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Valentine's day activities in Qixi beauty salon
The seven deadly sins are full of love &; Tanabata is about to benefit!
Activity purpose:
1. Increase the number of customers for your beauty salon through Tanabata activities.
2. Through the development of Tanabata activities, let the surrounding consumers know more about their own beauty salon franchise stores, so as to achieve the effect of promoting their own store brands.
3. Through this activity, we should also achieve the function of maintaining old customers.
Activity time:
20xx July 23rd to August 17
Active object:
XXX beauty salon all new and old customers
Activity promotion form:
1. Send bills along the street for publicity, and send promotional vouchers to target customers in the local busy streets.
2. SMS promotion, send blessings to old customers and invite them to join the beauty salon.
3. Promote on official platforms such as WeChat one week in advance.
Activity plan 1 "Infinite True Love":
On the day of the event, as long as you buy the "Valentine's Day Love Gift Package" in the store, you can go out and enjoy the long-term membership card outside the preferential items.
For a long time, you can enjoy a 10% discount on basic care items in beauty salons. And if you buy a gift box on Tanabata, you can also get flowers and chocolates.
Activity Plan II "Vows of Love":
This activity is limited to August 17, Tanabata Valentine's Day. As long as your husband and boyfriend write their vows to their partners on the day of the event, they will post these touching love stories on the love wallboard in the beauty salon lobby for everyone to witness.
As long as couples or couples complete this activity, they can enjoy the facial project package worth 1888 yuan.
Tips for tanabata activities in beauty salons
1, the activity time should be well grasped.
Romantic Valentine's Day in China is a festival that all businesses will aim at, and many businesses have begun to "wait for opportunities" before this day comes.
Holidays are a good day for all employees to go out, especially couples on Qixi.
The special activities of Tanabata in beauty salons should not be held only on the day of Tanabata, but a warm-up activity should be held before the festival, which can be less than the discount on Tanabata that day, but it must be held one week or three days before Tanabata.
2. The slogan of the event is amazing.
Since it is a theme-oriented activity, advertising language covers all the impressions the store gives consumers as a whole, and it is also the general sentence that consumers spend the least time understanding the theme of beauty salon activities.
Therefore, when designing propaganda language, we can find another way and use an expression that does not follow the crowd. As long as it is the blessing of three views, "the language is not amazing and endless" is also possible.
The goal of the activity should be everyone.
Tanabata activities organized by beauty salons are not only aimed at lovers, but also at single men and women. In fact, in recent years, many businesses have begun to apply reverse thinking in their operations, and doing single activities on Tanabata is a good example.
4. The content of the activity should be attractive enough.
77% discount for two people on Tanabata, one person's price, two people's consumption, buy one get one free, full reduction or points lottery, etc. , are common activities at present. Beauty salons can attract this activity to the maximum according to their own conditions and capital.
5. The activities should be publicized in a comprehensive way.
Tanabata activities are all businesses that want to make a profit, and if your beauty salon wants to occupy a place in many shops, it must learn to publicize as comprehensively as possible. SMS, telephone notification, leaflets, multimedia, etc. , as far as possible in the publicity breadth, highlight the store name and the preferential degree of activities.
Valentine's Day activities in beauty salons 21. Theme of activities
Love life and show love sincerely.
Activity (1) Theme: Valentine's Day lovers, unlimited true love.
Activity (2) Theme: If you love me, say it bravely.
Activity (3) Theme: Family is priceless, and love me is rewarded.
Second, the activity time
20xx August 1 to August 7th
Third, the object of the activity
1. Activity (1) Target audience: 23-45 years old, dressed appropriately, especially men who drive private cars and customers of beauty salons;
2. Activity (2) Target audience: husbands (or boyfriends) and beauty salon members of the participants in the activity (1);
3. Activity 3 is aimed at the target audience: activity (2) participants and all women participating in the selection;
Four. Activity content
Activity (1): "Valentine's Day lovers, unlimited true love" special offer.
During the activity, all men can buy a special package of "Romantic Couples" (worth 999 yuan) in the beauty salon to give it to their wives (girlfriends) to fully express their love and thank their wives (girlfriends) for their support and help over the past year. Beauty salon customers can also promote at the same time (couples can enjoy preferential activities);
Beautiful heart card can enjoy nine major discounts:
1, optional basic nursing items 12 times;
2. You can choose four body care items;
3. Send a set of "Love Unlimited" customized product gift box (specially packaged) to his wife (girlfriend);
4. On August 7th, a bouquet of flowers (1 1 flower, color of your choice) and a box of exquisite chocolates will be presented to the designated person by a special person.
