Can anyone help me write an article about the supermarket’s 4th anniversary?

XX supermarket store celebration plan is written based on the actual situation of your own store

The 20th anniversary of XX supermarket has always been a major festival for XX store to create sales. This store celebration follows the Spring Festival sales peak, so the store celebration is held in advance to prepare for the Spring Festival. The entire store celebration is planned and arranged around extending the Spring Festival sales peak period. Based on the store celebrations in previous years, we will further deepen the friendship between us and our customers, truly care about friends in the community, and contribute to those in need. Love. This store celebration launches the theme of "Fourth Anniversary of Love and Love Action (or Love Full of XX)". Focusing on the theme, the store celebration activities are divided into three parts: nostalgic plot, crazy plot and interactive plot. The details are as follows: Crazy plot 1. Theme activities 1. Theme: Passion starts from here 2. Activity time: 2003.12.15--31 3. Content: For purchases over 100 yuan, give 1 yuan of love and get a free seasonal fresh product (value (about 5 yuan), group buying is not allowed, and a single ticket can only be sent twice. 4. Gift options: eggs, apples, live fish, fresh meat, rice dumplings, toast, and milk. According to the number of sales and transactions during last year’s store anniversary (12.28-1.12), the number of transactions worth 100 yuan or more was about 30,000 times. According to the “two-time delivery limit” conversion, the number reached 400 million times. The sales target for this year's store celebration is to increase the number of transactions by 15% (refer to the random calculation of the growth rate of the number of transactions in the same period). This year, the number of gifts required is 46,000, with an additional supply of 2,000, and the estimated volume is 48,000. Matters related to gifts: Product name, quantity, unit price (estimated) supplier-sponsored quantity, store-owned quantity fee (yuan) Eggs 6500 4.5 yuan/portion 3250 3250 14625 Apples 6500 4.5 yuan/portion 3250 3250 14625 Live fish 6500 4.5 yuan/portion 3250 3250 14625 Fresh meat 6500 4.5 yuan/portion 3250 3250 14625 Zongzi 7000 4.5 yuan/portion 3500 3500 31500 Toast 7500 4.5 yuan/portion 3750 3750 33750 Milk 7500 4.5 yuan/portion 3750 3750 33 750 Total: 48000 / 24000 24000 108000 5. Implementation of gifts Department: Fresh Food 6. Division of labor: 1). Plan and prepare gifts according to the fresh food negotiation results, decorate the gift site, and prepare the venue; 2). The tallying team provides 3 people every day to assist the front desk in handling the gifts. Delivery and display of gifts. 3) The main station will distribute the gifts in equal proportions every day according to the amount of gifts to ensure that the number of gifts is synchronized with the activity period; 7. Publicity: In the venue: production and arrangement of hanging flags with "activity content". Externally: store celebration special issue, community auxiliary publicity and other means. 8. Hypothesis analysis: Through such activities, on the one hand, it can increase popularity, increase the unit price within the limited number of visitors, and ultimately increase sales. 2. Image activities 1. Theme: Commitment Renewal 2. Content: 1) We solemnly promise to you: If you find a lower price for the same product in any supermarket of the same type in Hangzhou within 15 days after shopping, we will give you Refund the price difference; 2) We promise you that if you are dissatisfied with the product within 10 days of purchase, you can return it unconditionally. (Except for products specified by the Consumers Association) 3. Publicity and promotion: 1) Use prominent slogans at the main entrance of the supermarket! 2) Store celebration DMs, posters, fresh food morning market posters and other supermarket publicity channels, constantly Prompt customers and establish the image of the company.

4. Scenario analysis: Based on the implementation after last year's store celebration, this commitment will be more intensively improved through broadcasts, banners and other publicity methods to improve the price image of Jiayou Supermarket. In line with the service tenet of "plain and credible prices", it will truly Truly maintain the price integrity of Jiayou Supermarket; 3. Key categories, promotional activities for health products: 1. Theme: Trade-in old for new 2. Activity time: 2003.12.15-12.31 5. Content: Purchase any health care product from this supermarket The cashier receipt plus the outer packaging (or old packaging) of the product can be exchanged for 3 yuan in cash. 6. Division of labor: 1). Tallying: Negotiate with each supplier participating in the event and request that the cost of returning the old packaging of the goods be shared by the suppliers; 2). Planning: A. Publicity: In addition to the above publicity methods, additional Publicity in newspapers and periodicals; B. Preparation of conspicuous exchange venues and layouts; C. Provision of ledger forms; D. Settlement of expenses after the event; 3) Main desk: implementation of on-site exchange work; daily ledger registration; 7 , Scenario analysis: Health products are an important part of supermarket sales. The Spring Festival is also here, which is a world of health products, so the above activities are launched for this category. Key points for success: Strive to include top-notch best-selling products in the event. Home Appliances: 1. Theme: "Electric Shock" Action 2. Event Time: 12.15-31 3. Content: Special discounts on all home appliances, and coordinate with suppliers to win gifts related to various commodities. Sold after