To use Douyin, you need to keep up with the internet speed and get a package. Telecom’s number card is the most cost-effective for home use?

Unlimited mobile data plans have been criticized: the word "unlimited" is a big word, and "speed limit" is hard to find. Since the three major operators launched unlimited packages, the regulation that traffic usage will be restricted after reaching a certain threshold is not well known and has been criticized by users. Recently, many users complained to the platform that when using the unlimited package, they were notified by the operator's text message that the speed would be slowed down. Some "WeChat cannot log in for a long time", and some even affect normal work. Although some packages can restore normal Internet speed by purchasing data refueling packages, users still say they have been cheated because when operators apply for packages, they emphasize "unlimited traffic" and "free use" and rarely Mention "speed limit" regulations. Through combing, we found that most of the online business halls of operators in various places promote unlimited packages. Only by clicking on the product details page can you see the speed limit plan marked in gray or small letters. In addition, in order to promote various unlimited packages, the three major operators often reduce the monthly fee by giving away phone credits in the early stages of using the package, and emphasize the price after the discount. After that, the packages become more and more expensive. Analysts pointed out that operators should adjust their promotion strategies and make it clear that there is no limit to traffic. What deserves users' attention is the free APP-specific traffic service launched by operators and Internet companies. It was found that these free exclusive traffic actually included a number of exclusion rules. Some operations and services on the APP could not be used, and one had to pay additional traffic fees. "Unlimited" can be seen everywhere, while "speed limit" requires a small note. A user in Haikou, Hainan reported that she purchased China Mobile’s 98 yuan family unlimited package. I usually like to play Tik Tok, Weibo, and WeChat. Considering the unlimited package, I opened a hotspot for friends to use, and the 20G is used up in the middle and late of every month. After the 20G was used up, the internet speed dropped to the point where I couldn't even log in to WeChat. It was extremely difficult to send a text or browse pictures at most. Consult customer service and return to normal after repurchasing the 15 yuan 3G domestic traffic acceleration package. Another user from Jiangsu said that the China Telecom 99 yuan unlimited package he applied for also had a speed limit after 20G. He did not notice this rule until the operator sent a text message. "I usually watch TV series and national karaoke. The problem is that this product cannot be called unlimited." In response to the speed limit issues reported by netizens, I checked the websites of China Unicom, China Mobile, and Telecom online business offices in many places, and found that most of the business offices have advertisements for unlimited packages on their homepages, including "unlimited traffic", "* **Unlimited" and other slogans, but there is almost no hint about the speed limit. When you click on a product page, in most cases, the words "unlimited" can be seen everywhere, and the speed reduction prompt is usually at the back, expressed in small letters or gray. For example, on the details page of the Tianyi nationwide unlimited package on the official website of China Telecom, the first thing that catches the eye is the bold slogan - "Watch the live broadcast if you want, use the data as you like." In the lower tariff table, the national traffic column only indicates "unlimited". The speed limit regulations can only be found in the small print below if you look carefully. Note: Different levels of 99-999 yuan packages have different 20-80G deceleration thresholds. After the accumulated domestic mobile phone Internet traffic reaches the corresponding threshold in that month, the Internet speed will be reduced to 1Mbps and restored the next month. The unlimited package details page is on the official website. China Telecom and China Mobile have more complicated descriptions of the 88 yuan unlimited package and are distributed in different interfaces. The details page shows that the traffic in the package is only 2G, and 8G domestic traffic is provided for 12 months. The traffic outside the package emphasizes that "domestic traffic can be used without restrictions." The product details page of an unlimited package from China Mobile only leads to another tariff standard interface. The last tariff rule explains that traffic outside the package will slow down the Internet speed. According to the rules, if you apply for a 9 yuan 3G domestic traffic refueling package at this time, the Internet speed can be restored. As for the speed reduction regulations after the total traffic usage reaches 100G, you can only find it on the warm reminder interface - the network speed will drop below 128Kbps. Speed ??limit rules for different usages are distributed in two different interfaces. It is also difficult to find speed limit rules on the home page of China Unicom's Network Hall. However, in comparison, if you click to enter the Big and Small Ice God Card Unlimited Package, you can see a clearer "speed limit description", uniformly using bold fonts. On the inner page of the unlimited ice cream package in a certain region of China Unicom, the speed limit description is clearer, and the unlimited package promotion in offline business halls is marked in bold. Many users also reported that when applying, the staff promoted "unlimited time" and "free use", and most of them did not mention the speed limit regulations.