5. Get a famous men's belt (or a famous shirt and wallet);
6. Get a special cleanser for men;
7. Give male kidney care once;
8. Get a love oath card, participate in the "Best Love Words Selection" activity, and have the opportunity to get beautiful prizes;
9. you can get a 10% discount on the same day booking;
Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.
Activity (2): "If you love me, say it bravely".
During August1-August 7, 20xx, all men and husbands (or boyfriends, note: you don't have to buy the special package of "Romantic Warm Hearts for Couples") can get a token of love card in the beauty salon, write down their touching words and stick them on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness their feelings for their lovers.
Activity (3): "Love is priceless, love me with a prize" best love story selection activity.
20xx From August/kloc-0 to August 7 (before 3 pm), all female friends can receive the best love words, and choose their own best love words to express various rewards. All female friends who participate in the selection can get an experience voucher (or a XXX yuan voucher) sent by the beauty salon, and they can get beautiful prizes by participating in the lucky draw;
The selection results were announced on August 7th 17: 00, and five awards were selected: the most touching love story award, the most creative love story award, the most popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, several winners were selected (the awards and prizes were decided by the beauty salon);
Verb (abbreviation of verb) activity promotion;
1, key publicity time: five days before the event.
2. Publicity means: a. Send an order (theme: letter to a man,); B, hanging banners (activity theme); C. Poster posting or X-box display (activity description); D. newspaper clippings; E. Female members of beauty salons publicize and ask to bring them to their husbands or boyfriends; F, others;
Remarks on intransitive verb activities:
1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object DD-men;;
2. Publicity focus: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the actual expression of love;
3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.
4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a reminder that "male guests stop", it must be removed during the event; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;
5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses to promote, enhance the influence of the event;
6. This scheme is for reference only, and the specific promotion content and implementation details need to be adjusted and supplemented according to the actual situation of business districts and beauty salons.
Valentine's Day in China is the most romantic of the traditional festivals in China. According to legend, the night of the seventh day of the seventh lunar month is the time when the Weaver Girl and the Cowherd meet. Because of the beautiful legend of Cowherd and Weaver Girl, Tanabata has become a very romantic festival. Where do you want to find romance this year?
Beauty salon Tanabata Valentine's Day activity plan 3 I. Theme of the activity
Love life and show love sincerely.
Activity (1) Theme: Valentine's Day lovers, unlimited true love.
Activity (2) Theme: If you love me, say it bravely.
Activity (3) Theme: Family is priceless, and love me is rewarded.
Second, the activity time
August 1 to August 6, xxxx.
Third, the object of the activity
1. Activity (1) Target audience: 23-45 years old, dressed appropriately, especially men who drive private cars and customers of beauty salons;
2. Activity (2) Target audience: husbands (or boyfriends) and beauty salon members of the participants in the activity (1);
3. Activity 3 is aimed at the target audience: activity (2) participants and all women participating in the selection;
Four. Activity content
Activity (1): "Valentine's Day lovers, unlimited true love" special offer.
During the activity, all men can buy a special package of "Romantic Couples" (worth 999 yuan) in the beauty salon to give it to their wives (girlfriends) to fully express their love and thank their wives (girlfriends) for their support and help over the past year. Beauty salon customers can also promote at the same time (couples can enjoy preferential activities);
Beautiful heart card can enjoy nine major discounts:
1, optional basic nursing items 12 times;
2. You can choose four body care items;
3. Send a set of "Love Unlimited" customized product gift box (specially packaged) to his wife (girlfriend);
4. On August 26th, a bouquet of flowers (1 1, the color is your choice) and a box of exquisite chocolates will be presented to the designated person by a special person.
5. Get a famous men's belt (or a famous shirt and wallet);
6. Get a special cleanser for men;
7. Give male kidney care once;
8. Get a love oath card, participate in the "Best Love Words Selection" activity, and have the opportunity to get beautiful prizes;
9. you can get a 10% discount on the same day booking;
Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.
Activity (2) "If you love me, say it bravely" love oath expression activity.
During August1-August 6, xxxx, all men and husbands (or boyfriends, note: you don't have to buy the special package of "Romantic Warm Hearts for Couples") who buy the special package can get love vows cards at the beauty salon, write touching words and stick them on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness their feelings for their lovers and make their love last forever.
Beauty salon Tanabata Valentine's Day activity plan 4 Beauty salon Tanabata Valentine's Day activity theme: Tanabata Valentine's Day is true love forever.
