Why are overseas goods so much cheaper than China?

1 Lack of competition leads to different regional pricing: world commodity pricing is based on three regions. USA, Europe, Asia-Pacific (China, Japan). The price is American.

2 China's wealth gap and ostentatious mentality: cheap but nobody buys it. An executive of an imported brand of milk powder said that no one bought the reduced-price milk powder, let alone luxury bags. Many years ago, Yang said at a news conference that the X300 was cheap, but no one bought it. This year, the milk powder giant also said that imported milk powder is cheap, and no one in China buys it, which is definitely expensive.

Advertising expenses, marketing expenses: The promotion of overseas brands in China needs a lot of costs. Because advertising is aimed at the rich, advertising expenditure is very extravagant, and it is always a celebrity endorsement and a big scene. It is very expensive to build a flagship exhibition store in the city center and advertise high-level slogans.

4 international freight. Many goods are made in China, but they have to be sent to the United States for inspection and sale in the United States; If it is shipped back to China, it will also increase the international transportation fee, customs declaration fee and inspection fee. Electronic products also have domestic 3C certification fees.

5 special loss: the reason is not detailed, you know. In any case, some goods are often lost when they arrive in China. Every link can happen.

Domestic after-sale construction fee. There are many reasons, such as credit problems, expensive venues, intermediate costs and air transportation of spare parts; Anyway, the repairman is cheap and everything else is expensive.

7 Share the expenses in domestic high-end shopping malls. Don't ask why it's not all sold online. What is sold in high-end shopping malls is the display function. Look at two reasons.

8 tariffs.

9 various miscellaneous expenses. Domestic freight alone is higher than overseas domestic freight. You know that.

10 adopts the agency mechanism, and the profit of the agent. Dell does not use direct sales. China still needs an agent mechanism, which has a special system and cultural background.

1 1 after-sales expenses. The after-sales cost of domestic credit system is much higher than that of overseas, unless it is dishonest operation. Many domestic merchants kick the ball after sale, and the cost of not kicking the ball is much higher than that of overseas.

12 cost of capital withdrawal. The domestic credit system shows that the cost of withdrawing funds is very high. This cost is very low overseas. This cost is often very high, so excellent manufacturers would rather export to overseas customers at low prices than sell them at home.