How to operate a photo library successfully?

Factors of successful operation of photo library:

1. One is the owner of the store, and the other is the reader or potential reader who can be transformed into his own customer. Whether an enterprise or a painting shop can continue to operate, the most crucial thing is the leader. The leader decides the initial state of the enterprise and its life and death within the platform period from 0 to 1. There are two types of entrepreneurship: one is active, and some people can use part of their wealth to start a business; The other part is passive, and commercial enterprises that find jobs by themselves will definitely have ups and downs, and may not be smooth sailing;

2. The second is the reader, and this is your consumer. Draw our stores, coverage, population composition, economic situation, people flow, etc. For example, in a big shopping mall, it is best to count the daily passenger flow. How many people are mothers? If it is in a community, then count the number of people entering and leaving the community gate and the number of households in the community; If these readers can support your entrepreneurship enough, congratulations, you are already on the road to entrepreneurship;

3. The third is the service content and its form. Only books are not allowed. Now, the focus is on experiential marketing. How to attract children to play in picture books, increasing stickiness and turning back rate is the most critical. From this perspective, experiential marketing is the best way to develop courses.

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In recent years, with the popularization of picture books, theme venues with picture books as the main collection object and operation carrier have appeared in some large and medium-sized cities. With the increasing popularity of picture book reading, picture books have attracted the attention of young parents, especially young urban white-collar parents.

Most picture books are mainly read by 0- 12-year-old children, mainly collecting classic picture books at home and abroad, with some books on early childhood education. Therefore, it is a small theme library with a rich collection and a wide variety. However, due to its more targeted, richer picture book collection and flexible and diverse service methods, it has incomparable advantages in the promotion of picture book reading in traditional libraries.