The purpose of Valentine's Day activities in beauty salons is to use Tanabata to increase the number of customers in beauty salons, improve sales performance, patronize old customers, enhance customer stickiness and publicize beauty salons.
Valentine's Day activities in beauty salons: August 24th to August 30th, 20xx (one week is appropriate, too short has no effect, too long has no atmosphere in the store).
Valentine's Day activities in beauty salons: all female customers, special targets (married women, women in love, women about to bid farewell to singles)
Beauty salon Tanabata Valentine's Day activities:
1. During the event, the lady who enters the store will receive a beautiful rose or a mysterious gift;
2. During the activity, whenever a man accompanies a woman into the store, she can get a beautiful rose or a mysterious gift for free. If the woman does any nursing project, the man can enjoy a shoulder and neck nursing project experience for free.
3. During the activity, you can enjoy a 10% discount on the basis of 20% off the original price, which will make customers feel more affordable;
4. "Love Transfer" activity, where a man sends his wife (girlfriend) a designated beauty project card or a designated beauty product set to express his love, the beauty salon can convey his love to him, express his love, give his wife (girlfriend) an unexpected surprise or give him three free facial care projects (one for each fragrant back care).
5. During the activity, if the consumption amount reaches 1699 yuan, you can give a bouquet of designated roses (color optional). The gift of roses is limited to Valentine's Day, with cards and love messages;
6. Get together for love. Couples who come into the store for consumption on Valentine's Day can draw a lottery for free, give a bouquet of roses, apply for a physical project card and give a facial care project;
7. Love is expressed loudly. If customers who enter the beauty salon can express their deep love to each other loudly, the beauty salon will give a pink ribbon breast worth 1999 and a bunch of roses.
Publicity of Valentine's Day activities on Qixi Festival
1. Publicity time: 20xx from August 24th to August 30th.
2. Publicity methods: banner and slogan display outside the store, Yi Labao in the store, content display of advertising screen activities, active communication by WeChat friends circle, frequent phone calls, short messages and WeChat communication.
Matters needing attention in Qixi Valentine's Day activities
1, the poster design should be infectious, the atmosphere should be romantic, and the layout should have love;
2. Professional employee behavior, high standards, high requirements and high etiquette to receive customers;
3. The event gifts are fully prepared, and the roses are agreed in advance;
4. Employees are skilled in activities and sales words.
Valentine's Day activities in beauty salons 5 I. Theme of activities
Love life and show love sincerely.
Activity (1) Theme: Valentine's Day lovers, unlimited true love.
Activity (2) Theme: If you love me, say it bravely.
Activity (3) Theme: Family is priceless, and love me is rewarded.
Second, the activity time
July 19 to August 2, XX.
Third, the object of the activity
1. Activity (1) Target audience: 23-45 years old, dressed appropriately, especially men who drive private cars and customers of beauty salons;
2. Activity (2) Target audience: husbands (or boyfriends) and beauty salon members of the participants in the activity (1);
3. Activity 3 is aimed at the target audience: activity (2) participants and all women participating in the selection;
Four. Activity content
Activity (1): "Valentine's Day lovers, unlimited true love" special offer.
During the activity, all men can buy a special package of "Romantic Couples" (worth 999 yuan) in the beauty salon to give it to their wives (girlfriends) to fully express their love and thank their wives (girlfriends) for their support and help over the past year. Beauty salon customers can also promote at the same time (couples can enjoy preferential activities);
Beautiful heart card can enjoy nine major discounts:
1, optional basic nursing items 12 times;
2. You can choose four body care items;
3. Send a set of "Love Unlimited" customized product gift box (specially packaged) to his wife (girlfriend);
4. On August 2nd, a special person will present a bouquet of flowers (1 1 flower, the color is your choice) and a box of exquisite chocolates to the designated person.
5. Get a famous men's belt (or a famous shirt and wallet);
6. Get a special cleanser for men;
7. Give male kidney care once;
8. Get a love oath card, participate in the "Best Love Words Selection" activity, and have the opportunity to get beautiful prizes;
9. you can get a 10% discount on the same day booking;
Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.
Activity (2): "If you love me, say it bravely".
During the period of July1September-August 2, XX, all men and husbands (or boyfriends, note: it is not necessary to buy the special package of "Romantic Warm Hearts for Couples") can get a love oath card in the beauty salon, write down their touching words and stick them on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness their feelings for their lovers.
Activity (3): "Love is priceless, love me with a prize" best love story selection activity.
