Theme plan for maternal and infant May Day activities

In order to ensure that activities are carried out in an orderly manner, it is usually necessary to formulate a complete activity plan in advance. The activity plan is specific, thorough, and well-planned from the purpose, requirements, methods, methods, progress, etc. of the activity. A very practical plan. So how should the activity plan be formulated? Below are the theme plans for maternal and infant May Day activities that I have collected for you. You are welcome to learn from and refer to them. I hope it will be helpful to you. Maternal and infant May Day activity theme plan 1

1. Purpose of the activity

As May Day is approaching, in order to stabilize old members and develop new members, the baby swimming pool of the maternal and infant store To create social news, expand the store's popularity and reputation, and increase the number of members, we specially organize this May Day event for happy families with hands and hands. This activity combines industry alliances (union of maternal and infant stores, baby swimming pools) and horizontal commercial alliances (maternal and infant hospitals, maternal and infant brand suppliers, beauty salons and other commercial units that provide services for mothers and infants).

2. Sponsors and co-organizers

Sponsors and co-organizers can share resources, have a large number of participants, have a large impact, form a news effect in the local area, and interact with each other. Drive business and borrow each other's membership. Members can enjoy preferential VIP price services when consuming in these units. Both the organizer and members can get benefits and achieve the goal of winning. In this event, everyone saves money and achieves their ideals. effect.

1. Sponsor: Mainly your own maternity and baby store. You can work with colleagues to find local photography studios and baby swimming pools as sponsors. Note that these units also have to pay some expenses and share the activity costs equally.

2. Co-organizers and sponsors: units related to the maternal and infant industry that can directly provide services for mothers and infants. Co-organizers and sponsors need to pay for some activities and share some activities. cost.

(1) Maternity and infant hospitals (can be public or private. The hospital can generally provide free examination cards and mother's health examination cards. If there is a problem after examination, you can go directly to the hospital for treatment, which can attract The hospital came to participate in the event)

(2) Local manufacturers of postpartum repair products and manufacturers of baby health products can come to the venue to promote their products and issue discount cards, trial cards, etc.

(3) Clothing stores: Find one or two local clothing brand stores suitable for new mothers’ age groups and let them participate in this event. To achieve the purpose of publicity,

(4) Beauty salons; postpartum beauty is an important project of beauty salons. The main consumer groups use this event to allow beauty salons to participate and issue free experience cards and gold membership cards. , to achieve the purpose of expanding membership and promoting projects.

You can also cooperate with bodybuilding gyms, hair salons, any store that can serve mothers and infants.

3. If you have the conditions, you can find the local county and district's Federation of Industry and Commerce or the Women's Federation to work together to expand political and news influence. The organizers and co-organizers will bear their expenses. This depends on the energy of your activities and your local influence.

3. Activity venue and content

1. It can be a hotel, hold a grand dinner, there can be singing and dancing, parent-child activities, lucky draws, lottery, talent show, Manufacturer's product descriptions, souvenirs and trial items, etc.

2. Outdoor tourism, collectively organize an outdoor tourism activity and carry out relevant publicity activities during the activity.

4. Target audience

Members of your own store, as well as members of other organizers and co-organizers, are required to participate with pregnant women and couples with babies under 7 years old.

5. Number of people participating in the event

One hundred to two hundred people, or more, depending on the venue and funds.

6. Promotion of the event

All participating units notify their members themselves that they must meet the meeting age requirements. Old members can communicate via text messages or phone calls, which is the best way to attract new members. Just join more local mother groups. There are many mother groups in every city. You can also establish your own store membership group, mother group, and parenting group. I strongly advocate that you must join more local mother groups. I talked about it and wrote it in my diary. You can publish or distribute event flyers. After the event, you can take more photos of the event and upload them to the space to create news effects and attract more mothers to watch. Maternal and Infant May Day Activity Theme Plan 2

1. Activity Content

(1) Activity Time:

May x-x, 20xx

(2) Activity location

Briefly

(3) Activity form and content

1. Expert consultation

On the day of the event, professionals in the field of infant care will be arranged to provide free guidance to mothers at the event site and provide relevant knowledge to answer questions. Professionals can be hired by the obstetrics and gynecology departments of relevant hospitals or other units.

2. Buy and get free (lottery)

On the day of the event, those who purchase a certain amount at one time (the specific amount is determined by the merchant themselves) can participate in the lottery, and the lottery can use the big carousel mode. , the baby or his parents will perform a rotating draw, and the prize will be effective immediately.

3. Buy and exchange

If you purchase a certain amount at one time on the day of the event (the specific amount is determined by the merchant), you can exchange it for corresponding gifts. (Exchange means that after purchasing a certain amount, you can add a small amount of money to exchange for a gift that is lower than the normal price. For example, you can exchange a pair of socks for an additional 10 yuan).

4. Commemorative photos of cute babies

When the baby swims during the event, the merchant can provide a souvenir photo, and two photos will be given as a gift. (Due to time reasons, it may not be possible to collect the photos on the same day. Customers can leave relevant information and collect the photos when they visit our store in the future).

5. Voucher for leaflets

The voucher function of leaflets can be used to offset the price according to the corresponding amount of consumption. (For example, if you spend over 100 yuan, you can use one voucher, and if you spend over 180 yuan, you can use two vouchers. The specific amount and number of vouchers to be used are determined by the merchant).

6. Quick membership application

On the day of the event, arrange staff to provide corresponding services to customers who need to apply for membership in accordance with the merchant's regulations. (Member registration service can be linked with expert consultation at the store entrance to attract customers. It can also control the speed and number of customers entering the store, and it can also save space in the store).

2. Activity flow chart and personnel arrangements

(1) Pre-activity preparation period:

The three days before the activity are the preparation period, and all activities must be ensured Supplies will be prepared during the event, so there will be no problems with equipment being unusable or missing.

(1) May x (3 days in advance)

10:30 a.m.: Arranged with the merchants of Rainbow Gate and Xiaodaoqi at 7:30 a.m. on May A rainbow gate is placed in front of the store entrance, and a knife flag is hung. The placement, size, slogan, etc. all need to be agreed upon.

Two o’clock in the afternoon: Invite experts to Ruijia Baby for consultation during the two days of the event. Remuneration, time, etc. are agreed upon in advance.

(2) May x (2 days in advance)

10:30 am: Buy all the balloons and small pumps you need. Two guest books and 5 carbon pens.

Two o’clock in the afternoon: The required stickers or red carpets on the floor at the entrance of the store are determined. If it is a sticker, buy it directly. If it is a red carpet, it must be laid out before 7:25 in the morning on the first day of the event.

Four o’clock in the afternoon: Determine the computer and small stereo, tables and chairs, and prepare the songs needed for the activity.

(3) May x (1 day in advance)

At 10:30 a.m.: Contact the florist to reserve two flower baskets, and agree to deliver them at 7:00 a.m. the next day. The flower baskets will be delivered to the door of the store before 45. The size, color, and design of the flower basket are all agreed upon.

Two o'clock in the afternoon: Check to confirm that the previous affairs have been arranged properly, and if there is a sudden change, remedy it in time.