Last year's Audi Q8 and this year's Mercedes G, a finale and a drag bottle, will all become classic cases.

Wonderful car market 65438+1October 18 reported that at the end of 20 19, Audi alone triggered a large-scale sensation and carnival that "shocked" the domestic car circle, and spent 202 RMB in the WeChat circle of friends alone, creating such an amazing effect. This case will definitely become a classic World War I in many textbooks. The effect of transnational cooperation (of course, whether active or passive) is destined to be extraordinary. There must be a urine point in the whole journey, which is convenient for others to assist and rub hot spots. If everyone makes money, they will naturally take the initiative to intervene.

It did cost 202 RMB, but the feedback seems to have reached 20.2 billion RMB. If it is really a normal commercial launch and promotion, millions of RMB may have never been heard of, and the cycle will be particularly long. Strange tricks can lead to strange results. Of course, whether it is a surprise or a shock, at least the previous surprise is the same for everyone. ......

Of course, the end result is that everyone is happy, and the Audi brand has not been hurt. Every car company that participated in the "interaction" was well received by the people who ate melons, which also promoted the good relationship between car companies. Although the advertising incident between Audi and friends circle in finidi, England is a bit bloody, it seems to have opened another way of chatting between domestic car companies, and the effect seems to be good. Looking at the ways of foreign rivals, taking Mercedes-Benz and BMW as examples, the occasional mutual love shown by teasing each other makes people feel worshipped.

It is something that we are experiencing, but it is understandable that there is an automobile market like China in the world, and I'm afraid we can't find the second one. There are so many products of so many countries, so many brands and so many cars gathered around us. If you don't take the initiative, you will be passively beaten, or it will take time to temper and eventually evolve. Maybe when they all blend into a century-old factory, everyone can respect each other. ......

In the blink of an eye, in 2020, there was just a big drama at the beginning of the year. The casual flash of a brand-new Mercedes-Benz G has created a big move that shocked the whole country. You should know that the G is very strong, especially off-road strength. In fact, to be honest, there are indeed a few people driving in the big G area, but they also belong to a very small number. Therefore, this is not a road, but a road through the Big G, not a wilderness, but Bie Ye. This style of painting seems to be right.

Why more riders who can afford to go beyond Bentley choose Mercedes-Benz G is a long story. Like the "real law" that just quoted the price some time ago, the guide price is not enough to increase the price. The feeling of increasing the price of a car with a guide price of 1 100,000 by 2 million to 3 million is completely different from that of a car with a guide price of 3 million to several hundred thousand and a promotion discount of110000 to 3 million. One said that the car had to wait in line to raise its hand after adding 2 million yuan, and the other said that it would start with a discount of hundreds of thousands, so I won, right? Rich people fight for a kind of heart and a kind of pride, so the prestige of Mercedes-Benz G also contributed to the ultimate hardware support of this girl's popularity. (The picture below is now the first fire ...)

Mercedes-Benz brand is also a popular network of 20 19. Of course, compared with the red and purple things now, they are red and black. The Xi 'an rights protection incident has also kept the Mercedes-Benz brand in the forefront for a long time, and it will surpass the top four in the hot search list. It's like a volcanic collapse. Volcanic eruption may not be as concrete as everyone remembers. For example, it's like a picture of a coke bottle that can't be closed after shaking.

There is no discussion here about the level of vehicles prohibited from leaving the Forbidden City. Who should be investigated for responsibility, there will definitely be a conclusion. We will wait and see. Two hot search events in 20 19 and 2020, one was living in the center of the storm and the other was on the edge of the storm; Once shot, once lying down; This is the business world. If you lose, you gain. It keeps changing. Compared with Audi Q8, the passive advertisement of Mercedes-Benz Big G this time? Putting 202 RMB into a circle of friends is actually a bit different. What is this? Audi Q8' s friend circle advertisement first triggered the carnival of B-end, and then triggered the C-end of B-end. The visual impact of Mercedes-Benz G (really visual, look at the overwhelming picture) is really unparalleled. Of course, Xi 'an's rights protection time broke out directly at the C end last year. It can only be said that the mass base of Mercedes-Benz brand is really strong.

Write it at the end

The incident is gradually becoming dull, but the result seems to be developing in a good direction. A good public opinion environment is conducive to the healthy development and growth of automobile manufacturers, and consumers will have more directions in choosing good products. However, some behaviors that destroyed the three views gradually disappeared after a wave of baptism. This is a great blessing in the Internet age. At the same time, the Internet is a double-edged sword, and we need to use it in the right place.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.