily and every advertising promotion, and do a good job of monthly media analysis;

5. Communication and feedback of planning scheme and design draft, timely communication with Party A and feedback of planning scheme and design draft released by Party B;

6. Negotiate with media and event companies, and find suitable advertising space, book and newspaper layout and other media according to the needs of the media; Negotiate with etiquette activity company when holding activities;

7. Writing and implementation of phased promotion plan and writing of activity implementation plan; Activity company docking; Assist in making materials needed for design; Do a good job of on-site implementation.

What is the plan? Literally: the direction of enterprise operation, the company's business publicity and planning.

If you want to compete for this position, you should know the basic channels, operation methods and corporate culture of the industry in which you work. The most important thing is the reason why he needs to plan now. Is there a bottleneck in development? Is there a good direction of operation or reform measures?

I hope my answer can help you.

What is the specific work of the planning department of small enterprises? Speak bigger and focus on:

Positioning-Creativity-Promotion-Management

Do it, it won't be divorced from the nature of work anyway.

As for subdivision, it depends on your own creation.

To put it simply, what Master Kong intends to do is to promote his own products and achieve the greatest effect with the least cost in the shortest time.

For promotional activities, the layout of promotional booths, price negotiations, live effects, audio and video, advertising slogans, etc. Are carried out by the planners.

Need advertising professionals to arrange.

What are the specific responsibilities of the position of "project manager" in Japanese-funded enterprises? Work content? The project manager is equivalent to the position of workshop director in China, and the specific responsibilities vary from factory to factory. Not every factory is the same, he is similar to the workshop director, that is, the leadership level.

What is the daily work management of the business hall? The on-site management personnel of the business hall are the soul of the business hall. They should not only manage the whole team well, but also meet the needs of customers, deal with all kinds of emergencies and keep in touch with their superiors.

First, the four responsibilities of the site manager

1. Customer satisfaction

As on-site managers, we should first master and be familiar with the operating standards of various positions in the business hall, and then focus on how to ensure that the business hall can continuously meet the standards in daily operations, how to obtain continuous customer satisfaction, and how to provide customers with services beyond expectations.

At present, many on-site managers in business halls regard the contents of inspections by the three-party companies and superiors as the only standard to measure the quality of their work. The manager on duty pays special attention to the items that are frequently inspected by the three-party company and leaders, and ignores those items that are not within the inspection scope of the three-party company and leaders. We encountered such a thing in the investigation:

The consultant and the manager on duty patrol the business hall together.

Consultant: "This door seems a little dirty."

Manager on duty: "Nothing, don't look there, the three-party company won't check there."

The manager on duty obviously focused on the inspection of the three-party company. He thought, "Why should I care about something that three companies don't care about?"

The manager on duty thinks that one of his duties is how to satisfy the three companies instead of trying to satisfy the customers. We observe the service personnel in some business halls. If measured by mechanical service standards, it seems that there is nothing wrong with it, but I feel uncomfortable. Why? Because they only pay attention to the inspection of leaders, not to the feelings of customers.

We can understand the difficulty of the duty manager in checking the contents around the leaders, but we also hope that the duty manager will bear in mind that the final performance of the business hall still comes from customer satisfaction.

If the service of the business hall only satisfies the leaders and the three-party companies, it is to treat the symptoms rather than the root cause. Really satisfying customers is the ultimate pursuit of the business hall. Customers are satisfied, three companies are satisfied, and leaders are satisfied.

When I was investigating in a business hall, I found this situation: two customers were mentioned in the opinion book: in summer, the sofa where the customers rested was too hot to sit on, and I hope to put summer mats on it. When I went to investigate, the idea had been put forward for a month, but there were still no summer mats on the sofa, and every salesperson had summer mats on his seat. From this perspective, this business hall has not done enough in terms of customer satisfaction.

