Poster of Fruit and Vegetable Store-How about the opening of the fruit store?

How to design fruit and vegetable posters? Fruit and vegetable poster design not only needs to pay attention to some key points and steps, but also needs to pay attention to some things in many aspects. So, what elements should be paid attention to in the design of fruit and vegetable posters? First of all, a good fruit and vegetable poster design must have its own design elements, which is an important basis before deciding the actual design level. To make the whole poster design excellent, you usually need to combine many design elements. This is a very important point. I believe you will have a better grasp of the direction when designing posters. Only in this way can you get some elements recognized by others. Here is a brief introduction to how to design fruit and vegetable posters. What are the requirements for poster design of fruits and vegetables? Many people don't know what they want to design. When designing, they can consider how to produce some publicity effects on this product through some design techniques.

What should be done to make the opening of fruit shops popular? What is the process of fruit shop opening activities? How to plan fruit shop opening activities?

The opening activities of the newly opened fruit shop are not popular, mainly because there are no customers accumulated. All fruit shops want to be very popular on the opening day. You can do some warm-up activities in front to expand publicity, and multiple sets of activities can enhance popularity together after customers enter the store.

First of all, you should think about your purpose, just for popularity. It is not enough for others to know that this new store has opened. Whether it is popular or not, we should make good use of this wave of opening popularity activities, accumulate a wave of customers, and make a little customer base for future operations.

If the fruit shop has a membership card, the opening activities will stimulate customers to recharge with the membership card. If there is no membership card, it is mainly customers and micro-friends of fruit shops. If a fruit shop does not lock in customers and accumulate customers, it is equivalent to spending a lot of money and doing a publicity. In the long run, the fruit shop hopes that the follow-up customers can continue to consume, just for publicity, so the investment in opening activities is not cost-effective.

Simply speaking, the business of opening a fruit shop is to keep promoting, let customers consume, then continue to promote, and then continue to let customers consume. This is a constant cycle.

The most important thing to do publicity is to let customers see publicity before they can participate in consumption. There are ways to do publicity, such as pushing, sending friends circle and in-store posters.

So there are two kinds of publicity for the opening activities. One is to let people know that there are opening activities, which is also called opening activities preheating, and the other is to let people know what opening activities are, which is also called opening activities publicity.

No matter what kind of activities, they can be promoted through push, friends circle and in-store posters.

For a newly opened fruit shop, pushing is the most effective and effective way. Before opening activities, you can try to open for a few days. One is to run the whole process in the store to see if there are any problems, and the other is to cooperate with the warm-up activities and do some publicity. Try to choose the rest time when you open the business, such as holidays or weekends.

The design idea of opening activities is to gradually accumulate a number of new customers->; Let new customers do fission-> Fission new customers keep doing fission, and fission is the most effective publicity. The following are some specific activity plans of the above activity types for reference only. The selected products are only samples, and the specific active products will be replaced by themselves.

Option 1: Flyers suck powder.

Distribute leaflets at entrances and exits with large passenger flow, which explain the content, address and time of opening activities. Then remind the person who got the leaflet with the most eye-catching copy and oral notice: Hello, our fruit shop has just opened. Scan the code and add friends, you can get a catty of mangosteen (if the cost of mangosteen is higher, you can switch to other categories, such as bananas and oranges. ).

By comparing the value of 0. 1 yuan, attract customers to add friends and accumulate the first batch of peripheral customers. Pay 0. 1, the purpose is to add friends, to the store, to confirm that it is a peripheral customer.

So isn't it a loss to do so? There is no such thing as a white wolf with empty gloves when opening a fruit shop. Either you spend money to promote, or you profit to promote. No matter what the activity is, it costs a little. Assuming that the collective price of mangosteen is 3 yuan/Jin, it is also valuable to spend 3 yuan to settle a customer.

Option 2: set up a stall to suck powder.

Set up a stall and put several boxes of cantaloupes at the entrance and exit where the passenger flow is relatively large and stalls are allowed. If it is sold out, set up a stall in another place and put it in multiple places at a time, and the customers will be more even.

The normal price of cantaloupe is one in 9.9 yuan, but only one in 5.9 yuan is selected for micropayment. At the same time, we should make an activity leaflet and send one.

This idea is similar to the above, and it is also to let customers add friends through preferential value.

Preheating activity 1:

For the above-mentioned friends, you can send group activities, use the group assistant brought by Weiyou, and make electronic posters and copywriting in the circle of friends. Just forward it to a circle of friends and collect 20 likes, and you can get a cantaloupe at the store. Customers need to send a circle of friends after they get the cantaloupe in the store. The copywriting is similar: I really got a cantaloupe when I participated in the praise activity of XX store. There is also a poster for the opening of the fruit shop.

Warm-up activity 2:

Send electronic posters and copywriting in the circle of friends. Like to get a cantaloupe. No.8, 18, No.28, No.38 ... People who like it can get a cantaloupe for free in the store, and the recipient needs to send a circle of friends at the same time.

