SAIC-Wuling's quality problems were exposed by CCTV. What impact will it have on future product sales?

People are looking forward to CCTV’s 315 Party, but it is also very nervous for the public relations of car companies. Among the car companies exposed this time is SAIC-GM-Wuling. More specifically, it is about the Baojun 560, a sacred car produced by them. This car has been exposed to a large number of quality problems.

1. What will be the future sales after being notified?

SAIC-GM-Wuling has actually received a lot of complaints. Behind these complaints is the continued decline in sales. I believe many people know that Wuling's slogan is that Wuling will build whatever the people need. This can be said to be a slogan for this year's cars. However, in terms of overall car sales, it has been unsatisfactory in recent years.

Many 560 owners have reported that the gearbox cannot be repaired well. One owner experienced the phenomenon of the vehicle losing power while driving less than three years after purchasing a Baojun 506. Even after replacing the gearbox, the same problem still occurred, but the manufacturer did not believe that this problem was caused by the quality of the car. There is also an owner of a Baojun 560 who has just driven it for more than a year and encountered this problem. After replacing the gearbox, another 4 months later, the car suddenly lost power on the highway. After returning to the 4S shop, the car was After the recall, it was said that the fault could be completely eliminated, but unexpectedly, after 5 months of experience, the car's gearbox had another problem. This can be said to have frequent quality problems and cannot be repaired, which has greatly affected the sales of this car.

2. SAIC-GM-Wuling responded

In fact, after being named this time, SAIC-GM 50 issued a statement, which means that the manufacturer has established a special working group. An investigation was launched into the matter and a dedicated hotline was set up to allow car owners and staff to communicate and provide better services to car owners. In fact, at the beginning, car sales were still very good, but in the domestic market, Baojun's sales have declined since 2018. Last year, the brand new brand New Baojun was launched, and the brand was promoted and the original positioning was changed, but it still did not bring much help to the sales of the Baojun brand. One of the unavoidable problems is the complaints about Baojun cars, especially Baojun 560 and 510. Most of the problems with these two cars can be seen on major professional car complaint websites, including rust on the body and abnormal noise in the doors and windows. , as well as problems such as service attitude.

When a quality problem breaks out, if it is not dealt with in time, the problem will be even greater. It was only after CCTV called the company that it had no choice but to make a statement, even with such an operation. , will also affect the upward path of SAIC-GM-Wuling, and will have a great impact on sales. Although the statement has been made, it remains to be seen whether the problem can be fundamentally solved. However, the company named this time, SAIC-GM-Wuling, seems to have lost more than it gained.