What is internet celebrity food?

『The top 5 popular Internet celebrity delicacies are not delicious and expensive, just to satisfy vanity, no one eats them now! 』

Internet celebrity refers to the phenomenon of becoming famous overnight because of the Internet. With the popularity of short videos, many delicacies have become internet celebrities, even ones they had never heard of before, causing many people to queue up to try them overnight.

In fact, many Internet celebrities are created through speculation, and are fully operated by the behind-the-scenes promoters. When a delicacy becomes popular, there will be corresponding franchisees immediately, and then stores selling delicacies will spring up like bamboo shoots after a rain. Opened all over the country. Sometimes we see a long queue in a store. You may not think that these people are all "group performers", giving people the illusion of being very popular.

Today I will tell you about some Internet celebrity delicacies that were once popular across the country. In the end, they were short-lived and now almost no one eats them. The taste is very average and has no connotation. They are destined to be forgotten by everyone.

1. Smashing Bowl Wine

Around January 2018, a shop in Xi’an Yongxingfang Food Street launched “Smashing Bowl Wine”. The business was not good, but someone took pictures The short video was uploaded to the Internet and subsequently watched by many people. It spread quickly. Many people wanted to come and experience the excitement of throwing a bowl. The business is gradually booming, and thousands of bowls can be sold a day. With the popularity of Shaanwanjiu, Xi'an has also become an Internet celebrity city.

In fact, bowl-thumping wine is also called Zhuangxing wine. It was drunk by ancient soldiers before going to the battlefield to strengthen their courage. After the soldiers drank the wine, they threw the wine bowl down to express their ambition to regard death as home and fight the enemy bravely. For example, this is how Jing Ke assassinated the King of Qin.

To turn such a serious bowl-banging wine into a money-making tool is not only disrespectful to the ancients, but also has a bad connotation. It is purely an eye-catching entertainment project, nothing like it. The connotation is gradually forgotten by the public.

2. Smoke ice cream

Smoke ice cream, as the name suggests, is an ice cream that can emit smoke when eaten, which sounds very magical.

When I was traveling, I saw this kind of smoke ice cream for the first time in a food pedestrian street. It was red and green in color, very beautiful, and had a crispy texture. When I took a bite, it sprayed out white smoke. It feels a bit fairy-like. This ice cream stall is very simple, less than one square meter, and can be run by one person. It has quickly opened up markets across the country.

The reason there is smoke is because of liquid nitrogen. The price of smoke ice cream is very expensive, 5 pieces cost 10 yuan. It tastes no better than normal ice cream, has no milky flavor, and does not have a delicate texture, so no one will buy it a second time after trying it.

The most important thing is that the temperature of liquid nitrogen is minus 196 degrees Celsius, which makes it easy to get frostbite when eaten. In the past, children put smoke ice cream in their mouths, causing their lips to stick together and cause frostbite. Something so unsafe and unpalatable is destined to be eliminated.

3. Crispy Pork Belly

Crispy Pork Belly is grilled pork belly. It was originally very common. After professional filming and short video spread, it became an Internet celebrity overnight. gourmet food. Because the skin is roasted to a golden brown and crispy state, it always feels "cracky" when cut with a knife, which sounds very appetizing.

When I was traveling, I tried crispy pork belly once and waited in line for nearly 20 minutes. The first bite was really crispy, but the second bite made me feel very greasy. After all, it was under the skin. It's just thick fat. For a delicacy like this, 2 pieces at most is enough. It is very high in calories and greasy. It is okay if eaten with rice, but not many people can finish it as a snack.

And its price is very expensive, tens of yuan per pound. In order to pretend to be popular, I heard that some stores even hired "group performers" to queue up and make everyone compete to buy it. But most people won’t eat this greasy and expensive thing a second time.

4. Dirty buns

During that time, you could often see people showing off eating dirty buns in WeChat Moments. Even big celebrities tried it one after another, and many beautiful celebrities also tried it. Posting pictures of yourself eating dirty dumplings. In fact, this is also a delicacy that attracts attention. Since it is called "dirty dumplings", you deliberately get your hands and face dirty when eating, and your expressions while eating are quite exaggerated. , very deliberately following the trend, just to satisfy the momentary vanity.

The real name of Dirty Bun is chocolate croissant shortbread. The inside of shortbread is wrapped with some chocolate sauce, and the surface is a layer of chocolate ganache. Finally, it is sprinkled with chocolate powder. "Dirty" "It's just because it's all chocolate.

It can be said that this kind of dirty bun is a kind of food with high sugar, high calorie and high fat. People with some common sense will not eat it often, so it is gradually forgotten by people.

5. Cyclone Potato Tart

It sounds very domineering, but it is actually a potato that has been cut into spirals. One potato is made into one, and it is stretched very long, like It is a pagoda, so it is called Cyclone Potato Tower. There was a time when both shops and stalls were selling this kind of potato tart.

When it comes out of the pot, the potato tart is golden in color and crispy in texture, but after cooling it becomes soft and has a particularly bad taste. Moreover, it is fried, has a greasy taste, and comes with various seasonings. It is a heavy-flavored food and is not good for health, so it gradually fades out of people's sight.

The most important thing is that something made from a potato can be sold for a high price of 10 yuan each. Customers are not fools. After being fooled once, no one is willing to pay for it a second time.

These Internet celebrity delicacies have no connotation and rely on eyeballs to make money. They are destined to be "short-lived" and will eventually be short-lived. If you want to be accepted by people for a long time, you must do well in taste, taste, price, and even connotation.