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Which method can reduce the bargaining power of buyers?
The ways to reduce the bargaining power of buyers are as follows:
1. Strike first and give up even if you want to bargain. We often see slogans like this in shopping malls: "Selling at a fair price, no need to bargain", which easily avoids a verbal battle with customers over bargaining. However, there must be a prerequisite for implementing this "pre-emptive" approach, that is, the brand is strong enough and the sales potential is good enough. Otherwise, it will only turn away customers thousands of miles away.
2. In order to effectively avoid buyers’ bargaining, it is crucial to quote prices skillfully.
3. Highlight the advantages and value for money. In the process of "lobbying", one thing must be grasped, that is, "Wang Po sells melons and boasts of herself", and customers must sincerely feel a sense of The feeling of "it's worth spending this kind of money", otherwise, the result will be unconvincing.
4. Ask clever questions and answer questions carefully, and deal with them carefully. Generally, customers ask for prices for two main purposes. If you really want to buy, asking the price is for counter-offer, whether you want to buy it or not, just to "explore the reality". In response to these situations, we should be aware of everything, make quick judgments, and clarify the true purpose of the customer's inquiry and bargaining, so as to decide whether to agree to the customer's counteroffer and how much to pay.
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