However, the text message reminder received after the package is successfully processed is too long, and the speed limit reminder is often ignored by users. Industry insiders: There is nothing wrong with speed limits, but there is a problem with the promotion method. In fact, unlimited unlimited packages have long become an international practice. "People's Posts and Telecommunications" stated that the overly restrictive design was designed to ensure that most users can use mobile networks fairly and reasonably. In 2007, Apple mobile phones were rapidly gaining popularity in the United States, and users' demand for mobile Internet access was greatly stimulated. US telecom operators once launched unlimited package plans, but due to the lack of restrictions, user experience declined significantly, and eventually the operators stopped developing unlimited packages. According to some technical experts, due to the limited total bandwidth of shared base stations in mobile networks, if many users occupy the mobile network at high speed at the same time, network congestion may occur. According to the "first come, first served" principle, users who want to access the Internet in the future will not be able to access the Internet and will need to wait in line. At the same time, the Internet speed of other users who are already online will also become "slow" and the experience will become worse. Therefore, the current unlimited packages around the world are designed step by step - first meet the maximum Internet speed promised by the vast majority of users, and the Internet speed will drop after reaching the speed limit. However, despite this, Liu Qicheng, editor-in-chief of "Omnimedia Communications World" who has been paying attention to the development of the domestic communications industry for many years, said that he cannot agree with the current promotion methods of domestic operators. "(Operators should) make it clear that there is no limit to traffic. It is best to make it clear what 10G can do and what effects it can achieve, instead of simply emphasizing unlimited traffic, weakening the speed limit information, labeling it in small print, or mentioning it to you casually." Liu Qicheng said. Liu Qicheng gave an example. In the 2G era, the Internet speed could only reach 9.6Kb, but in the 3G era, it could reach 1-2Mb. In today's 4G era, the ideal situation can reach 5-10Mb, and generally it can reach 2-4Mb. Therefore, once restrictions are imposed, the user experience will inevitably deteriorate, not to mention that user expectations will increase infinitely. On the homepage of the official website of a certain region of China Telecom, you can see an obvious promotion of unlimited packages. Unlimited plans are advertised in bold fonts, but monthly fees such as “speed limits” are not mentioned as “the more you use, the more expensive they become.” In addition to speed limits, it is difficult to find many restrictions on APP’s free traffic. The paper reviewed and found that some unlimited packages launched by operators also made users feel that "the more they use it, the more expensive they become." For example, China Mobile launched an unlimited package at a discounted price of 68 yuan, compared with the original price of 128 yuan. After recharging, the monthly fee for new users will drop by as much as 60 yuan, drop to 30 yuan after 12 months, and return to the original price after 24 months. A similar situation exists with the many unlimited packages launched by China Telecom. Among them, the monthly fee for the value-added version of Migu Card is 46 yuan. In the first 12 months, the monthly fee is 25 yuan, which reduces the monthly fee to 21 yuan. After one year, it will return to the original price. In contrast, China Unicom's unlimited packages for various regions do not adopt the above-mentioned long-term preferential approach. At present, its "Big Ice God Card" and "Little Ice God Card" packages are paid in one lump sum by pre-depositing 99 to 100 yuan and 49 to 50 yuan respectively. The unlimited package launched by China Mobile in a certain place has a large discount on the phone charges for the first 24 months. After that, the original price of the megacard value package launched by China Telecom in a certain place will be restored. In the first 12 months, the original price will be paid for more than half a month, and the original price will be restored after one year. Fu Liang, a telecommunications analyst who has long been concerned about the Internet and communications, believes that the one-time discount method not only gives discounts to new users, but also avoids the situation of increasingly expensive packages. "The most ideal way is to start from the user entrance. Just manage a user and let the user experience cheaper and cheaper tariffs and better and better services, instead of attracting users with high preferential policies and then letting them run away. . "In addition to increasingly expensive monthly fees, the paper also found that in the free data packages between operators and Internet companies, their dedicated traffic is not suitable for all operations. For example, the "Let Me Watch" video traffic package promotion launched by China Mobile can be used exclusively in Migu Video, Tencent Video and many other video apps. However, the scope of use of these targeted traffic is still limited - pictures, text, and in-app broadcasts. The traffic generated by online viewing/downloading/caching of advertisements, barrage advertisements, and third-party advertisements is not within the scope of exclusive use, that is, users need to pay additional traffic fees for this.

The usage range of mobile video exclusive traffic in the Migu Video app shows that the Tencent King Card jointly launched by China Unicom and Tencent (including different levels of King Card, Wangdika, and Tianwang Card) also has similar regulations. Although it is known as "free for over 100 applications" Traffic", "Say goodbye to Wifi, use it whenever you want", but the exclusive traffic description at the bottom of the introduction page shows that web pages, videos and other services provided by third parties on the APP, such as mobile news network, Sogou, etc. In addition, many live streaming apps are free of charge. The scope of streaming is limited to watching live broadcasts and playing videos. Live broadcasts using mobile phones, uploading videos, loading text and images in live broadcasts, and on-demand videos are not within the scope of exclusive traffic. Regarding the applicable scope of the exclusive traffic part of the King Card jointly launched by China Unicom and Tencent, some netizens said that because they did not pay attention to the relevant reminders, after running a certain app's targeted traffic card, the call charges increased instead of falling. They discovered the above pattern after consultation. Industry analyst Ma Jihua said in an interview this year that the promotion of targeted traffic is still relatively vague. It mainly depends on how the APP and the basic manufacturer negotiate, but the contract will not be promoted to users, and there is no unified standard for promotion. Source: Newspaper