What is the social responsibility of the media in cultural propaganda?

It is an unavoidable problem for every journalist to establish and strengthen the subjective consciousness of socialist builders. Recently, Hubei Daily published a letter from an old reporter, pointing out various problems existing in the current news reporting work and the construction of journalists' team, which quickly attracted social attention, and Hubei press immediately launched a discussion activity of "I am a builder". At today's forum, representatives of editors and journalists from People's Daily, Xinhua News Agency, Guangming.com, China Central Radio and CCTV had a heated discussion on such topics as "Why should the media's sense of social responsibility be particularly emphasized", "What is the sense of social responsibility of journalists" and "How should journalists undertake social responsibility".

Xie Guoming, deputy editor-in-chief of People's Daily, said that a responsible media should dig out the truth behind the news through accurate reporting, help people to choose, identify, analyze and interpret in the face of massive information, pay attention to major reports involving the interests of the masses, fully reflect the opinions of all parties, and be a stabilizer of public opinion.

When talking about "what is the responsibility of journalists", Chen Fang, deputy director of Xinhua Viewpoint of Xinhua News Agency, said: Facing the society, journalists should have the courage to bear morality; Facing the people, journalists should show childlike feelings. This is the embodiment of news strength and value, and it is also the responsibility and mission of journalists.

"Journalists are the night watchman of social fairness and justice. Journalists' social responsibility includes responsibility consciousness and responsibility ability. With a sense of responsibility, we must also have the ability to take responsibility, otherwise we can only be' powerless', which requires journalists to really write and convey' positive energy' in news language. Wu Chuang, producer of CCTV's social news department, said that I am a builder can't stay at the slogan level, and can't simply become a slogan. Only by evolving into the consciousness in every interview and report, the production ability of every program and the writing ability of every manuscript can we truly convey positive energy.

How should the media assume social responsibility? Three experiences: seriously report positively and truly transmit positive energy according to the news law; As the mainstream media, we should dare to touch sensitive topics and guide mainstream public opinion; Adhering to a rational and constructive attitude, we are committed to solving problems.

At the end of the seminar, China Journalists Association concluded that it is the biggest social responsibility of the media to drum and shout for the realization of the Chinese dream. The majority of journalists should identify the news orientation of social responsibility, and be duty-bound to pass on the positive energy to realize the Chinese dream and be qualified socialist builders; At the same time, we should adhere to the requirement of "changing the style of writing", use "politician's mind" and "artist's technique" and "explanation" to truly implement social responsibility on the layout and screen.