What brand in the north?

Beifang, a famous American outdoor brand, was founded in 1966 and is an important member of VF Group, an American listed company. Headquartered in California, the energy-saving and environmental protection industrial park is committed to providing professional equipment for outdoor athletes in every harsh adventure.

The name "North" comes from the north slope of the mountain, which is the coldest and most difficult to climb. This mountain comes from Yosemite National Park in California, so its Chinese name is "North", which means to explore the most difficult and dangerous outdoor spirit. 1997 adopted a brand-new propaganda slogan-"never stop exploring" in the north, which became the most important spiritual slogan of the brand.

In the north, products that have been tested and explored by athletes and adapted to various outdoor needs help the world explore and challenge the limits of human potential; At the same time, the brand has been committed to protecting the outdoor environment and minimizing the impact of human beings on the natural environment through various sustainable development projects.