Step 2 train employees

An important duty of the manager on duty is to arrange suitable positions for employees according to their specialties and specific conditions; Teach them how to work; Encourage them to do better; Create a good working environment for them; Responsible for their career growth.

Perhaps there are many managers on duty who only pay attention to their own development and seldom pay attention to the personal development of employees. In fact, at work, only when the employees are improved can the manager on duty get his own development.

The manager on duty should always keep in mind his responsibilities:

A coach, not a supervisor;

It is the leader of employees' progress, not the sheep driver;

Be responsible for the future growth of employees.

Many managers on duty always feel busy at work. Sometimes they deal with complaints, sometimes they have to deal with the inspection of the leader, and sometimes the salesperson comes to ask questions. Why are these managers so busy? Their answer is generally: "No way, these things can only be pushed to me, and the sales staff is not competent enough."

The manager on duty is always in a busy state, and he may rarely think that there will never be an easy day if he is so busy. How to free the manager on duty from the busyness? The answer is: train excellent employees and empower them to handle these tasks instead of themselves.

Another advantage of training employees is to make employees feel that their work is promising and that individuals have opportunities for promotion, so they will increase their interest in work.

Later, we will discuss how to train excellent employees.

3. Actively promote promotional activities

One of the main responsibilities of the manager on duty is to ensure that his business hall achieves high sales. Of course, the manager on duty should understand that without customer satisfaction and personal development of employees, there will be no higher turnover, because customer satisfaction and employee development are the basis for the business hall to continuously achieve good performance. At the same time, the manager on duty needs to know the real purpose and operation process of the company's various promotional activities, require employees to effectively implement them, and give employees the necessary guidance to ensure the best promotional effect. In addition, the manager on duty also needs to plan a good marketing plan and train employees to have certain sales skills.

4. Safety management

The property safety of the business hall is usually the most concerned issue of the manager on duty, and it is also one of the most inspected items. In addition to property safety, the manager on duty should also pay attention to the safety of customers. At present, some business halls often have some security risks. For example, some customers were injured because the chair fell down; Due to the high level of hygiene, some customers will accidentally fall and get injured ... These safety hazards should be eliminated in time, otherwise it may bring serious consequences.

There used to be a business hall. Because the bathroom floor is much higher than the business hall, there is no warning sign on the floor, and the lights in the bathroom are dim. As a result, a customer fell and cut his face when he came out of the bathroom. The customer was very angry about the lack of safety facilities in the business hall, so he took the business hall to court and demanded compensation, which made the business hall very passive.

Paying attention to customer safety is the minimum respect for customers, so ensuring the personal safety of customers is one of the important work contents of the manager on duty.

In addition to the customer's property safety and personal safety, the manager on duty should also pay attention to the safety problems such as fire hazards and employee safety in the business hall.

What exactly does market planning do? The work content of market planning is very extensive, which is divided into two categories: internal and external;

Inside the enterprise: all hardware, words, publicity, pictures, layout, public relations, administrative and personnel code of conduct, clothing, etc. , including CI design, are the basis for enterprises to carry out market planning;

Enterprise external: refers to the sum of all media, media, various advertisements, activities, news release and liaison, outsourcing, investment promotion, marketing and other work steps involving the enterprise and the external market.

What are the business planning, business planning and technology planning of Japanese enterprises? Is there any other planning work? Business planning, commodity promotion means, commodity template style and so on.

Business planning is mainly to promote and sell goods.

Technical planning, design, commodity development, commodity development.

There is also a manager position, which is responsible for accounting and fund management.

Samsung Electronics (Suzhou) is responsible for production planning-what is the job and how much is the salary? Samsung is well treated ~ ~

I'm not like you. What you said is not clear.

Just working in Samsung, I have a general understanding of the treatment.

Jilin Changchun Jin Hu Tire Machinery is responsible for research and development. What does it do? As a K5-level full-office post, the job is generally a workshop, and the treatment is that everyone needs more than 3,000 yuan a month and more than 4,000 overtime.