What do you think of Property Management’s move to remove star advertisements and replace them with border guards?

Recently, the property company in a community in Heze, Shandong Province replaced the original celebrity billboard with photos of five border guards, with the following text: "Not an inch of the mountains and rivers of the motherland should be lost, and we will pay tribute to every border guard." Salute to the heroes! Remember the hero's name! Qi Fabao, Chen Hongjun, Wang Zhuoran, Xiao Siyuan, Chen Xiangrong! pay tribute! ?. This move has been unanimously praised by the owners of the community.

I also think this approach of the property management company is very good and deserves praise. There is no doubt that hanging billboards is profitable, but replacing them with posters of border guards is not profitable, and you have to spend your own money to do it. This is a public service advertisement. Therefore, it is still worthy of recognition for property management to do this.

Generally speaking, property management does not have a good impression in everyone’s mind. After all, it involves issues of services and charges. Various disputes between property management companies and owners have frequently appeared in the press. Many people even think that real estate companies are only interested in profit and want to pluck their hair. I believe that this move for the properties in this community can greatly improve their image in the minds of the property owners.

In previous border conflicts, these heroic PLA soldiers can be said to have ignited the patriotic enthusiasm of all Chinese people. While we deeply regret their sacrifices, we admire them more for not being afraid. The great spirit of sacrificing to defend sovereignty.

As ordinary people, in peacetime, there is not much we can do, and we cannot go into battle to kill the enemy. We can only make basic contributions to the motherland in our respective positions, and at the same time deeply cherish the memory of those who have shouldered the burden of the past. We should not forget the great sacrifices they made to safeguard the sovereignty and integrity of the motherland and fight against foreign enemies, and publicize them as much as possible to let more people know and remember them. This is also a comfort to the martyrs. As the saying goes, don’t forget the well diggers when drinking water. The property management business can run its business stably in a peaceful environment, and it is also inseparable from the great sacrifices of the border guards.

Of course, while property management companies are increasing publicity efforts, the most important thing is to do a good job in community management and owner services. This is fundamental. Although it is important to promote martyrs and heroes, the real work of the property management company must not be forgotten, otherwise it will feel like sensationalism.