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Puns in slogans
Answer:
(1) This advertisement mainly uses figurative rhetoric. "Give the computer a Pentium heart" is also a pun, which not only shows the brand of Pentium, but also appropriately embodies the powerful function of microprocessor as the "chip" and "heart" of computer.
(2) Puns are used in advertisements. The meaning of "head" is "head" and "starting point", which are exactly what the advertisement wants to express, so it promotes its service accurately and vividly.
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