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How to build a parent-child tour in rural areas?
Children are naturally curious and active, and have more desire to explore the unknown world than adults. Pastoral is a natural place for children to know the world and perceive things, and it is an excellent environment for them to explore nature. The model of mother ranch provides a very good experience for the development of rural parent-child tourism in China.
The mother ranch is located in Chiba Prefecture in the Tokyo metropolitan area, and the surrounding population of 30 million provides it with a steady stream of passengers. Since the early 1990s, Mother Ranch has gradually introduced and cultivated improved varieties of animal husbandry, attracting more than 400,000 people to work, visit and visit the Ranch, and has been transformed into a paradise for leisure farms focusing on tourism.
The experience items of the mother ranch include grazing roaming, animal feeding, riding experience, flower viewing, fruit picking, hand-made experience, amusement park and so on. The mother ranch attracts 6.5438 million tourists every year, with an annual turnover of 3.7 billion yen. It is the best parent-child ranch around Tokyo and even in Japan.
In order to reduce the operating pressure, the mother ranch has continuously expanded and enriched the product system and increased income channels. The experience formats such as animal parade, animal contact, animal feeding, animal competition (gambling), manual workshop and outdoor amusement are combined with the natural environment, providing a rich family leisure and holiday atmosphere, forming a product system that now includes 9 major sectors and nearly 100 amusement projects.
The purpose of parent-child interactive agricultural paradise is to make children and parents have fun and bring them closer together in the process. Travel is the second class to help children grow up, and it is also a quality way for parents to accompany their children with their heart.
A successful rural parent-child tour project not only needs convenient transportation, accurate positioning and high-quality service, but also needs to extend the industrial chain, ensure sustained profitability, take the brand strategic route and achieve sustainable development.
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