During the period from July 19 to August 2 (before 3 pm) in XX, all female friends can receive the best love words and choose the best love words in their own minds to express various rewards. All female friends who participate in the selection can get an experience voucher (or a XXX yuan voucher) sent by the beauty salon, and they can get beautiful prizes by participating in the lucky draw;
On August 2nd, 17: 00, the selection results were announced on the spot, and five awards were selected: the most touching love story award, the most creative love story award, the best popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, several winners were selected (the awards and prizes were decided by the beauty salon);
Verb (abbreviation of verb) activity promotion;
1, key publicity time: five days before the event.
2, propaganda means:
A, send a list (theme: a letter to a man,);
B, hanging banners (activity theme);
C. Poster: posted or displayed on the X-frame (activity description);
D. newspaper clippings;
E, Tanabata couples advertising balloon publicity (heart-shaped pink balloon);
Remarks on intransitive verb activities:
1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;
2. Publicity focus: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the actual expression of love;
3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.
4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a reminder that "male guests stop", it must be removed during the event; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;
5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses to promote, enhance the influence of the event;
6. This scheme is for reference only, and the specific promotion content and implementation details need to be adjusted and supplemented according to the actual situation of business districts and beauty salons.
Beauty salon Tanabata Valentine's Day activity plan 6 activity theme:
Seven lives and seven lives remain the same, and Tanabata is coming to you!
Activity purpose:
1. Increase the number of customers for your beauty salon through Tanabata activities.
2. Through the development of Tanabata activities, let the surrounding consumers know more about their own beauty salon franchise stores, so as to achieve the effect of promoting their own store brands.
3. Through this activity, we should also achieve the function of maintaining old customers.
Activity time:
From July 2003 to July 2007, 65438.
Active object:
New and old customers of all beauty salons
Activity promotion form:
1. Send bills along the street for publicity, and send promotional vouchers to target customers in the local busy streets.
2. SMS promotion, send blessings to old customers and invite them to join the beauty salon.
3. Promote on official platforms such as WeChat one week in advance.
Activity plan 1 "Infinite True Love":
On the day of the event, as long as you buy the "Valentine's Day Love Gift Package" in the store, you can go out and enjoy the long-term membership card outside the preferential items.
For a long time, you can enjoy a 10% discount on basic care items in beauty salons. And if you buy a gift box on Tanabata, you can also get flowers and chocolates.
Activity Plan II "Vows of Love":
This activity is only held on Valentine's Day in July 17. As long as your husband and boyfriend write their vows to their partners on the day of the activity and post these touching love stories on the love wallboard in the beauty salon lobby for everyone to witness.
As long as couples or couples complete this activity, they can enjoy the facial project package worth 1888 yuan.
Tips for tanabata activities in beauty salons
1, the activity time should be well grasped.
Romantic Valentine's Day in China is a holiday that all businesses will aim at. Before the arrival of this day, many businesses have begun to "wait for the opportunity".
Holidays are a good day for all employees to go out, especially couples on Qixi.
The special activities of Tanabata in beauty salons should not be held only on the day of Tanabata, but a warm-up activity should be held before the festival, which can be less than the discount on Tanabata that day, but it must be held one week or three days before Tanabata.
2. The slogan of the event is amazing.
Since it is a theme-oriented activity, advertising language covers all the impressions the store gives consumers as a whole, and it is also the general sentence that consumers spend the least time understanding the theme of beauty salon activities.
Therefore, when designing propaganda language, we can find another way and use an expression that does not follow the crowd. As long as it is the blessing of three views, "the language is not amazing and endless" is also possible.
The goal of the activity should be everyone.
Tanabata activities organized by beauty salons are not only aimed at lovers, but also at single men and women. In fact, in recent years, many businesses have begun to apply reverse thinking in their operations, and doing single activities on Tanabata is a good example.
4. The content of the activity should be attractive enough.
77% discount for two people on Tanabata, one person's price, two people's consumption, buy one get one free, full reduction or points lottery, etc. , are common activities at present. Beauty salons can attract this activity to the maximum according to their own conditions and capital.
5. The activities should be publicized in a comprehensive way.
Tanabata activities are all businesses that want to make a profit, and if your beauty salon wants to occupy a place in many shops, it must learn to publicize as comprehensively as possible. SMS, telephone notification, leaflets, multimedia, etc. , as far as possible in the publicity breadth, highlight the store name and the preferential degree of activities.