Through the above-mentioned push and the split of friends circle, we can greatly expand the publicity of opening activities, let more people know that there are new fruit shops opening and engaging in activities, and avoid the lack of confidence on the opening day.

On the opening day, the fruit shop was decorated with big arches, flower baskets, holiday decorations, clerk's clothes and red carpets. There are also several fun activities in the store, such as red envelope wall, lottery, golden egg smashing and so on. , can gather popularity and make everyone happy. Here are two activity cases for reference only.

Opening activities 1:

After three days of opening, 100 cantaloupes will be given by lottery every day, which is divided into five time points every day: 10: 00 am,1/0/:00 pm, 2: 00 pm, 4: 00 pm and 6: 00 pm, and free cantaloupes will be given by lottery at each time point.

A total of 900 cantaloupes were delivered in three days, and all participants in the lucky draw must add micro-friends. Suck a lot of powder at the cost of 900 cantaloupes.

Opening activity 2:

When the membership card is recharged to 500 yuan, 20 yuan can buy 3 Jin of mangosteen.

The membership card can be recharged in 800 yuan, and you can buy 3 cantaloupes for extra 10 yuan.

If the membership card is recharged with 1 1,000 yuan, you can buy 2 Jin of cherries for the extra 1 yuan.

Recharge is to make profits for new customers, mainly to lock in a number of new customers and lay the foundation for future operations.

Many people will say, isn't this a loss? First of all, if you control the cost yourself, you can figure out how much you will lose. In addition, if you want to do business well and make money, there is no such thing. No matter which physical store, the bigger the activity, the greater the cost.

After the opening activities are completed, the micro-friends will operate normally by sucking powder, and then earn back the previous costs. Opening is only to save customers.

I am a fruit shop morning reading class, focusing on answering questions related to opening a fruit shop, continuously sharing experiences in opening a fruit shop, and exchanging experiences with colleagues in the fruit shop.

Appreciating the decoration of a fruit shop is not only related to the beauty of the store, but also to the quality of the business. When customers enter the store, they will first notice the environment in the store. If the decoration is improper, the business will not prosper. If properly decorated, it can also be used as a magic weapon to attract guests. Next, let's take a look at Bian Xiao.

Decorative pictures of fruit shops

What are the decoration points and skills of the decoration pictures of fruit shops?

First, the fruit shop decoration picture decoration points

1, store planning. There are many fruit shops in the street, and there is little difference in the types and prices of fruits in the fruit shops. It is very important to design a good facade if you want to attract your own shop. The facade decoration of small fruit shops should be simple and novel, and the colors should be beautiful and harmonious, so as to attract consumers' attention. Before opening a store, you need to pay special attention to the light boxes in the store and the posters on the facade.

2. the ceiling. Because the storefront area is not large, the design of the ceiling does not need to be too complicated. For example, the ceiling in the above picture is dark gray, which is in sharp contrast with the orange of the floor and can enhance the fashion sense of the store.

3. Fruit rack. When users enter the store to choose fruits, what they see most is fruit shelves, so the choice of fruit shelves is very important. For example, the wooden fruit rack in the above picture, the primary color of wood and the bright color of fruit can not only set off the freshness of fruit, but also have a particularly simple feeling.

Second, the fruit shop decorative picture decoration skills

1, door head design. The fruit shop is small in scale, but now it is small and refined. The smaller the shop, the more exquisite it is. Then the small fruit shop only sells fruits, and this area is enough. More efforts should be made in the design of the store door, with the theme of highlighting the delicious fruit, and an attractive billboard is convenient to change every day. Fruit belongs to random consumption and can be bought at any time, so the design of the store door should make people have an impulse to go in and have a look.

2. The layout is reasonable. Commodities are mainly fruits, which can be matched with dried fruits and preserved fruits. The layout should be divided into commodity placement area, inventory area, cashier area and weighing area. It would be better if there is a separate warehouse in the inventory area. If there is no warehouse, it should be placed in a hidden location. The merchandise display area occupies the shop area, and fruits are divided into seasonal fruits, imported fruits and other fruits for display. Seasonal fruits are mainly placed in conspicuous places when entering the store, and the price tag is eye-catching. There should be more standing space around here and more buyers of seasonal fruits to prevent crowding.

3. Tone. The color design of fruit shop should be unified, the color of fruit itself should be bright, and the decoration design should not be too messy. As the background color, the tone is unified, concise and bright. In addition to the main light source of the store, light should be arranged separately above the fruit display area, mainly warm light. If it shines directly on the fruit, it will make the fruit very attractive.

Fruit shops are open for business, which is very different from ordinary family decoration. Therefore, owners can learn about the decoration of fruit shops with good business before decoration, so as to learn from experience. The above is the decoration map of the fruit shop we introduced to you.