Valentine's day plan of beauty salon. The theme of the discount promotion is "Happy Valentine's Day". To celebrate the arrival of Valentine's Day on Qixi, our store launched the "Beautiful Valentine's Day" activity. On Tanabata, all the goods in our store are 15% off, only for one day. Hurry up and bring your friends to enjoy the good time! Discount is a common promotion method in beauty salons, and it is also the most acceptable method for customers. Because everyone likes cheap and practical things, the activities of Tanabata Beauty Salon, which focus on discounts, are most easily accepted by consumers and the fastest.
Second, the card propaganda is "You are the most beautiful in my heart!" On the theme of Valentine's Day on Qixi in beauty salons, whoever brings a female friend and a lover to our store on Valentine's Day on Qixi will loudly say "You are the most beautiful in my heart" to her and get a 1 Valentine's Day card worth 999 yuan in beauty salons. Card-style promotion has been tried and tested in beauty salons. The promotion on Valentine's Day on Qixi not only fits the theme, but also drives men to pay more attention to female beauty, and also reflects the beauty salons' concern for female customers. This method is simple and interesting, and can help beauty salons tap many young female consumers on Valentine's Day.
Third, the consumer will send "XXX beauty salon to accompany you on Valentine's Day!" In terms of theme, it is stipulated that anyone who goes to the store to spend all the money in 50 yuan on Tanabata will get a sweet chocolate! This kind of consumption promotion can effectively stimulate customers' desire for consumption, and it is easy to drive customers to consume. Besides giving Valentine's Day-related gifts, beauty salons can also make adjustments according to their own conditions. For example, anyone who comes to the store for free on Tanabata can enjoy "special" Valentine's Day treatment (such as free facial treatment or a bunch of roses, etc.). ).
Fourth, the Qixi theme contest held an outdoor kissing contest with the theme of "Romance". If it is stipulated that as long as couples sign up for the kissing contest held by XX beauty salon for free on Valentine's Day, the couples who kiss the longest will get the luxury couple package! (The contents of the package can be drawn up according to the actual situation of the beauty salon. This most direct way of theme promotion can stimulate people's sense of participation, and it is also very easy to create momentum and rapidly expand the influence of beauty salons. Maybe beauty salons can also use this activity to tap many shallow customers during Valentine's Day on Qixi.
Verb (verb's abbreviation) points promotion All the old customers of beauty salons can get double points when they spend 10 yuan in the store on Valentine's Day, and they can also exchange 1 high-end beauty products; Customers who register new members in the store on Valentine's Day can get 50 points ... beauty salons can "send romantic points and gifts!" The integral promotion of the theme can be implemented according to the actual situation of beauty salons. Beauty salons launched points promotion activities during Tanabata Valentine's Day, effectively increasing the total consumption of customers. You may wish to set the limit of points first. After customers reach one point, they will receive XX gifts to stimulate customers' desire to spend again.
Beauty Salon's Tanabata Valentine's Day Activity Plan 8 1 Activity Theme
Love life and show love sincerely.
Activity (1) Theme: Valentine's Day lovers, unlimited true love.
Activity (2) Theme: If you love me, say it bravely.
Activity (3) Theme: Family is priceless, and love me is rewarded.
2 Activity time
From August 65438 to August 265438, 2009
3 active object
1. Activity (1) Target audience: 23-45 years old, dressed appropriately, especially men who drive private cars and customers of beauty salons;
2. Activity (2) Target audience: husbands (or boyfriends) and beauty salon members of the participants in the activity (1);
3. Activity 3 is aimed at the target audience: activity (2) participants and all the women who participated in the selection.
4 Activity content
"Valentine's Day lovers, unlimited true love" special event
During the activity, all men can buy a special package of "Romantic Couples" (worth 999 yuan) in the beauty salon to give it to their wives (girlfriends) to fully express their love and thank their wives (girlfriends) for their support and help over the past year. Beauty salon customers can also promote at the same time (couples can enjoy preferential activities);
Beautiful heart card can enjoy nine major discounts:
1, optional basic nursing items 12 times;
2. You can choose four body care items;
3. Send a set of "Love Unlimited" customized product gift box (specially packaged) to his wife (girlfriend);
4. On August 20th, a bouquet of flowers (1 1 flower, color of your choice) and a box of exquisite chocolates will be presented to the designated person by a special person.
5. Get a love oath card, participate in the "Best Love Words Selection" activity, and have the opportunity to get a beautiful prize;
6. you can get a 10% discount on the same day booking;
Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.
5 Activity remarks
1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;
2. Publicity focus: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the actual expression of love;
3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.
4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a reminder that "male guests stop", it must be removed during the event; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;
5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses * * * to promote, enhance the influence of the event.
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